Convince & Convert

JULY 10, 2012

When you’re authentic, you’re true to yourself. When your brand is authentic, it is true to its mission and purpose. The power in authenticity, whether in your brand or person, is that it leaves no questions unanswered. Authenticity helps you define how they see you, without risking they’ll be confused.

Authentication 118

Authentication Consultant Education Social Media 118

Convince & Convert

FEBRUARY 5, 2018

They are authentic, and they are trusted by their peers. Credible research and data validate the proposition that mobilizing employees as media is a good thing: Peer recommendations drive business value. Technologists are active on social media. Employees tell better stories than you do. They have no agenda.

Strategy 147

Strategy Social Media Marketing Consultant 147

Janet Fouts

JULY 13, 2020

As responsible and conscious marketers we are taking a closer look at how marketing is handing issues of culture, diversity and inclusion, especially on social media (this is mindful social after all!).

Brands 226

Brands Marketing Committee Consultant 226

Pixlee

AUGUST 17, 2020

The social media landscape is changing rapidly, as are the social media tactics brands use to stay in touch with their fans. Unfortunately, many companies lose customers because they cling to outdated social media tactics. But this tactic ignores the social aspect of social media.

Social Media 96

Social Media Authentication UGC Communities 96

Pam Moore

JUNE 2, 2017

Do you have social media, digital marketing and branding problems? We have been working the past year on a game changing online social media training academy and member community to help solve your biggest problems and challenges related to social media marketing, digital marketing, and branding.

Training 167

Training Communities Social Media Real Estate 167

Sprout Social

AUGUST 4, 2022

The solution: Build a strong social media recruitment strategy. Social media is where people go to level up their career. They turn to social platforms to learn new skills, network, research companies and search for jobs. 10 ways to say ‘We’re hiring’ on social media (post examples).

Examples 102

Examples Social Media Skills Team 102

Sprout Social

FEBRUARY 12, 2024

3 elements to a successful influencer marketing strategy An influencer marketing campaign uses individuals with a strong social following to promote a brand. Ogilvy research shows that 75% of B2B companies have already jumped on board, realizing its immense potential. It’s all about authenticity and relatability.

Influencer 107

Influencer Marketing Collaboration ROI 107

Pam Moore

DECEMBER 26, 2019

Businesses of all sizes from solo-entrepreneurs, startups, small businesses to Fortune 50 brands often turn to social media and digital marketing agencies to help them develop a social media and digital marketing strategy. Many business leaders struggle with budget allocation for social media and digital marketing.

Questions 78

Questions Social Media Proposal Marketing 78

Social Media Strategies Summit

SEPTEMBER 14, 2023

To help you out when you’re lost in the creative desert, we gathered a panel of social media experts to discuss how to run effective brainstorming sessions for social media campaigns, create the mental space to induce creative thinking, and use KPIs and goals as a guide for what you want to achieve with your posts.

Content 130

Content iPhone Sports Remix 130

Pixlee

OCTOBER 24, 2018

The holidays are the most important time of year for your eCommerce business—and authenticity is on the top of every consumer’s mind right now. If you want to make an impact this holiday season—and earn the sales to match—develop your authentic eCommerce brand now. This authentic messaging is what sets you apart from competitors.

Authentication 42

Authentication Brands CSR Hotels 42

Sprout Social

JUNE 29, 2023

Keep reading to learn how to build the business case for creating more lo-fi content, and ways to integrate it into your social strategy. What is lo-fi social media content? Lo-fi social media content is personality-driven social media content that has low production value.

Content 113

Content How To Trends ROI 113

Pam Moore

JANUARY 28, 2019

Unfortunately, even many savvy marketers have been burned by agencies and consultants pushing one singular platform or technology. Failing to plan your integrated social media and digital marketing strategy is planning to fail! Social media can not live in a silo. How do you achieve real results online?

Social Media 113

Social Media Marketing How To Template 113

Pam Moore

OCTOBER 25, 2020

Unfortunately, many venture out to the digital world trying to build their personal brand but quickly get caught in the sea of social media vanity metrics and a desire for instant fame that stunts their success before they get started. Importance of an integrated digital and social platform that connects you with your dream audience.

Influencer 78

Influencer Brands Strategy Training 78

Techipedia: Tamar Weinberg

MAY 18, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > 10 Reasons Why Your Business Needs a Killer Social Media Strategy 10 Reasons Why Your Business Needs a Killer Social Media Strategy by Tamar Weinberg on May 18, 2010 Share This is a guest post by Beth Hrusch.

Social Media 269

Social Media Strategy StumbleUpon Digg 269

Ignite Social Media

DECEMBER 14, 2016

When I first heard about brands using Chatbots in marketing, specifically on their social media channels, I was skeptical. Maybe it’s because as a Community Manager- where my entire job is to build communities and facilitate authentic conversations- I was worried about a lack of personal touch becoming the norm.

Social Media 60

Social Media Tips Authentication Communities 60

Pam Moore

FEBRUARY 23, 2020

Brands must find ways to consistently connect with customers and key audiences in authentic and human ways. They must speak, engage, and connect as humans, not digital social robots. Every sales person, human resource professional, consultant and employee is a walking, talking representation of your living brand value proposition.

Strategy 78

Strategy Marketing Authentication Consultant 78

Sprout Social

JANUARY 12, 2022

Companies with plenty of positive buzz and frequent social mentions grow rapidly in the age of social media. Here are the most common types of word of mouth marketing that consumers encounter in the wild: Social shout-outs. Either on-site, social media, Google or third-party review aggregators. Review sites?

Conversation 137

Conversation Review Marketing How To 137

Social Media Strategies Summit

NOVEMBER 27, 2018

Fast-forward to today, she’s now known as “The Queen of all Media”, with OWN extending beyond television to multiple digital channels. Video content was also repurposed and monetized on social. Their research also revealed people didn’t mind seeing commercials during this content, so long as they’re relevant. Super Soul Sunday.

Communities 100

Communities Platform Video Fashion 100

Webbiquity SMM

FEBRUARY 10, 2013

Successful online business people must be proactive in cultivating business on their own by creating a positive public image, being authentic and likeable. Inc.com suggests not using pseudonyms or generic addresses and instead providing real telephone numbers and e-mail addresses to be authentic. Be Likeable Via Social Media.

Reputation 182

Reputation Authentication Privacy Microsoft 182

Sprout Social

DECEMBER 6, 2023

On and off the clock, they research potential purchases just as everyone else might. Influencer marketing has long been a staple for business-to-consumer (B2C) brands looking to cultivate more authentic connections with their audience. That can look like reading reviews, speaking to customers and of course, consulting influencers.

B2B 119

B2B Influencer Brands Marketing 119

Pam Moore

JULY 20, 2020

What if we post something on social media that makes people mad? Make sure your communication is authentic, helpful, human and kind. Our digital branding training and consulting agency, Marketing Nutz is currently working with many clients to help them pivot and leverage this time for maximum impact.

Strategy 78

Strategy Marketing Authentication eBook 78

Pam Moore

JULY 20, 2020

What if we post something on social media that makes people mad? Make sure your communication is authentic, helpful, human and kind. Our digital branding training and consulting agency, Marketing Nutz is currently working with many clients to help them pivot and leverage this time for maximum impact.

Strategy 78

Strategy Marketing Authentication eBook 78

Pam Moore

SEPTEMBER 3, 2020

A buyer persona is a semi-fictional, generalized representation of your ideal customer based upon market research and real data. Social Profit Factor Training Academy and Marketing Nutz Can Help! Our agency, Marketing Nutz, our training and consulting agency can help! What is a Buyer Persona? . SoundCloud.

Template 78

Template Templates Video Avatar 78

Pam Moore

SEPTEMBER 11, 2019

Have you ever presented what you thought was an amazing digital marketing, social media, content marketing or social selling plan to your CEO or top executives and all you got back was a dead stare and a big fat “NO”? Top 3 Reasons CEOs fear Digital Marketing, Social Media and Social Selling.

Social Media 60

Social Media Training Template Templates 60

Pam Moore

OCTOBER 8, 2020

If your digital marketing and social media conversations are targeting everyone, you are targeting nobody! Smart marketers know an audience first marketing approach is the foundation to successful digital marketing, content marketing and social media marketing programs. They are as follows: Step 1: Do your research .

Template 78

Template Templates How To Training 78

Pam Moore

JUNE 23, 2019

Prior to starting my own training and consulting agency, I spent 15+ years in corporate America working in startups to enterprise brands and focused mostly on enterprise technology, software, hardware and services. Do your research! Start researching your audience long before the day of the event. How do they use social media?

Hosting 90

Hosting Eventful Tips Training 90

Pam Moore

JUNE 23, 2019

Prior to starting my own training and consulting agency, I spent 15+ years in corporate America working in startups to enterprise brands and focused mostly on enterprise technology, software, hardware and services. Do your research! Start researching your audience long before the day of the event. How do they use social media?

Eventful 90

Eventful Tips Training Authentication 90

Pam Moore

APRIL 15, 2020

Brands must find ways to consistently connect with customers and key audiences in authentic and human ways. They must speak, engage, and connect as humans, not digital social robots. Every sales person, human resource professional, consultant and employee is a walking, talking representation of your living brand value proposition.

Strategy 78

Strategy Video Marketing Training 78

Proactive Report

SEPTEMBER 30, 2010

During Social Media Week in LA USC held an interesting one day seminar focused mainly on geo location services. He touched on some points that are particularly relevant to PR – being authentic and building community. tools online PR social media strategy sysomos. Connect with me on Twitter and Facebook.

Sysomos 87

Sysomos Social Media Netvibes Tips 87

Pam Moore

AUGUST 7, 2018

Are you doing everything the “experts” tell you to do but still are not seeing measurable business results with your online marketing, social media and digital marketing efforts? Are you sick and tired of being sick and tired of no ROI from your time and money invested into social media? Webinar Details: .

Social Media 112

Social Media How To Training Industry 112

Sprout Social

SEPTEMBER 21, 2020

And while the app has evolved over the past 8 years, the company’s main focus remains the same: giving creators the tools, spaces and connections to express themselves authentically. VSCO partnered with JUV Consulting, a Gen-Z-operated research company, to explore the emotional state of young people on social right now.

Issues 136

Issues Survey Campaign Authentication 136

Pixlee

OCTOBER 10, 2018

Travelers are constantly looking for advice from their peers, social media influencers, review websites, magazines, and more. It also creates an aura of authenticity by showing a real person doing the suggested experience. For example, images associated with a featured restaurant or city street can be curated on social media.

Hotels 64

Hotels Curation UGC Brands 64

Pam Moore

NOVEMBER 21, 2018

How and why you measure social media engagement is critical for success. However, I also believe that too many marketers are blindly listening to the words of social media self professed leaders who tout in Mark Zuckerberg's shadow that engagement is king and nothing else matters.

Metrics 60

Metrics Engagement Social Media Training 60

Pam Moore

NOVEMBER 21, 2018

How and why you measure social media engagement is critical for success. However, I also believe that too many marketers are blindly listening to the words of social media self professed leaders who tout in Mark Zuckerberg's shadow that engagement is king and nothing else matters.

Metrics 60

Metrics Engagement Social Media Training 60

Pam Moore

JUNE 21, 2019

Content marketing is not a new shiny object invented via social media. Without content and humans, social media and digital marketing wouldn't exist. Every agency, marketer and consultant seems to be talking about content marketing. You need a structured plan to be successful using social media.

Content 113

Content Marketing Loyalty Findability 113

Convince & Convert

MARCH 27, 2012

In my second trip down to SXSW , I had the distinct pleasure of presenting with Jay Baer , my good friend, a CMI consultant , and one of the best social media minds in the game. Technology is shifting the power away from the editors, the publishers, the establishment, the media elite. There are no more excuses.

Content 144

Content Consultant Marketing Price 144

Convince & Convert

JANUARY 8, 2018

Do a bit of research to find the optimal time of day to post. We surveyed social media managers and found that the best times to post to Instagram are generally lunchtime and between 7 and 9 p.m., Instagram remains a social platform—to succeed on it, your brand has to be social. Embrace User-Generated Content.

Instagram 123

Instagram API Consultant Conversation 123