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Earning Loyalty Points

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What if loyalty was less about how much a consumer buys, but the bigger win is that the brand earns loyalty points for doing the right thing for the consumer? Yesterday, I had the pleasure of attending the Canadian Marketing Association 's Social Media conference in Toronto. Buying loyalty. size has nothing to do with it.

Loyalty 106
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Six Links Worthy Of Your Attention #122

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Amazon in talks to buy TI mobile chip arm: paper - Reuters. "Rumour has it that Amazon wants to buy the mobile chip maker Texas Instruments ; the chips already power the Kindle Fire tablet, and speculation is that Amazon wants to move into the mobile phone space, to compete not just against the iPad but also the iPhone.

MySpace 85
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The Drug Of Content

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We're telling brands to make videos (post them on YouTube and Vimeo and they don't have to be only sixty seconds long!) Have you ever walked to the back of a conference hall building and seen the bags and dumpsters of corporate white papers, testimonials and articles that are left shortly after the trade show floor shuts down?

Content 111
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Become a Digital Marketing Certified Associate (DMCA) with Simplilearn

Kikolani

Official Facebook Certification coming later this year for Certified Buying and Certified Planning Professionals. Official YouTube Certification for those who actively manage YouTube channels through Content ID. You’re getting prepared to be certified by Google, Facebook, and YouTube as well!

Adwords 60
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Web Domination 20 Review – Learn How to Create a Successful Online Business

Kikolani

Ben Jesson – Ben is the CEO and co-founder of Conversion Rate Experts which has helped companies like Apple, Google, Sony, SEOmoz, and SEO Book increase their conversions and sales. How to Dominate YouTube. Advice on YouTube. These are all people I have worked with, met at conferences, or at least read their blog.

Review 120
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244: How to Find More Traffic for Your Blog Offline

ProBlogger

People are more likely to comment on, share, and buy your products and services. Offline methods to promote and grow your readership: Events (conferences, conventions, and meetups): Go to events (or create your own) to speed up engagement and build relationships. Is it conferences? I’m going to talk a little bit about that.

How To 50
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The Billion Hour YouTube Rabbit Hole (And It's Growing)

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I don't know about you, but when someone send me a YouTube video to watch, I always have the best of intentions. So much so, that my de facto destination for all things "new" on video is done by subscribing to a myriad of YouTube channels and clicking on the "subscriptions" tab. and that's just on YouTube.

YouTube 40