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What is Good Engagement Rate?

Oktopost

Want to hear more from renowned B2B marketing leaders? Since 1998, Matt has presented at thousands of companies, conferences and workshops. During this time, requests for his training increased, as he traveled around the world for training and conference engagements. Catch all episodes here. Episode Summary.

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16 Stellar Examples of High-Converting Facebook Ads

Social Media Strategies Summit

While there’s a time and place for snappy copy and abstract imagery, sometimes the best-converting Facebook ads are also the simplest, as demonstrated by this example from the travel comparison website KAYAK. Facebook is traditionally seen as a consumer-facing platform, but it still has a lot to offer B2B brands. Image source.

Examples 246
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10 of the Best Examples of Brands Using Instagram Reels

Social Media Strategies Summit

million-strong following on the platform through a combination of “travel tips and dad joke hits,” as its Instagram bio explains. A post shared by Travel Tips & Dad Joke Hits (@tsa). The TSA provides genuinely helpful advice to travelers, helping them make it through airport security faster — thereby reducing customer complaints.

Examples 165
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6 Brands Achieving Amazing Results on Facebook

Social Media Strategies Summit

So they launched a campaign intended to show off the quality and engineering of their products, including messaging like: “RIMOWA’s iconic designs and lifetime guarantee is engineered for the modern discerning traveler.” Watch video here The campaign targeted people aged 20+ in the US, including those interested in luxury travel.

Brands 130
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10 Government Agencies Doing an Amazing Job on Social Media

Social Media Strategies Summit

Or maybe a B2B company using social platforms to generate leads. Over the years, the TSA has racked up close to one million followers on Instagram – the spiritual home of aspirational lifestyle influencers and envy-inducing travel bloggers. Check out our social media strategy conference! How does it do this?

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6 Required Competencies for Social Organizations | Conferences and.

Convince & Convert

because … [link] [link] SocialMediaSentiment "6 Required Competencies for Social Organizations | Conferences and …" [link] [link] Emily B Verkruyse Amen! Despite the cold you were terrific! And thanks for the shout out on the blog. That Twitter widget is cool.

Compete 116
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The 12 Startups I’ve Invested In and Why

Convince & Convert

I was having dinner with a friend at the National Speakers Association conference a few days ago. Great for a conference call, small meeting, a quick “breather” when you’re traveling, actors working on their lines, etc. It’s a game-changer for B2B. I had no idea you did that kind of stuff.”

Startup 168