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How to use AI analytics for targeted business decisions

Sprout Social

Enter AI analytics. In this article, we take a deep dive into AI analytics and how it differs from traditional data analysis methods for brand intelligence. What is AI analytics? What is the difference between AI analytics and traditional analytics?

Analytics 114
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How to use Google Analytics for stronger social media reporting

Sprout Social

And 56% claimed they soon planned to invest more resources in social media data analysis. Google Analytics (GA) offers solutions to these multi-pronged questions around social media analytics. Read on to find out how Google Analytics for social media helps with stronger reporting.

Analytics 140
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Social media analytics & reporting guide

Sprout Social

The only way to do that is to keep track of your social media analytics, and equip yourself with the right tools and reports to do so. Getting started with social media analytics. An introduction to hashtag analytics. Hashtag analytics 101: Using the best hashtags for your social strategy. Advanced social media analytics.

Analytics 122
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How To Create A Monthly Facebook Analytics Report + Free Template

Keyhole.co

Do you want​ to learn how​ to create and use monthly Facebook analytics reports?​ Regularly tracking and reviewing your Facebook analytic data​ is​ an excellent way​ to understand how your marketing strategies are performing and what you need​ to do to optimize them for even better results. Why track your Facebook analytics?

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15 Free Social Media Training Courses and Resources

Hootsuite

15 of the best social media training courses and resources. These courses and resources offer the best social media marketing training. Social analytics and campaign evaluation training courses. These courses will help you deliver social media analytics reports or presentations proving your campaign’s ROI (return on investment).

Training 111
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How to Structure And Staff Your Internal Social Media Marketing Team

Ignite Social Media

No company feels like they have enough resources for what social media requires. Whether you have a large team at a large corporation or a small team at a start-up, you’ll probably find insufficient resources allocated for social media management. Therefore, content production is one of the largest challenges.

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Mastering Social Media ROI: Steps to Empower Your Team

Convince & Convert

Yet, social media as an industry still lacks the resources, budget, and frankly, the respect, it deserves. Utilize social analytics reporting tools to gather data. Data does not lie and can be the key to unlock budget, resources, and freedom to take risks and challenge the brand to innovate and stand out amongst the noise.

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