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TikTok Publishes New Guide on How Advertisers Can Navigate New Data Privacy Restrictions on iOS

Social Media Today

The guide looks at how advertisers can navigate the new data tracking framework, as a result of Apple's ATT update.

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What Chrome’s Elimination of Third-Party Cookies Means for Meta Advertisers

Jon Loomer

Google’s Tracking Protection and third-party cookie phaseout Google’s replacement What Apple and Safari have already done How this impacts Meta advertisers What you should do Remaining questions What Are Cookies? These cookies are important for advertisers and publishers, after all. The focus here is on third-party cookies.

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Julia Shullman on the Silver Linings of Data Privacy Regulation

Oktopost

Julia Shullman, General Counsel & Chief Privacy Officer at TripleLift takes the hot seat today. Listen to the podcast: For more thought leadership on how data privacy regulation, GDPR and identity impact B2B business activities, check out our Radically Transparent podcast on Apple Podcasts , Spotify , YouTube , or LinkedIn.

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Could the Survival of Facebook Depend on Its Privacy?

Waxing UnLyrical

In the past, I’ve made the argument that your privacy is not Facebook’s responsibility, and I still believe that. Google is much more like Apple, Facebook is more like Yahoo!). You just read Could the Survival of Facebook Depend on Its Privacy? originally posted on Waxing UnLyrical , published by Shonali Burke.

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How to Create an App Activity Custom Audience for Facebook Ads Targeting

Jon Loomer

Within “App Domains,” provide the Google Play Store (if Android) or Apple App Store URL for your app. Provide a privacy policy URL. If you don’t see it, the app likely still needs to be published, connected to your Business Manager, or connected to your ad account (as described above). Create a Segment.

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How to Create an App Activity Custom Audience for Facebook Ads Targeting

Jon Loomer

Within “App Domains,” provide the Google Play Store (if Android) or Apple App Store URL for your app. Provide a privacy policy URL. If you don’t see it, the app likely still needs to be published, connected to your Business Manager, or connected to your ad account (as described above). Create a Segment.

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4 Major Solutions Facebook Should Focus on for Brand Pages

Ignite Social Media

This is a pretty bold move considering the privacy concerns that users already have with Facebook. For now, I think a lot of their focus is on their current feud with Apple and determining a solution for growing privacy concerns, which we can’t blame them for worrying about. Will Facebook Look for Solutions?

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