yMarketingMatters

JUNE 20, 2014

Community Growth & Sustainability. Community Growth & Sustainability. This is the classic social media metric that is SO important, but get’s a lot of question for not being as easy to attribute to quantifiable business growth and direct indicator of sales increase. Here are the top ones: 1. Email Collection. Referrals.

Small Business 263

Small Business Social Media How To ROI 263

Sprout Social

JUNE 1, 2022

Skeptical users may Tweet about shady emails, pricing questions or security issues. Very happy to be part of the @HubSpot community! Look at the content and imagine a world where someone was Tweeting about how wonderful (or possibly questionable) that information is. Thanks for the headphones! pic.twitter.com/B0vv397TY3.

Team 115

Team Marketing Collaboration Social Media Management 115

agora pulse

NOVEMBER 10, 2020

Monitor the number of questions or comments you receive, your team’s overall response time, and individual team members’ contributions. Lead generation analytics from HubSpot. HubSpot is social media software that offers scheduling, a customer relationship management (CRM) tool, and sales features. Improve customer service.

Analytics 179

Analytics Social Media Tools Price 179

Sprout Social

APRIL 15, 2020

In the wake of COVID-19, that might mean creating Zoom hangouts for your customers or posing community questions to get people talking. Chipotle Mexican Grill, for example, has focused on community-building efforts through Zoom and their #ChipotleTogether campaign. Amazing response to our donation.

Strategy 142

Strategy Metrics Retail Hubspot 142

Sprout Social

NOVEMBER 19, 2020

As a provider of B2B software, Sprout’s frontline teams often get asked the question: what integrations and partnerships do you provide? The results will be not only more successful utilization of the Sprout platform, but more compelling community conversations and engagements across your social channels.

Reddit 101

Reddit Hubspot API Reputation 101

Sprout Social

APRIL 19, 2022

They long for the days when a person was available to answer questions and solve issues in real-time. Relying on one-way communication channels like lead capture forms won’t cut it. Instead, they help expedite common questions and provide basic support. And that includes your customers. Chatbots are here to help.

Conversation 98

Conversation Strategy Social Media Marketing 98

Oktopost

AUGUST 10, 2023

While some businesses still put social media in the categories of brand awareness or community management exclusively, research claims that 75% of B2B buyers use social media to make buying decisions. Jump to Section Get to Know Your Audience Social Listening Sentiment Analysis Community Management Social Analytics Proven Strategies.

Social Media 62

Social Media B2B Sentiment How To 62

Pixlee

OCTOBER 14, 2021

TikTok is not going anywhere anytime soon, so let’s get into the best brand strategies to harness engagement and community on TikTok. Ask questions and look for feedback opportunities across your social channels. Using content created by your community of passionate customers helps you appear more authentic, personable, and caring.

Strategy 86

Strategy Brands UGC Apparel 86

Social Media Strategies Summit

OCTOBER 24, 2018

Content performance, recorded by asking the following questions: What type of content performs best? For each competitor, ask yourself the following questions: How are your competitors using social media ? They should guide all of your campaigns, content creation, and community management activities. What is your persona’s name?

Social Media 113

Social Media Strategy Guidelines Template 113

Webbiquity SMM

FEBRUARY 2, 2012

In this amazingly prescient post, Dave Chaffey lists 14 reasons why Quora won’t overtake Twitter (yes, in early 2011, there were people who suggested that it would) including “Asking or answering questions isn’t a daily must for most. ” A Marketer’s Guide to Quora by HubSpot Blog.

SEO 146

SEO Hubspot MySpace Patterns 146

Oktopost

DECEMBER 18, 2023

B2B marketing leaders plan to spend 30% of their budgets on brand building , and community management is a vital part of that. An engaged community can amplify your content reach, boost customer loyalty, reduce churn rates, and even draw new leads to your brand. Community management software can take your brand building to a new level.

Software 62

Software Communities Forums Hubspot 62

Pixlee

SEPTEMBER 22, 2021

With these tools, you can gather social media data that gives you analysis into questions like these: What happened? Answers to these questions give you insight into your social media performance and where to bolster your strategy. . Why did it happen? What are the chances of it happening again? What actions should I take?

Data 52

Data Social Media UGC Sentiment 52

Buffer Social

FEBRUARY 21, 2018

With the shift in social media usage in the recent years, closed communities such as Facebook Groups and LinkedIn Groups might be the next best way to engage your audience. Instead of building huge public pages, more and more businesses are opting for niche closed communities. What are some questions that your customers often ask you?

Groups 109

Groups Groups LinkedIn Template 109

Pixlee

SEPTEMBER 22, 2021

With these tools, you can gather social media data that gives you analysis into questions like these: What happened? Answers to these questions give you insight into your social media performance and where to bolster your strategy. . Why did it happen? What are the chances of it happening again? What actions should I take?

Data 52

Data Social Media UGC Sentiment 52

Pixlee

DECEMBER 13, 2021

Brands are defined more by their community than by who they say they are. A strong brand has an active community of consumers. To build a loyal community that trusts and advocates for your brand, you need to understand what your target audience cares about and give them a place to share feedback. Technology.

Strategy 52

Strategy UGC Brands Apparel 52

Audiense

JANUARY 25, 2018

The challenge is several marketing tools categorize influencers by industry and community size. If YES then ask yourself what proportion of community overlaps with that of your competitors? Answering these questions will not only inform your strategy but ease the selection process significantly.

Crimson Hexagon 113

Crimson Hexagon Influencer Campaign Tools 113

Waxing UnLyrical

JUNE 29, 2015

Why: “Coming up with content that will inspire and engage with your customers can be one of the most challenging aspects of email marketing,” writes Gareth O’Sullivan in this Business 2 Community post that shows you how to “inject some creativity into your email marketing.” ” 4. ” 4.

Content 100

Content Newsletter Hubspot Consultant 100

Buffer Social

SEPTEMBER 11, 2023

I’ve been invited to speak on hundreds of podcasts and written for some of the most prestigious websites in business and marketing, like Buffer, HubSpot, Nasdaq, Harvard Business Review, Fast Company, NBC, and more. If you’re in B2B marketing — try HubSpot Academy to showcase your skills. Not sure what to showcase?

LinkedIn 113

LinkedIn Tips Skills URL 113

Socialmedia.biz

AUGUST 4, 2016

In fact, a survey by Hubspot found that 84 percent of respondents expect small businesses to have a presence on Facebook. Don’t underestimate the importance of a Facebook page and growing your community — you can use Facebook to promote your business on a daily basis. Ask a question. Keep in relevant.

Small Business 60

Small Business Facebook Hubspot Compete 60

Keyhole.co

AUGUST 25, 2023

Pick a name appropriate for YouTube community guidelines Prior to choosing a channel name, first, ensure that the name is an appropriate pick for YouTube. Follow community guidelines to make sure it doesn’t look spammy. But the question is how to come up with a powerful name so that people understand its worth.

YouTube 52

YouTube Domain Name Drupal How To 52

Rebekah Radice

JULY 15, 2019

A great example of live video is Jasmine Star’s, “Ask Me Anything” community videos. These are weekly videos that serve several purposes: Brings her audience together each week (same day) to create a deeper community bond. Record short video responses to your customer’s questions and comments.

Types 119

Types Video Content Case Study 119

Buzz Marketing for Technology

MARCH 2, 2010

But the question has long been 2 fold: 1) How do you create engagement and 2) How do you measure it. You can call it Inbound Marketing (like the folks at HubSpot do) or you could call it Content Marketing (like the folks at Junta42 do) but whatever you call it this is the basis for all your online activity.

B2B 206

B2B Engagement Marketing Sentiment 206

Buffer Social

SEPTEMBER 15, 2016

We had the privilege of speaking with HubSpot VP of Marketing Meghan Keaney Anderson about the specific attributes she looks for when hiring social media managers, as well as how a highly successful startup like HubSpot views social media marketing. Amanda Sibley , HubSpot marketing. HubSpot’s Growth Show podcast.

Social Media Management 40

Social Media Management Hubspot Social Media How To 40

Buffer Social

DECEMBER 6, 2017

” At Buffer, members of our marketing team are often asked this question. To help answer these questions (and more!), It can be daunting to look at marketing and think you need to fully master: analytics, data, CRO, SEM, advertising, copywriting, SEO, community and more. “How did you get into marketing?”

Skills 108

Skills Tips Marketing Project 108

Webbiquity SMM

APRIL 11, 2012

In fact, another recent study from HubSpot reveals that 63% of B2B companies aren’t generating leads from social media at all. Three others have unmanaged “community pages” which the companies don’t maintain and may not even be aware of. Develop content that answers the questions you see being raised. Build relationships.

Social Media 176

Social Media B2B Exercises Hubspot 176

Webbiquity SMM

MAY 10, 2011

After the webinar (if it’s been recorded), write a follow-up post answering questions from the event and directing visitors to the recorded version online. Answer questions in your blog posts. Some of the most popular posts I’ve written on this blog were essentially extended responses to client questions.

ROI 191

ROI Case Study Bazaarvoice Klout 191

Janet Fouts

MARCH 6, 2013

The popularity of Instagram is clear, and if you are inclined to snap photos and share them with your friends and customers on social networks you can make your business more social and build a powerful sharing community on Instagram quickly. Building community while running a contest can be challenging, and sometimes fool-hardy.

Instagram 143

Instagram Eventful Hashtag Hubspot 143

Keyhole.co

JANUARY 27, 2023

For starters, you can easily find and connect with the B2B community. Be where your customers are Be a part of the social media community to connect with your target audience. Platforms like Facebook and Reddit allow you to form or join groups and connect with the relevant community. But don’t start delivering your sales pitch.

ROI 52

ROI B2B Social Media How To 52

Akamai Marketing

APRIL 4, 2011

Before you answer – let me give you a hint: its a trick question. Yet, according to HubSpot, brands who connect via the social sphere see a direct impact on sales. What you give your community, otherwise, seriously, why should they care? 640 Million on Facebook. Million users on YouTube. Here’s the answer.

Lurker 203

Lurker Klout Policies Metrics 203

Buffer Social

MAY 9, 2017

If we’re missing any information, feel free to ask your questions in the comments section below. Bonus: Our Favorite Interview Questions. Here’s how Airbnb describes itself in their social marketing manager job listing : Airbnb is the world’s largest community-driven hospitality company. Bonus: Our favorite interview questions.

Social Media Management 101

Social Media Management Social Media How To Applications 101

Buffer Social

APRIL 9, 2019

Customer support teams handle all inbound product questions, and marketing or community grabs all messages related to the brand, the content, and community love. Reaching inbox zero twice a day, morning and afternoon (inbox zero means that all messages in our Community folder have received replies). Marketing goals.

Team 70

Team Social Media FAQ Sample 70

Jason Yormark

AUGUST 31, 2010

To one lucky reader I will be giving away the following social media book package: Socialnomics by Erik Qualman The Social Media Bible by Lon Safko Trust Agents by Chris Brogan and Julien Smith The New Community Rules: Marketing On The Social Web by Tamar Weinberg Why Now Is The Time To Crush It ! My favorite is [link].

Social Media 197

Social Media Radian6 Hubspot Alltop 197

Postcron

MAY 29, 2018

The focus on video isn’t surprising—a recent study by Hubspot found that 53 percent of people want to see more video content. You can build a stronger sense of community in your group by hosting a Watch Party where group members can interact with one another in real time while the video plays. Why try chatbots?

Social Media 56

Social Media Hubspot Groups Groups 56

Sprout Social

JANUARY 4, 2021

According to Hubspot , the “four Cs”—community, cleanliness, contactless and compassion—will be a good point of focus for brands, especially those that rely on in-person interactions. That might mean building content that highlights the precautions your brand is taking in store s or investing more in your social customer care strategy.

Campaign 123

Campaign Social Media Marketing Metrics 123

Jason Yormark

AUGUST 31, 2010

To one lucky reader I will be giving away the following social media book package: Socialnomics by Erik Qualman The Social Media Bible by Lon Safko Trust Agents by Chris Brogan and Julien Smith The New Community Rules: Marketing On The Social Web by Tamar Weinberg Why Now Is The Time To Crush It ! My favorite is [link].

Social Media 197

Social Media Radian6 Hubspot Alltop 197

Writtent Blog

NOVEMBER 15, 2013

Maggie Hibma of HubSpot recommends immersing yourself in industry news every day, even if it’s your day off our you’re on vacation. Invest in the freshest ideas by recording concepts as they come to you, listening closely on Twitter, and actively inviting your community to share their thoughts on what they’d like to learn more of.

Content 95

Content Hubspot Curation Survey 95

Convince & Convert

FEBRUARY 1, 2016

Great social media marketing begins with a change in mindset toward the holistic, and it ends with major shifts in fully personalized customer engagements and gathering an organic community on your channels. Hubspot has an incredibly useful tool, aptly named Make My Persona , for naming and presenting data on potential buyers.

Content 60

Content Tips Analysis Curation 60