Oktopost

JULY 29, 2021

Lead generation is one of the most significant challenges faced by B2B marketers – and 61% of marketers agree. In this article, we’ll take you through 11 steps and goals to help develop your B2B lead nurturing process into an effective conversion machine. Taking part in a conference or event. How important is it?

B2B 165

B2B ROI Campaign Buy 165

Convince & Convert

AUGUST 19, 2010

Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews. "The 3 Amigos: Email, Blogging, Social Sharing" by @jaybaer [link] [link] Bob Cargill Great post! How to use customer-generated content to increase sales. How can I help you?

Social Media 140

Social Media Strategy Tourism Social CRM 140

Convince & Convert

JUNE 22, 2010

Never Heard Of It This is of course a situation that is most acute in B2B, where White Horse found that 60% of companies either have low executive interest in social media, or have modest interest but a lack of education. If anything, social media is MORE important for B2B companies than it is for B2C companies. This makes no sense.

Social Media 130

Social Media B2B Company Consultant 130

Convince & Convert

MARCH 4, 2010

In the well-documented Marriott case study, they tracked $500 mm in bookings from links on the corporate blog. In the well-documented Marriott case study, they tracked $500 mm in bookings from links on the corporate blog. Very helpful post, Jay. Jury's still out. How can I help you?

Metrics 130

Metrics Strategy How To Tourism 130

Convince & Convert

SEPTEMBER 21, 2010

I presented today at Social Media AZ , a new conference for Arizonans interested in, and practicing social media. This presentation: “Why Before How: The Keys to Developing a Social Media Strategy in 7 Steps&# also formed the basis for my recent MarketingProfs Webinar. link] Crushing the Myth of B2B Social Media [.]

Social Media 167

Social Media Strategy Consultant Conference 167

Sprout Social

JUNE 20, 2023

This applies to B2B and B2C brands alike. Gathering case studies, testimonials and customer stories is integral to building a brand. For example, B2B and B2C brands don’t have the same needs when it comes to blogging and creating video content. Figuring out how to build a brand is a must-do for modern marketers.

Brands 93

Brands How To Sentiment Social Media Management 93

Oktopost

JULY 23, 2020

In 2020 it is becoming an increasingly important tool in B2B lead generation. As many as 70% of B2B marketers use content marketing to generate leads. Content Marketing in the B2B funnel. One of the most important components for your content strategy is your good old B2B lead conversion funnel. Targeted webinars.

Content 169

Content B2B How To Types 169

Convince & Convert

JULY 6, 2010

She leads the agency’s social media group, and has more than 20 years experience in consumer, technology, B2B and social media marketing. Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews. How can I help you?

CSR 137

CSR Social Media Strategy Consultant 137

Pam Moore

SEPTEMBER 20, 2020

SocialZoomFactor · LinkedIn Marketing Engagement Strategies to Increase Leads, Sales and Brand Awareness.

LinkedIn 78

LinkedIn Engagement Strategy Authentication 78

Convince & Convert

APRIL 1, 2010

– Get Your Social Media Story Straight | [link] (via @ShellyKramer) cravendickens I've always been a great believer of showing clients 'look what went wrong when…' case studies. A great (and yes tragic) case study. link] Sodapopgirl @jaybaer One of the best articles I have read on this topic.

Social Media 120

Social Media Content Analysis Sports 120

Convince & Convert

MARCH 3, 2010

Yesterday, I gave a presentation in Tempe, AZ to Agencyside , a conference of advertising and PR agency owners. link] jaybaer If there were thousands of blogs, Webinars, books, etc. I'd love to write up a case study on you guys when you're ready. But what I do know is a methodology to find out.&# It's true.

Social Media 121

Social Media Strategy CoTweet CoTweet 121

Sprout Social

APRIL 6, 2021

Generating leads on social media can benefit both B2C and B2B marketers as it helps you identify the social media audiences that are interested in your business. You could also offer discount codes, case studies, webinars, whitepapers and more. Host a virtual event or social media conference.

Campaign 141

Campaign Social Media Discount Conference 141

Oktopost

JANUARY 17, 2024

Invite them to sign up for your mailing list or webinar or become a social media follower. Lead generation activities include sales webinar registrations, a request to get a call with your sales reps, or demo or free trial signups. Keep delivering the same value to stay top of mind and deepen the relationship with prospects.

Metrics 62

Metrics Cost Hubspot Analytics 62

Convince & Convert

FEBRUARY 25, 2010

killer case study by @susanbaier) [link] susanbaier Hi Lisa, thanks for the nice comments! killer case study by @susanbaier) [link] [link] Punit Pandey Do You Know Your Customers Enough to Win in Social Media? “Motive&# is a great word for the WHY. Thx for sharing.

Social Media 117

Social Media Case Study Strategy Study 117

agora pulse

APRIL 28, 2020

Going to conferences is great, and networking with your peers at the conference is a great learning experience. If you can’t make it to conferences, buy the virtual pass, which a lot of conferences have, and this can be very cost-effective. What is the best aspect of being a social media manager? About Jenn Herman.

Social Media Management 161

Social Media Management Social Media How To Consultant 161

Convince & Convert

APRIL 14, 2010

Geek Squad Founder Robert Stephens was asked about the contradiction of a services company providing helpful videos at a conference where I spoke. Sounds like a great case study. Sounds like a great case study. They aren’t trying to sell you services – at least not at that point – they are being helpful.

Social Media 128

Social Media Consultant Health Care Questions 128

Writtent Blog

MAY 29, 2013

With 91% of B2B marketers using custom content creation, a new professional has emerged over the previous several years. Your Challenge: While it’s in your stars to be experimental, realize that tried-and-true content formats, like case studies, are still utilized for a reason. April 20-May 20. . July 23-August 22. .

Content 80

Content Case Study Conference Metrics 80

Convince & Convert

SEPTEMBER 21, 2010

You are indeed the perfect case study. You are indeed the perfect case study. But, again, it’s worth it, and it doesn’t cost as much as attending a conference on the West coast, paying for a magazine ad, or a TV ad, etc… so, when comparing options, I believe social media is inexpensive.

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Convince & Convert

JULY 22, 2010

Building Lasting Customer Relationships – [link] Great case studies from @stickystimuli [link] Social DJ RT @jaybaer: Are you a 1 click stand? Building Lasting Customer Relationships [link] case studies from @stickystimuli #socialDJ [link] Carson RT @jaybaer: Are you a one click stand? A summer must-read!

Social Media 128

Social Media Strategy Influencer Case Study 128

Convince & Convert

SEPTEMBER 8, 2010

I think Myspace is a great case study but I don’t think FB has learned from the mistakes. Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews. I agree Myspace sold too early, but I think FB is going to sell too late. get the point.

MySpace 136

MySpace Facebook Social CRM Consultant 136

Kikolani

NOVEMBER 29, 2010

Adria is a organic technology consultant, business developer, technology trainer, and empowerment / tech conference addict. Her latest posts include Facebook Wants Me to Connect with My Skype Contacts , Leaving Webinars for Business Development , and Writing for Myself First, Others Second on My Blog. Follow her @panda444 on Twitter.

Blogger 168

Blogger SEO Consultant WordPress 168

Convince & Convert

SEPTEMBER 15, 2010

Maureen Monfore I’m a freelance B2B copywriter and I’ve noticed in the last year or two in particular, companies are noticing the need for customer stories. Case studies are one of the most popular forms of collateral. Case studies offer the perfect mix of both. link] Addoway.com Love the infograph Jay.

Social Media 165

Social Media Strategy Social CRM Consultant 165

Convince & Convert

MAY 19, 2010

I think that credibility plays a big role here; testimonials, case studies, ratings and rankings should be in the content mix. is Crucial to your Content Marketing Strategy [link] #marketing #b2b [link] Maneesh Why D.I.S. Thank you Russ for an enlightening guest post and thank you Jay for inviting Russ to post.

Social Media 137

Social Media Strategy Consultant Social CRM 137

Convince & Convert

SEPTEMBER 21, 2010

Expion just compiled 8 case studies with one of our clients, Applebee's. I'm sounding like a physician but in a real sense that's essentially what you're doing to arrive at a proper regimen to ensure social media's contribution to B2B or B2C marketing and ultimately the business' health.

Social Media 155

Social Media Radian6 Strategy SM2 155

Convince & Convert

SEPTEMBER 1, 2010

The other thing that bugs me (in addition to the clamor for proven ROI) is the need for case studies before companies get involved. Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews. [link] jaybaer Great comment Kathy, thank you.

Social Media 120

Social Media Consultant Social CRM eBook 120

Kikolani

OCTOBER 27, 2016

Or, have you ever followed an interesting case study on how a blogger generated thousands of visitors in 30 minutes. Let’s also take a look at the graphic below which I got from one of Jon Morrows Webinars. B2B marketers that use blogs receive 67% more leads than those that do not. Stage 2: The Connection Stage.

Adsense 60

Adsense Blogger Hosting List 60

Kikolani

OCTOBER 27, 2016

Or, have you ever followed an interesting case study on how a blogger generated thousands of visitors in 30 minutes. Let’s also take a look at the graphic below which I got from one of Jon Morrows Webinars. B2B marketers that use blogs receive 67% more leads than those that do not. Stage 2: The Connection Stage.

Adsense 60

Adsense Blogger Hosting List 60

Convince & Convert

MAY 20, 2010

There's SOOOO many case studies and results out there to see what's already been done. Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews. shining through. Ive founded 5 companies, and spent 15 years running digital marketing agencies.

Metrics 116

Metrics Social Media eBook Social CRM 116

Webbiquity SMM

NOVEMBER 12, 2013

How does social media use differ in B2B vs. B2C companies? Webinars, virtual events and other digital communications channels are driving trade shows and other live events to extinction, right? B2B Marketing Insider ). B2B Social Media Marketing Stats and Facts. B2B PR Sense Blog ). Social Media Today ).

Statistics 226

Statistics Social Media B2B Journal 226

Convince & Convert

JUNE 8, 2010

link] : RT @kelvin8048 Are You… [link] #socialmedia [link] Hot In Marketing Are You Ready for the Opportunity Economy | social media case studies | Social Media Consulting – Convince & C. link] [link] Scott Heath RT @jaybaer: Are You Ready for the Opportunity Economy? It really brings this stuff to life.

Social Media 128

Social Media Foursquare Consultant Airlines 128

The Realtime Report

APRIL 24, 2024

Real-World Success Stories To help illustrate the incredible business benefits of post-event follow up, let’s look at a few real-world success stories: SaaStr Annual , the world’s largest non-vendor B2B software conference, sends a personalized “thank you” video to every single attendee.

Eventful 91

Eventful Survey Loyalty Authentication 91

Convince & Convert

MARCH 9, 2010

I'd love to see a case study on this. Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews. When working on niche brands, I've often found that the bigger the media the less the impact. link] (by Jay Baer) [link] Meryl K.

Social Media 133

Social Media Strategy YouTube LinkedIn 133

agora pulse

SEPTEMBER 2, 2020

Here’s a pic of Niki and me at our first Bloomberg finance conference shortly after launching the agency: Starting a Social Media Agency in 2020. If you have a good background in the sector and can show off case studies , previous work, and client testimonials, you’re off to a good start. Share case studies.

Social Media 148

Social Media Marketing How To Tweetdeck 148

Convince & Convert

APRIL 22, 2010

At Monday’s Social Fresh conference in St. Content Marketing & Thought Leadership Most often used in a B2B scenario, you create and distribute free information snacks so you can sell paid meals down the road. You have to be your own case study. You have to be your own case study. Thank you.

Social Media 128

Social Media Social CRM Loyalty Web 2.0 128

Convince & Convert

JUNE 14, 2012

Read on for insights from Katie and our Social Media Stat of the Week ( this week : 47% of B2B companies do not track brand mentions on social media). In fact, I just gave a webinar today for Social Fresh’s Advanced Facebook Advertising virtual summit thing. We’ll link up the Advanced Facebook Ads conference too.

Hashtag 115

Hashtag B2B Social Media Metrics 115

Convince & Convert

JULY 15, 2016

All the research shows that marketers are creating more content than ever, both B2B and B2C, but how do you actually get that content to perform. We will be seeing you at the next presentation at whatever conference. Are you B2B or B2C? We had a webinar. Look, so many of us are making content. I didn’t go in 2015.

Content 102

Content How To B2B Questions 102

agora pulse

MARCH 4, 2020

A whopping 83% of businesses report an urgent need to improve their content production in the next 12 months, according to the Future of B2B Content 2019 report. Case Studies: Entrepreneurs Reaching More People With Less Content. You’re not the only one who feels like that. You have to be active and engaged, and have fun. (If

Content 127

Content Tips How To Video 127