Webbiquity SMM

JUNE 1, 2021

Personalized messages that trigger authentic conversations are a great strategy here. Short, bite-sized content pieces from your blog posts aren’t just more shareable but easy to consume. What follows is a traffic spike in relevant, high-quality visitors to your blog post. Influencer marketing goes a long way.

Tips 352

Tips Marketing Privacy Influencer 352

Webbiquity SMM

JANUARY 24, 2023

Collaborating with microinfluencers Image credit: Malte Helmhold on Unsplash Influencer marketing has grown to play a major part in social media marketing initiatives. Overall, live video provides a personal touch and authenticity, both of which are increasingly valued among audiences on social media.

Advertising 238

Advertising Social Media Strategy Authentication 238

Oktopost

DECEMBER 8, 2021

Justin Levy, Director of Social and Influencer Marketing takes the hot seat. Justin currently leads social and influencer marketing for Demandbase. During that time he also founded a food and cooking blog that shared their experiences and invited friends to write as they explored their passion for cooking, including recipes, and tips.

Engagement 109

Engagement B2B Apple How To 109

Webbiquity SMM

JANUARY 30, 2020

Branding matters as much in B2B as in consumer marketing; if you were trying to sell 10,000 laptops to a large corporation, would you rather be selling Dell or some unfamiliar no-name knock off?). Harness the Power of Influencers. Another popular strategy to boost your brand’s engagement on social media is to partner with influencers.

Brands 159

Brands Airlines Hashtag Influencer 159

Pixlee

NOVEMBER 25, 2019

One of the greatest benefits of utilizing influencers is the genuine connection they can build with a brand and its community. What is an influencer event? You’re probably wondering what this elusive element to influencer marketing is, right? Well, this trending strategy is an influencer event. .

Hosting 53

Hosting Eventful Influencer Authentication 53

Pam Moore

MARCH 7, 2023

It's about tapping into the heart and soul of your brand and creating a personality that is authentic, memorable, and bold. Instead, it's important to think about tapping into the heart and soul of your brand and creating a personality that is authentic, memorable and bold (maybe even a little “wild”). Brand can inspire.

Authentication 78

Authentication eBook Brands B2B 78

Buffer Social

JULY 23, 2019

They say bigger is better … but in the case of influencer strategy , we think the opposite could be true. The latest data shows that micro-influencers, influencers with 10,000 or fewer followers, are getting the best results for brands and businesses. Understanding influencer marketing and micro-influencers.

Influencer 75

Influencer Strategy Marketing Survey 75

Webbiquity SMM

DECEMBER 12, 2018

You should be watching not just for @ or hashtag mentions, but to all instances where somebody drops the name of your company or product in conversations, on blogs, news websites. Live video feeds add authenticity and trustworthiness to a brand image because they are perceived as more natural than pre-recorded ones.

Trends 166

Trends Marketing Influencer B2B 166

Social Media Strategies Summit

FEBRUARY 18, 2021

On social media, especially, videos like product tutorials, reviews, or product unboxing are quite popular with both brands and influencers. You can also use live videos to host an interview or a talk with an industry influencer. Authenticity Will Continue to Be Vital. Social Media Will Be Used as a Discovery Engine.

Trends 193

Trends Social Media Authentication Instagram 193

Pam Moore

MARCH 7, 2023

It's about tapping into the heart and soul of your brand and creating a personality that is authentic, memorable, and bold. Instead, it's important to think about tapping into the heart and soul of your brand and creating a personality that is authentic, memorable and bold (maybe even a little “wild”). Brand can inspire.

Authentication 78

Authentication eBook Brands B2B 78

Webbiquity SMM

APRIL 30, 2020

This tool can also help you evaluate the authenticity of other Instagram accounts. This is especially important if you want to find authentic influencers. Many Instagram “influencers” have fake followers and want to sell their Instagram account. Planoly is another scheduling tool for Instagram.

Instagram 159

Instagram Tools Hashtag Authentication 159

agora pulse

DECEMBER 23, 2020

To monitor social media algorithm updates, feature rollouts, and new tactics, you probably read blogs or watch explainer videos. This book takes readers through a 360-degree perspective of social media marketing in businesses, from strategy to tactics, from organic to paid, from B2B to B2C, encompassing all of the current networks.

Skills 195

Skills Social Media Marketing Influencer 195

Sherrilynne Starkie

FEBRUARY 13, 2018

LinkedIn’s Sales Navigator is used by millions of companies, both B2C and B2B. They can easily create and publish landing pages and blog posts. Other influencer relationships are important too. A consultant should create quick, authentic, compelling videos. The ability to create images extends to video.

Consultant 265

Consultant Social Media Drupal Content management systems 265

Convince & Convert

APRIL 19, 2016

Four trends are converging to make influencer marketing an increasingly important part of any B2C or B2B marketing program: There is a glut of content being created, and breaking through the noise is more difficult than ever. Influencer Marketing Isn’t New. How Do You Measure Influencer Marketing – For Real?

ROI 60

ROI Influencer Nielsen Marketing 60

Twist Image

FEBRUARY 3, 2017

With over 2000 employees in over 20 countries and under the WPP banner, I still get to travel the world and present on stage to businesses (small, medium, large, b2b and b2c). Here are the four way to lead with authenticity in uncertain times: I See You. authenticity. business blog. digital marketing blog.

Authentication 40

Authentication Startup Conference Skills 40

Convince & Convert

JULY 1, 2014

ReadyTalk defined the following: Increase lead generation Build a community of engaged customers Solicit product feedback from customers Increase sales effectiveness through customer referrals Increase “marketing with customer” tactics such as guest blog posts, case studies, testimonials, etc. Don’t overwhelm your happy people. “We

Case Study 165

Case Study Brands B2B Marketing 165

Hootsuite

JULY 4, 2022

This blog post wouldn’t be very helpful if we left it at that though, would it? While TikTok users favor authentic, low-production content, there’s still an investment involved in executing clever and engaging videos. Learn more in a blog post about the TikTok opportunity—we’ve laid it all out for you there. But that’s not all.

Questions 105

Questions Banking Insurance HootSuite 105

Sprout Social

SEPTEMBER 30, 2022

They use the insights gained from social listening to authentically connect and build relationships through social conversations that matter most to their audience. Create authentic relationships with prospects. Focus on thoughtful, authentic engagement that will help build rapport over time.

Tips 129

Tips Authentication LinkedIn Groups 129

Sprout Social

JANUARY 12, 2022

Blog posts , press mentions and earned media. Make a meaningful impact on customers through authenticity. Food for thought: recent research from Bazaarvoice notes that recommendations from everyday social media users (36%) are the most meaningful to consumers, handily beating out influencers and even subject matter experts.

Conversation 134

Conversation Review Marketing How To 134

Pam Moore

JUNE 2, 2017

Forbes Top 5 social media power influencer (3 years running); 2017 digital marketers to watch – Forbes and numerous other accolades. Better connect with your audience in a human, authentic way. International keynote speaker, trainer and consultant to Fortune 10 brands, small and medium business. No worries.

Training 167

Training Communities Social Media Real Estate 167

Pam Moore

JULY 6, 2020

Brands can influence thought, emotion and action. I don't have time to go into the details on brand identity in this blog post or supporting podcast, but wanted to make sure you understand how both brand personality and brand identity relate and work together. Buyer Persona Worksheet (editable templates for b2b and b2c).

Brands 78

Brands eBook Template Templates 78

Buffer Social

SEPTEMBER 11, 2023

I've built real friendships with the best B2B marketers in the world and I’m on a text-message basis with countless founders, CEOs, VPs, and executives. For example, this is a recommendation I’ve earned from the CMO of Cognism, a top-rated B2B data provider in the market. These types of endorsements are priceless.

LinkedIn 113

LinkedIn Tips Skills URL 113

Audiense

MAY 17, 2018

The brands that influence them the most. Who are the most relevant influencers (micro and/or macro) for these audiences. The factors that most influence their buying habits. In the same way, the actual execution stage of the campaign should be informed in an intelligent and authentic way. The content they share the most.

Case Study 79

Case Study Activities Study Campaign 79

agora pulse

JANUARY 3, 2020

75% of B2B businesses market their products and services on Twitter. ” Nationwide donated toys and gifts to a local charity resulting in organic content, which was then authentically retweeted. Opt for micro-influencers. A micro-influencer on Twitter is someone with 2,000 to 50,000 follows. That’s over 5 per second.

Twitter 129

Twitter Tips Influencer Hashtag 129

Pam Moore

JUNE 26, 2020

Are you sick and tired of of being sick and tired of cranking out videos, blog posts, social media posts, Instagram visuals, Facebook posts, podcasts and not achieving your marketing goals or generating more leads? Do you know how to connect with your audience authentically and emotionally? Wish you had more customers? SoundCloud.

eBook 78

eBook Template Templates B2B 78

Unmetric

JUNE 11, 2019

We might be biased here, but it’s our blog so we’ll put Unmetric at the top. Brand24 is a great tool to help you reach potential customers and influencers. Here’s yet another comprehensive tool for B2B enterprises to manage their social accounts. TapInfluence is a compelling influencer marketing platform.

Analytics 125

Analytics Tools Social Media Curation 125

Social Media Strategies Summit

NOVEMBER 14, 2019

Members also include 92% of Fortune 500 companies, 90 million senior-level influencers, and 63 million decision-makers. In fact, 97% of B2B marketers use LinkedIn as a content distribution channel and 46% of social media traffic to those company sites comes from LinkedIn. 3 Best Buy Shows They Have Heart.

Class 100

Class LinkedIn Brands Microsoft 100

yMarketingMatters

NOVEMBER 9, 2017

The Art of Influence. Influence is one of the most important skills someone can have. If you only see things YOUR way – you have no ability to influence other people. If you only see things YOUR way – you have no ability to influence other people. She opened up about authentic and organic PR.

Conference 124

Conference Price Compete SMS 124

Pam Moore

OCTOBER 8, 2020

One of the best ways to increase the Return on Investment (ROI) on ALL of your marketing including digital marketing, social media, content marketing, influencer marketing and more is to take an Audience First Marketing approach to your marketing. If you answered yes, you definitely landed on the right blog post today!

Template 78

Template Templates How To Training 78

Pam Moore

OCTOBER 6, 2016

This is important for both B2B and B2C businesses but incredibly important in B2B due to the longer and more complicated buying processes. Would you like to establish authentic relationships more easily built on trust and authority? Would you like to be a leading authority of information in your industry or niche?

Social Media 167

Social Media How To B2B Authentication 167

Pam Moore

NOVEMBER 14, 2017

Trust me, you'll see it listed in almost every 2018 predictions blog post that gets published. It's our most popular service for startups up to Fortune 10 brands in both B2B and B2c markets. Need some extra help for social marketing, branding, content strategy or influencer marketing? . Date: Thursday, November 16th.

Training 158

Training Marketing Small Business ROI 158

Sprout Social

AUGUST 24, 2022

For example, being at the helm of a brand’s social presence means you have the potential to humanize the company and create authentic connections. For social media managers like Barnes, managing influencer and creator partnerships is a core part of their day-to-day responsibilities.

Social Media Management 100

Social Media Management Social Media Tips Skills 100

Pam Moore

JUNE 23, 2019

I speak and train all over the globe in both b2b and b2c markets. The better you know your audience before walking onto the stage, the better you can authentically serve and connect with them. Don't assume that the event organizer understands how to best leverage your influence, reach and industry knowledge and expertise.

Hosting 90

Hosting Eventful Tips Training 90

Pam Moore

JUNE 23, 2019

I speak and train all over the globe in both b2b and b2c markets. The better you know your audience before walking onto the stage, the better you can authentically serve and connect with them. Don't assume that the event organizer understands how to best leverage your influence, reach and industry knowledge and expertise.

Eventful 90

Eventful Tips Training Authentication 90

Pam Moore

AUGUST 17, 2020

LinkedIn is one of the most powerful social networking and digital platforms to build your personal and business brand of authority, influence and human connection. How to engage in human ways by sharing relevant content and ensuring an authentic presentation of yourself and your brand.

LinkedIn 78

LinkedIn Tips Brands Training 78

Convince & Convert

APRIL 13, 2010

All of us have influences. All of us have influences. Tell me in the comments who influenced you and why, and you could win a copy of the uber-classic book “ How to Win Friends and Influence People. Just leave a comment below about who influenced you and why and you could win. Who influenced you, and why?

Social Media 113

Social Media Strategy Influencer Education 113

Sprout Social

JUNE 22, 2021

While LinkedIn is often associated with B2B marketing, there’s plenty of reasons why brands should consider developing their LinkedIn strategy. It’s a platform known for promoting authentic connection, where Redditors specifically look for and join conversations they can trust. Key Stats: 756 million members worldwide.

Platform 114

Platform Social Media Tumblr Reddit 114