Webbiquity SMM

APRIL 11, 2012

Recent research from MarketingProfs shows that 84% of B2B companies use social media marketing in some form, and the figure is likely higher for B2C firms. In fact, another recent study from HubSpot reveals that 63% of B2B companies aren’t generating leads from social media at all. Build relationships.

Social Media 176

Social Media B2B Exercises Hubspot 176

Buffer Social

SEPTEMBER 11, 2023

I've built real friendships with the best B2B marketers in the world and I’m on a text-message basis with countless founders, CEOs, VPs, and executives. For example, this is a recommendation I’ve earned from the CMO of Cognism, a top-rated B2B data provider in the market. What’s the true ROI? Be helpful.

LinkedIn 113

LinkedIn Tips Skills URL 113

Sprout Social

APRIL 15, 2020

In the wake of COVID-19, that might mean creating Zoom hangouts for your customers or posing community questions to get people talking. Chipotle Mexican Grill, for example, has focused on community-building efforts through Zoom and their #ChipotleTogether campaign. Amazing response to our donation.

Strategy 142

Strategy Metrics Hubspot Retail 142

agora pulse

NOVEMBER 10, 2020

Monitor the number of questions or comments you receive, your team’s overall response time, and individual team members’ contributions. Lead generation analytics from HubSpot. HubSpot is social media software that offers scheduling, a customer relationship management (CRM) tool, and sales features. Improve customer service.

Analytics 179

Analytics Social Media Tools Price 179

Oktopost

DECEMBER 18, 2023

B2B marketing leaders plan to spend 30% of their budgets on brand building , and community management is a vital part of that. An engaged community can amplify your content reach, boost customer loyalty, reduce churn rates, and even draw new leads to your brand. Jump ahead: What is Community Management Software?

Software 62

Software Communities Forums Hubspot 62

Buffer Social

FEBRUARY 21, 2018

With the shift in social media usage in the recent years, closed communities such as Facebook Groups and LinkedIn Groups might be the next best way to engage your audience. Instead of building huge public pages, more and more businesses are opting for niche closed communities. What are some questions that your customers often ask you?

Groups 109

Groups Groups LinkedIn Template 109

Webbiquity SMM

MAY 3, 2011

Many of these were other B2B marketers, but others were social media experts, journalists, PR professionals, or just plain fascinating personalities. Her Connect the Docs blog—frequently featured on the B2B Marketing Zone —is a platform for her own thought leadership content as well as frequently solicited insights from other B2B bloggers.

Twitter 279

Twitter Pharmaceuticals B2B Biotechnology 279

Rebekah Radice

JULY 15, 2019

A great example of live video is Jasmine Star’s, “Ask Me Anything” community videos. These are weekly videos that serve several purposes: Brings her audience together each week (same day) to create a deeper community bond. No wonder 78% of buyers say that webinars helped them make B2B purchasing decisions.

Types 119

Types Video Content Case Study 119

Webbiquity SMM

MAY 10, 2011

According to MarketingSherpa (and many other sources), generating qualified leads remains the top priority for B2B marketers. After the webinar (if it’s been recorded), write a follow-up post answering questions from the event and directing visitors to the recorded version online. Answer questions in your blog posts.

ROI 191

ROI Case Study Bazaarvoice Klout 191

Marketing to Serve

NOVEMBER 26, 2017

If you provide a service or B2B offering, LinkedIn is used by 50% of B2B buyers when making a decision ( SmallBizTrends ). Link clicks account for 92% of all user interaction with tweets (Source: HubSpot ). Frequency One of the most commonly asked questions regarding social media is “how often should I post?”.

Social Media 66

Social Media Strategy Content How To 66

Webbiquity SMM

MAY 31, 2022

Although it’s the ideal platform for reaching your target audience, the problem is that 96% of B2B content marketers are already using LinkedIn for organic social marketing. Fortunately, there are some advanced ways of using LinkedIn as a powerful B2B marketing tool. What are your customers’ common questions and pain points?

B2B 244

B2B LinkedIn Strategy Marketing 244

Oktopost

FEBRUARY 1, 2024

B2B buyers are bombarded with information daily, and only so many brands can stand out. Oktopost integrates with Hubspot, Salesforce, SugarCRM, and other popular sales platforms to help you maximize the impact of your social media efforts. Best For: Oktopost is specifically designed for B2B businesses.

Brands 62

Brands Hubspot Marketing B2B 62

Convince & Convert

FEBRUARY 1, 2016

Great social media marketing begins with a change in mindset toward the holistic, and it ends with major shifts in fully personalized customer engagements and gathering an organic community on your channels. Hubspot has an incredibly useful tool, aptly named Make My Persona , for naming and presenting data on potential buyers.

Content 60

Content Tips Analysis Curation 60

Social Media Strategies Summit

NOVEMBER 28, 2022

Facebook is traditionally seen as a consumer-facing platform, but it still has a lot to offer B2B brands. So we shouldn’t be surprised that 71% of B2B marketers use Facebook in their marketing strategies, making it the second-most popular B2B social channel behind LinkedIn. Image source. Image source. Image source.

Examples 246

Examples Facebook B2B Instant Messaging 246

Writtent Blog

JULY 17, 2013

If you’re a B2B company, how big are the companies you’re trying to acquire? As HubSpot’s Corey Eridon points out, demographics are the perfect starting point for profiling, because they’re relatively easy to obtain from your existing marketing database or customer relationship management software (CRM). Asking the Wrong Questions.

Sample 99

Sample Samples Research Company 99

Social Media Strategies Summit

NOVEMBER 18, 2022

If you already have an active Facebook Page with followers, you can answer all those questions — and more — using Meta Business Suite’s Audience Insights tool. So marketers may see success in building online communities through Facebook, prompting followers to share photos, take part in surveys, or join in with conversations.

Social Media 240

Social Media Strategy Influencer LinkedIn 240

Buffer Social

JUNE 16, 2016

We thought it’d be great to share all the awesome insight we’re lucky to glean from the world’s best social media marketers, starting with this simple (and fascinating, revealing, inspiring) question: What is the biggest project you’re working on? the end of Q2).

Social Media 40

Social Media Social Media Management Project Marketing 40

Buffer Social

NOVEMBER 30, 2016

This free social media class on how to monitor what your audience and customers are saying online is for marketers looking to keep a finger on the pulse of their community. Offered by : HubSpot. Created by : HubSpot. PPC for lead generation and B2B. PPC for lead generation and B2B. About this course: . — 12.

Class 40

Class Skills Social Media Marketing 40

Social Media Strategies Summit

AUGUST 26, 2022

Statista’s research discovered that as many as 79% of B2B and 77% of B2C marketers use content to maximize their reach. A great way to do this is to identify commonly asked questions in your niche. This online publication built its topical authority by covering every single question that has to do with electric vehicles.

Loyalty 204

Loyalty Software Publishing SEO 204

Convince & Convert

JULY 6, 2012

image via Hubspot. I think LinkedIn for B2B is extremely valuable lead source that probably 99% of people ignore. Curious to know, with LinkedIn, there’s kind of this question of, who is there end customer, right? Is it a community? Janrain , the good folks that do all the goodness with social sign-in. Eric : Yeah.

LinkedIn 114

LinkedIn Twitter Hosting Social Media 114

Webbiquity SMM

FEBRUARY 10, 2015

Image credit: Business 2 Community. How does B2B social media marketing differ in effectiveness from B2C use? Which network drives half of all social traffic to B2B websites and blogs? Find the answers to those questions and many more here in 106 digital marketing facts (well, mostly) and statistics from two dozen sources.

Statistics 50

Statistics Social Media B2B Hubspot 50

Webbiquity SMM

JANUARY 9, 2012

Discover the answers to those questions and many more here in 45 of the best guides to Twitter tips, tools and tactics of the past year. Community manager Jen Lopez explains how SEOmoz increased its total Twitter followers by 250% to over 27,000 people. Hint: it helps to have a community manager. Twitter for B2B Marketing.

Tools 201

Tools Twitter Tips B2B 201

Webbiquity SMM

OCTOBER 8, 2013

Yet most marketers still struggle with how to measure ROI from social media efforts, and with questions like: how we budget for social media programs? Find the answers to those questions and many others here in more than 20 of the best social media marketing guides, strategies, tips and tactics of 2013 thus far. by Social-Hire.

Social Media 207

Social Media ROI B2B Marketing 207

Techipedia: Tamar Weinberg

JANUARY 5, 2010

40 Key Elements to Getting Started in Social Media (Louis Gray): Mike Fruchter writes an awesome blog post on Louis Gray’s blog about how to get involved in social media, from branding to blogging to Twitter to community. This post is really poetry, as are all his other writings and blog posts. It’s definitely a worthwhile read.

Marketing 265

Marketing SEO Journal Engineering 265

Webbiquity SMM

JANUARY 24, 2017

While Facebook is far and away the largest social network, when it comes to driving B2B website traffic and brand visibility, Twitter and LinkedIn are tops. HubSpot has noted Twitter has more than 300 million active monthly users, and “accounts for 16% of referrals to longer articles from social sites and 14% for shorter news articles.”

Tools 100

Tools Twitter Sample Samples 100

agora pulse

APRIL 28, 2020

Specifically, I asked each of them a series of questions to help learn things like what do social media managers need to know, what should social media managers avoid, and, most importantly, how do social media managers get started and grow. Ashley Graham : How you plan to connect and communicate with your community on social media is key.

Social Media Management 161

Social Media Management Social Media How To Consultant 161

Webbiquity SMM

JANUARY 16, 2012

Get the answers to those questions and more here in two dozen of the best blogging guides of the past year. How to Be an Awesome Blog Commenter by HubSpot Blog. The Blueprint for the Perfect Blog Post (Infographic) by Business 2 Community. Promote new content most effectively? Optimize blog content for search? are easy to find.

Tools 193

Tools Tips Directory SEO 193

Webbiquity SMM

AUGUST 28, 2012

Given the widespread adoption of social media marketing practices, the “if” and “when” questions seemed to have now been resolved by most midsized and larger companies (and a lot of small companies as well). What Marketing Questions Are Worth Asking in Social Media Listening? by MarketingProfs. You want loyalty?

Social Media 207

Social Media Tips Tumblr Wikipedia 207

Webbiquity SMM

JANUARY 3, 2011

Discover the answers to all of these questions and more here in the final selection of the best guides and tips for business blogging from the past year. Seven Ways to Revive a Neglected B2B Blog by MLT Creative. Inciting Insight: How to make thought leaders think by The Communicator. Produce more stylish and readable content?

Tips 176

Tips Sysomos SEO WordPress 176

Webbiquity SMM

JANUARY 17, 2011

How are consumers and b2b decision makers using social media in their buying processes? Discover the answers to all of these questions and more here in more than 40 of the best resources for social media and marketing stats, facts and research of the past year. Social Media Facts & Figures for B2B Sales by Inside View.

Research 210

Research Social Media B2B Marketing 210

Buffer Social

NOVEMBER 13, 2017

” Now, as we close out 2017, it’s clear that LinkedIn is quickly becoming a force to be reckoned with in the world of B2C and B2B marketing. In the long-term, this will be a game-changer for marketers and brands in the B2B space. But what does this mean for B2C and B2B companies? Becoming a content-first platform.

LinkedIn 112

LinkedIn Microsoft B2B Marketing 112

Buffer Social

JUNE 1, 2016

But don’t renounce wire services just yet: according to HubSpot, traditional press releases are syndicated 20% more often than social media ones. I recently spent a whole day at a B2B tech company watching Sam, a sales rep, call prospects. Some companies have taken their communities to Slack. Customer Support.

Social Media 40

Social Media Hubspot Marketing Engineering 40

Webbiquity SMM

FEBRUARY 7, 2011

According to a HubSpot study, 71% of marketers viewed Twitter as a useful marketing tool last year, up from just 39% in 2009. stage, many new questions arise. Discover the answers to these questions and more here in 55 of the best guides to social media strategies, tactics, tools and statistics of the past year. Adoption soared.

Social Media 198

Social Media Tools Tips ROI 198

Rebekah Radice

FEBRUARY 1, 2016

Important Blog Questions to Answer. Use this Persona Template from HubSpot. How to Define Your Target Market (answer these questions). The best way to answer these questions is to really know your audience (your customers and potential customers). What questions do current clients and customers ask over and over?

How To 114

How To List Social Media SMS 114

Webbiquity SMM

FEBRUARY 11, 2013

Find the answers to those questions and many others here in 20 of the best Twitter guides, tools and reviews of 2012. Twitter Rolls Out Cover Photos: How to Add Yours Today by HubSpot. Optimizing Twitter for Lead Generation by Marketo B2B Marketing and Sales Blog. Most effectively use Twitter advertising?

Tools 192

Tools Twitter Tips HootSuite 192

Webbiquity SMM

OCTOBER 23, 2012

Find the answers to those and many more questions here in more than two dozen of the best Twitter how-to guides, resources, tools and reviews of 2012 so far. ” 17 Examples of Twitter Brand Page Backgrounds to Inspire You by HubSpot. Secrets of Becoming a Pro B2B Tweeter by Social Media Today. Twitter Tips for Newbies.

Tools 203

Tools Tips Twitter Klout 203

Convince & Convert

MARCH 1, 2012

” It sounds like a completely silly question, and it is, but I’d be curious to hear your answer, Eric. Well, so when you run that through the filter of a business, I’ll turn this question back to you. Eric: We’re a B2B software company. Chad: Well, Jim, that’s a great question. Eric: Yeah.

Social Media 140

Social Media Hubspot Software Hosting 140