Sprout Social

JULY 6, 2022

With 436 million monthly active users worldwide and 52% of Twitter users using the platform daily, Twitter has been the go-to platform for up-to-the-minute conversations and breaking news. Now, with new features like Twitter Spaces and Twitter Communities , businesses and brands alike can further build relationships with followers.

Twitter 106

Twitter Tourism Travel Education 106

Webbiquity SMM

APRIL 4, 2023

Showing off / bragging: is the primary purpose of Twitter (used by 28% of US adults), Snapchat (21%), and Instagram (39%). Some platforms over-index on more than one driver; Twitter is associated with bragging, but also serves the desire for learning. Affiliate sales support independent publishing.

Social Media 220

Social Media Reddit LinkedIn Research 220

Webbiquity SMM

JULY 9, 2012

But obtaining and publishing client ratings and reviews is much more difficult in the b2b world. So, what can you do if you’re a b2b marketer who has an abundance of delighted clients, none of whom can provide public endorsement? Image credit: Carla Zanoni. ” Not gonna happen. Here are seven possible tactics.

B2B 189

B2B Case Study Telecommunications Study 189

Hootsuite

APRIL 13, 2021

Twitter has been building its own audio product, Twitter Spaces, and is planning to launch it widely on both iOS and Android late in April 2021. What is Twitter Spaces? Twitter Spaces allows users to host and participate in live audio conversations, hosted within “Spaces” (aka audio chat rooms).

Twitter 125

Twitter Hosting HootSuite Features 125

Sprout Social

JUNE 13, 2023

The customers I speak to daily, especially those in the B2B space, are always concerned about proving their return on investment for social media. There are no impulse buys in the B2B SaaS industry and quantifying the impact of social media within the buyer’s journey is not always straightforward.

Atlassian 102

Atlassian ROI Social Media Collaboration 102

Oktopost

SEPTEMBER 28, 2020

So when it comes to publishing on LinkedIn, what can marketers do better to pump life back into their LinkedIn presence? Catch the conversation by searching for B2B Marketing Now and subscribing wherever you listen to podcasts. Catch the conversation by searching for B2B Marketing Now and subscribing wherever you listen to podcasts.

LinkedIn 107

LinkedIn B2B How To Metrics 107

Webbiquity SMM

NOVEMBER 27, 2018

Though it’s still one of the top three social networks for B2B marketers, Twitter is struggling. Twitter’s revenue is stagnant and the platform lost two million users in the final quarter of 2017. ” Still, Twitter has nearly 330 million loyal, active users and its importance for customer service is increasing.

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Team Marketing B2B Eventful 160

Keyhole.co

NOVEMBER 7, 2023

The challenge to engage effectively on Twitter goes beyond wit. This is where the value of Twitter hashtag analytics becomes priceless. As we dive into its dynamics, you’ll get to explore how you can leverage hashtag intel to refine your Twitter strategy. However, this analytical approach is not merely about data aggregation.

Hashtag 52

Hashtag Analysis Twitter Sentiment 52

Social Media Strategies Summit

MARCH 18, 2021

Or maybe a B2B company using social platforms to generate leads. The FBI Little Rock Twitter account is a great example of government social media. Without a well-planned social strategy and a creative approach to communicating often complex topics, NASA’s Twitter feed could be as dry as the surface of Mars.

Social Media 279

Social Media Transportation Feed Feedly 279

Sherrilynne Starkie

FEBRUARY 13, 2018

LinkedIn’s Sales Navigator is used by millions of companies, both B2C and B2B. This could be customers, employees, surrounding communities, shareholders, policymakers and so on. They are experts on Facebook, Twitter, Instagram, LinkedIn, Pinterest, SnapChat and more.

Consultant 265

Consultant Social Media Drupal Content management systems 265

Hootsuite

SEPTEMBER 2, 2021

When you’re thinking about creating a social media strategy for your business, a few leading platforms probably come to mind right away: Facebook, Instagram, Twitter, and maybe YouTube or Pinterest, depending on your industry. So, instead of giving you high level descriptions of Facebook, Twitter and LinkedIn (you can find that anywhere!),

Types 145

Types Social Media Statistics HootSuite 145

Social Media Strategies Summit

NOVEMBER 18, 2022

So marketers may see success in building online communities through Facebook, prompting followers to share photos, take part in surveys, or join in with conversations. If you have a physical location, publish it on your Facebook Page. Twitter Marketing Strategy. Analyze Your Twitter Audience Demographics. Image source.

Social Media 240

Social Media Strategy Influencer LinkedIn 240

Hootsuite

FEBRUARY 12, 2015

Business-to-business social media marketing is no longer just an innovative way to boost sales—it’s essential to your organization’s survival in the competitive B2B market. In fact, a recent survey found 92% of B2B marketers use social media as a content marketing tactic to drive sales. Engage with your customers on social media.

Social Media Management 76

Social Media Management B2B Social Media HootSuite 76

Ignite Social Media

NOVEMBER 23, 2020

Our paid media team at Ignite Social Media met every single day in the earlier months of the pandemic to evaluate the social landscape for each client (and again once the election season picked up!) – we had to discuss if ad needed to stay paused, if ad creative and messaging needed to be adjusted, should the brand only publish organic content, etc.

Advertising 187

Advertising Social Media Tips B2B 187

Webbiquity SMM

JULY 9, 2012

But obtaining and publishing client ratings and reviews is much more difficult in the b2b world. So, what can you do if you’re a b2b marketer who has an abundance of delighted clients, none of whom can provide public endorsement? Image credit: Carla Zanoni. ” Not gonna happen. Here are seven possible tactics.

B2B 101

B2B Case Study Telecommunications Banking 101

Buffer Social

OCTOBER 10, 2023

At Merrative, we help brands and creators publish thought leadership content formats like interview-based blogs, narratives, non-fiction books, webinars, and data stories – and LinkedIn was working for our growth. How does publishing LinkedIn thought leadership help in your career or business development?

System 115

System LinkedIn Content Industry 115

Sprout Social

SEPTEMBER 30, 2022

Meryoli Arias , Senior Social Media and Community Manager, and Daniel Cmejla , Senior Director of Community, Customer Marketing, Events, PR, and Social, of Chili Piper gave us an inside look into how they approach social selling. According to Cmejla, being helpful is how you maintain authentic relationships within online communities.

Tips 133

Tips Authentication LinkedIn Groups 133

Writtent Blog

DECEMBER 6, 2023

Publish articles in trade or local magazines. Most people think published work is more valuable than a simple blog post, and articles cost less than advertising in the same magazine. Publishing articles online creates good backlinks to your website, shows expertise, builds credibility, and more. Reuse content. Be everywhere.

Small Business 98

Small Business Marketing Compete Directory 98

Visually SM

JULY 27, 2020

Hootsuite allows you to manage multiple social content streams from Twitter, Facebook, LinkedIn, and Instagram. The good news is this issue is now fixed on Twitter so that scheduled posts will show up to four images directly in the feed. Buffer is a simple and effective tool for sharing content through Facebook, Twitter, and LinkedIn.

Social Media Management 246

Social Media Management Social Media Tools Domain Name 246

Unmetric

OCTOBER 25, 2019

Falcon.io , a subsidiary of Cision , is a leading player in the social media space, providing its global customer base with a platform to manage their social media listening, engaging, and publishing requirements. Brands were concerned about things like audience sizes and how fast they were growing their communities.

Social Media Management 114

Social Media Management Class Compete Social Media 114

Keyhole.co

SEPTEMBER 20, 2023

However, while it affects both B2B and B2C industries, the dynamics differ. B2B brand reputation A reputation crisis for a B2B brand often has a limited audience and can be contained through direct communication channels and negotiations. B2B brands have more scope on LinkedIn and Twitter.

Reputation 59

Reputation Brands Construction How To 59

Keyhole.co

SEPTEMBER 17, 2020

Sprout Social offers a social media scheduling calendar that also includes a tool that helps users to find optimal posting times for platforms like Facebook, Twitter, Instagram, LinkedIn, Pinterest, and YouTube. Users also gain access to social listening and monitoring tools, social media team collaboration, community management and more.

Social Media 111

Social Media Tools Price Social Media Management 111

Webbiquity SMM

JANUARY 23, 2024

Affiliate sales support independent publishing Sentiment analysis gives an in-depth insight into what the customer expects from your brand, product, or industry. Connect with him through Twitter or LinkedIn. The post How to Use Social Listening to Retain More Customers appeared first on B2B Marketing Blog | Webbiquity.

Sentiment 142

Sentiment How To Analysis Trends 142

Oktopost

DECEMBER 19, 2022

There’s no denying that social media has become an important part of a B2B marketing strategy. No other channel goes further in creating real relationships with your customers, and a community around your brand. It’ll help you stay ahead of potential attacks and offer your B2B services that your customers can trust.

Social Media 125

Social Media How To Policies Authentication 125

Webbiquity SMM

MARCH 13, 2019

But, at the end of the day, they need to generate “leads” that get fed into some kind of offline sales process—just like most b2b [and many b2c] companies do. So, hopefully by now, you’re convinced that SEO, SMM and blogging can and should work in concert to generate leads for your B2B company.

Engineering 137

Engineering Social Media Hubspot Marketing 137

Buffer Social

DECEMBER 5, 2023

For example, you repost a writeup on X (formerly Twitter) that previously got a ton of engagement and positive response from your audience. To publish at a higher cadence, take the content you already have on other channels and repurpose it for the new platform. Are you breaking into a new channel or platform?

Content 108

Content Newsletter Remix Instagram 108

Oktopost

JUNE 28, 2022

Marketing is a critical function for a B2B organization of any size. Social media marketing has seen rapid growth, with Twitter following close behind LinkedIn as one of the top two most-used social media platforms for B2B marketers. It’s also the perfect place for B2B organizations to reach their target audience.

B2B 152

B2B Tips Twitter Marketing 152

Keyhole.co

JANUARY 17, 2023

Keyhole We are proud to announce Keyhole’s newest feature, social media publishing, and scheduling for Instagram, Facebook and Twitter. And now, you can schedule your posts from your desktop or through the mobile app at the most convenient time for you, and feel relieved that they will be published at the best time.

Social Media 52

Social Media Tools Price Social Media Management 52

Buzz Marketing for Technology

MAY 29, 2013

This article was originally published on iMedia Connection. Interactive Marketing Online Testing Strategy advertising and marketing B2B Brand Business business strategy Consumer content CRM Customer Data engagement Facebook gyro marketing Marketing Strategy Online Communities Technology Twitter' You’ll be forgiven if you.

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Data Tips Aggregator Conversation 278

Sprout Social

NOVEMBER 19, 2020

As a provider of B2B software, Sprout’s frontline teams often get asked the question: what integrations and partnerships do you provide? The results will be not only more successful utilization of the Sprout platform, but more compelling community conversations and engagements across your social channels.

Reddit 105

Reddit Hubspot API Reputation 105

agora pulse

NOVEMBER 10, 2020

With Agorapulse analytics, you can gauge performance by profile, post, or hashtag and use audience and scheduling data to improve your social media strategy. The Power Reports add-on lets you customize or automate your reports. Social media channels. Pricing: Starts at $99 per month. Analisa, a social media analytics tool. Social media channels.

Analytics 179

Analytics Social Media Tools Price 179

Pam Moore

DECEMBER 11, 2016

Smart marketers and leading brands both big and small know that content is at the core of every social conversation with prospects, current customers, online community members and more. The social networks simply provides a medium for brands and marketers to communicate in unique and personal ways with other human beings.

Template 167

Template Templates Content NewsCred 167

Waxing UnLyrical

DECEMBER 16, 2013

As many of you know, I started the #measurePR Twitter chat back in 2010. Why: On July 2nd, #measurePR did not have a featured guest, but instead held a community chat where everyone talked about how they got interested in measurement. Hashtag Gone Wild: How JPMorgan Chase’s Twitter Chat Went Awry #ASKJPM. Happy Monday!

Storify 216

Storify Press Release Case Study Hashtag 216

Webbiquity SMM

JANUARY 24, 2019

Studies show that users on platforms like Twitter and Pinterest maximize their engagement when brands post as many as 15 tweets or 11 pins per day. In addition, a significant portion of social media marketing is engaging with your community. Twitter, on the other hand, uses hashtags to measure trending topics.

Social Media 164

Social Media Marketing Hashtag Campaign 164

Hootsuite

FEBRUARY 12, 2015

Business-to-business social media marketing is no longer just an innovative way to boost sales—it’s essential to your organization’s survival in the competitive B2B market. In fact, a recent survey found 92% of B2B marketers use social media as a content marketing tactic to drive sales. Engage with your customers on social media.

Social Media Management 40

Social Media Management B2B Social Media HootSuite 40

Hootsuite

JULY 17, 2019

According to the Business Development Bank of Canada , a common rule of thumb is that B2B companies should allocate 2-5% of revenue on marketing, while B2C companies should spend between 5-10%. B2B Services: 20.5%. Backed by Facebook’s campaign capabilities, use Instagram ads to reach its community of one billion monthly active users.

Social Media 111

Social Media HootSuite Social Media Management B2B 111

Socialmedia.biz

MARCH 25, 2021

When Twitter first debuted hashtags, I’m not certain that they fully understood the magnitude of what they created and the widespread uses their feature would receive. The feature still acts as it did when it was first launched, although Twitter has bolstered up the systems around it to make hashtags easier to engage with.

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Hashtag Brands How To Conference 78