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Big data: seeing the forest and the trees

Sherrilynne Starkie

You can see the forest and the trees in big data, according to Nora Young , the Canadian author and the host of CBC Radio One’s Spark, in her opening keynote at last week’s Fireworks Factory conference held on Galiano Island, British Columbia. Her topic was “Big data as a new information ecosystem.”. And it can be used for good.

Data 327
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Apple’s Social Media Strategy: Minimally Showy With Maximum Impact

Keyhole.co

In fact, from the foundational years itself, Apple drew a large number of unwavering loyalists. The company had already enjoyed success with its 1977 Apple II computer, and in 1980, it went public successfully. Whether a video or image of the product being used or something created with an Apple device, the result is stunning.

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Internet Undercover: What is VPN Really About?

BeingOptimist

Encrypt Data: The VPN makes your internet data secret so others can’t read it. Send to VPN Server: Your hidden data is sent safely to a VPN server. Change IP Address: The VPN server gives your data a different IP address, hiding your real one. It encrypts and authenticates each IP packet in a data stream.

Privacy 104
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Social Media News Ticker: Facebook Tests ‘Save for Later’ Reading Feature, Twitter Beefs Up Security

The Realtime Report

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter, Foursquare and Buffer: Facebook. Facebook testing Timehop-like feature to surface past news feed posts – Facebook is testing a new feature that will help users surface old posts from their Timeline (AllThingsD).

News 156
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6 mobile app trends to watch in 2017

Socialmedia.biz

W ith the first few weeks of 2017 behind us, now feels like the best time to look at how mobile apps are going to change throughout the year. Mobile has made a big splash over the past five years, but there are still many businesses that are hesitant to invest in a mobile development strategy of their own.

Mobile 60
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Why Great B2B Marketing Comes Down to People and Math

Oktopost

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Everything now revolves around digital, social, and mobile. Aside from actual marketing, CMO’s have technology, product development, data management, and staffing on their plate. Keith Messick, CMO of LaunchDarkly, on the Radically Transparent podcast.

B2B 75
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4 Tips on Effective Anti-Counterfeit Programs

The Realtime Report

In its most effective guise, this is to convey the unique value features of the genuine product over inferior fakes. Stakeholder engagement itself has long been a part of anti-counterfeit including mobilizing employees and external law enforcement such as customs. Some AI providers will offer to access a brand owner client’s data.

Tips 91