Rebekah Radice

JANUARY 9, 2017

If you’re currently having trouble with social media conversions, it’s more than likely because of this: You’ve been wasting your time producing and sharing the wrong content. This is where a tool like Google Analytics becomes your best friend. Here’s how to do that… Generate Content Ideas With Analytics.

Template 131

Template Templates Social Media Strategy 131

Keyhole.co

JANUARY 4, 2022

LinkedIn marketing for business allows you to leverage useful features related to analytics, connections and brand building. Some LinkedIn content ideas are: Blog posts White papers Media coverage Announcing product launches or updates Sharing open positions and welcoming new employees. Why invest in LinkedIn marketing?

LinkedIn 130

LinkedIn How To Marketing Newsletter 130

Pam Moore

AUGUST 13, 2019

Instead, you need to design and implement a well thought out and tested conversion funnel that helps you organically attract, inspire and engage your ideal customer. Learning how to increase conversions and sales using Twitter requires both art and science. Leverage Twitter analytics for optimized results. Need more help?

ROI 60

ROI Strategy Twitter How To 60

Sprout Social

MAY 25, 2022

These conversations and activities provide insights for sales and support, including: Sales objections. Paint a complete picture of your CRM contacts with information and conversations via social media. Tie your social presence to actual business results with analytics and reporting. Reports, white papers and other lead magnets.

Team 105

Team B2B Platform Analytics 105

Convince & Convert

AUGUST 18, 2011

Getting smarter at social analytics requires three things: 1. The guys at Argyle come from an email marketing background (like me) so they were raised on a diet of analytics, testing, and identification and isolation of meaningful variables. A commitment to actually doing something with social analytics data.

Social Media 130

Social Media Bookmarklet Analytics Software 130

Buzz Marketing for Technology

AUGUST 10, 2011

Marketers need to be ware that a lot of these companies say they do monitoring and provide analytics like sentiment but in reality they are really keyword-focused listening platforms with limited analysis capability. If you really want to go beyond sentiment analysis you need to use semantic analysis.

Sentiment 223

Sentiment Analysis Analytics Tools 223

agora pulse

MAY 26, 2020

You can tailor your landing pages for each campaign you run, targeting outcomes ranging from brand awareness to sales conversions. or white papers, you’ll want to use them for lead generation. Use your social media and website analytics to track performance closely. Sure, company blogs don’t usually require subscriptions.

Social Media 150

Social Media How To Discount Campaign 150

Mindjumpers

MAY 15, 2012

The aim of this new breed of software is to, as Jeremiha Owyan puts it: “ analyze the conversations of your followers, then suggest which content and media to publish, then determine when to publish, on which channel, and to whom. So, SPS enables us to perform data mining in the relevant BDA data.

Data 262

Data Software Applications Compete 262

Ignite Social Media

MARCH 1, 2018

We continued to encourage brands to focus on generating meaningful engagements that inspire conversation and interactions to combat some of the changes. If you are curious on learning more, check out our white paper on the subject. However, posts that lead to more meaningful interactions would see less of an impact.

Organization 101

Organization Trends Social Media Report 101

Hootsuite

NOVEMBER 30, 2023

If you want to dive deeper into the best times to post for each platform , check out the heat maps in Hootsuite Analytics to see a detailed chart of when your audience is online for each platform. The built-in analytics and SEO optimization help ensure your videos make the most impact on your content marketing strategy.

Tools 105

Tools Content HootSuite Marketing 105

Rebekah Radice

SEPTEMBER 5, 2017

It could make the difference between an oops you can’t recover from and a strategy that builds brand awareness, conversation, and engagement. White papers. Use analytics to determine when your followers are most active online. So, let’s begin with the basics, and make this easy on you. Case studies. Special Reports.

Social Media 111

Social Media Strategy Brands How To 111

Sprout Social

JANUARY 13, 2021

In terms of the social media marketing funnel , attribution models credit the channels within the Awareness and Consideration stages that led to the Conversion. It breaks down which social media platform it was, what type of content like a post, video or white paper and how often the customer had to interact before the conversion.

Social Media 92

Social Media Marketing Newsletter URL 92

Pam Moore

OCTOBER 3, 2016

They lack the necessary training to understand data and measurement, conversion funnels, content marketing, foundational digital and visual marketing skills and the list goes on. Why even social media newbies must learn to be a data and analytics junkie. Conversion Rate Optimization – 20 Factors Impacting Sales and ROI.

Social Media 167

Social Media Marketing Training Skills 167

Rebekah Radice

JANUARY 9, 2017

If you’re currently having trouble with social media conversions, it’s more than likely because of this: You’ve been wasting your time producing and sharing the wrong content. This is where a tool like Google Analytics becomes your best friend. Here’s how to do that… Generate Content Ideas With Analytics.

Template 60

Template Templates Social Media Strategy 60

Janet Fouts

FEBRUARY 11, 2013

Some are great conversation wranglers, s**t-disturbers even. Some are analytical thinkers and know how to extract ROI from a stone. Many have a passion for the topic of conversation central to the brand they manage. Big brands have a tendency to think community management is a rank and file position.

Communities 141

Communities Content Jive Meme 141

Rebekah Radice

MAY 24, 2017

White papers. Now let’s take that content and use it in a strategic way to boost conversation and interaction. Go to your Google Analytics – Behavior – Site Content – find your top performing content or you can use this same formula for new blog posts. Blog content. Vlogs (video blogs).

Social Media 148

Social Media How To Analytics Types 148

Hootsuite

SEPTEMBER 17, 2020

This means increasing leads, conversions, and sales. Bonus: Get a free social media analytics report template that shows you the most important metrics to track for each network. Bonus: Get a free social media analytics report template that shows you the most important metrics to track for each network. billion times a day.

Adwords 145

Adwords Google Campaign Cost 145

Buzz Marketing for Technology

JUNE 15, 2009

I detailed a few ways that companies used to track lead generation such as: a unique 800 number in their white papers or a unique hotlink or email address embedded in their white papers. In a blog post a few weeks ago called - Why is measuring Lead Gen in Social Media so hard? -

ROI 109

ROI Social Media Syndication Embedding 109

Hootsuite

MARCH 16, 2023

Looking to attract people to your niche, highly-technical white paper writing company? Step 7: Check out your data and analytics Once you’ve published your ad campaign, you can take a look at your extensive Expert mode dashboard. Well, things just got easier, my friend. Fill in your payment information here. Try it free today.

Microsoft 145

Microsoft CPC Campaign HootSuite 145

Proactive Report

OCTOBER 21, 2013

Having your fans like and tweet is one thing – you have to enter the conversation for them to remain engaged. Conversions : This could be a sale, but it could also be getting someone to download a white paper, watch a video or sign up for your newsletter. You have to respond.

Small Business 65

Small Business Metrics Social Media Hubspot 65

Keyhole.co

JUNE 6, 2023

Brings natural flow to the sales process: Even if the case study doesn’t have a direct call-to-action, it helps your sales team during the conversion phase of the sales funnel. Social media posts – Engage with your audience by responding to comments, sharing relevant content, and being part of the conversation.

B2B 52

B2B Strategy Brands Content 52

agora pulse

FEBRUARY 1, 2017

But it’s hard to manually track thousands of conversations. It provides you with powerful analytics all in one place. Sometimes you want to split followers into even smaller groups like people who bought a product or service from you in the last six months or downloaded a specific white paper.

Social CRM 60

Social CRM Avatar Groups Groups 60

Rebekah Radice

SEPTEMBER 5, 2017

It could make the difference between an oops you can’t recover from and a strategy that builds brand awareness, conversation, and engagement. White papers. Use analytics to determine when your followers are most active online. So, let’s begin with the basics, and make this easy on you. Case studies. Special Reports.

Social Media 60

Social Media Strategy Brands How To 60

Rebekah Radice

OCTOBER 31, 2018

In fact, the very definition of content marketing makes it feel overwhelming, “Content marketing is a form of marketing focused on creating, publishing, and distributing content such as news, video, white papers, e-books, infographics, email newsletters, case studies, podcasts, how-to guides, question and answer articles, photos, blogs, etc.”

Content 103

Content Marketing Analysis Case Study 103

Rebekah Radice

MAY 4, 2017

White papers. Look to your most popular content in Google Analytics and determine how you can update or create a follow up. Will they create conversation and engage your business or interact with your competition? They tell a story, share insight, and include his audience in the conversation. Video tutorials.

Social Media 154

Social Media Engagement Meme Buy 154

Waxing UnLyrical

MARCH 11, 2015

You can’t properly attribute sales or awareness to communications using baseline analytics from Google or Facebook or Twitter. Even well-established agencies publish jargon-y white papers about metrics that qualify the quality and reach of a media placement rather than the impact to support the corporate goals.

Metrics 100

Metrics How To Discount Analytics 100

Pam Moore

SEPTEMBER 7, 2016

Many don’t know the most basic analytics of their blog or website traffic, conversion funnels or social media community engagement. Why real marketers are not afraid of data and analytics. Why smart and savvy marketers understand the deep foundations and details of developing and optimizing lead conversion funnels.

Social Media 60

Social Media Tips Marketing Social Networking 60

Proactive Report

DECEMBER 30, 2010

One of the important ways analytics affects our profession is in the development of content. Listening to the conversation is a given; digging into that data and extracting actionable insights that can drive content strategy and engagement is a skill PR folk have to master in 2011. That means developing good content.

Data 75

Data Social Media Case Study Skills 75

Laurel Papworth

APRIL 28, 2011

in either race registration conversions or ad impressions. 3) 1.3% = Conversion rate (originating from FB); [2.9% White Paper: Value of a Facebook Fan - An Empirical Review. Vitrue have a Fanpage Calculator though there's a bunch of criticism of Absurd Social Media Analytics on FutureBuzz. per shared link.

Facebook 110

Facebook Directory Statistics Review 110

Rebekah Radice

MAY 24, 2017

White papers. Now let’s take that content and use it in a strategic way to boost conversation and interaction. Go to your Google Analytics – Behavior – Site Content – find your top performing content or you can use this same formula for new blog posts. Blog content. Vlogs (video blogs).

Social Media 60

Social Media How To Analytics Types 60

Convince & Convert

JULY 29, 2012

” white paper. Social media’s impact on this lead generation is relatively easy to ascertain, especially using social CRM software that ties to web analytics, such as Argyle Social (a Convince & Convert sponsor and what we use), Awareness , or Expion.

ROI 141

ROI Social Media Social CRM Survey 141

Buzz Marketing for Technology

JUNE 27, 2008

The blog, like the conference series, aims to drive and deepen conversation about how todayâ??s Learn how McGraw-Hill/Platts, a world leader in providing energy information, experienced an 40% increase in online sales and an uptick in lead conversions from 10% to 25% by enhancing its search strategy. FAST White Paper.

SocialText 100

SocialText News Sharepoint Web 2.0 100

Rebekah Radice

MAY 4, 2017

White papers. Look to your most popular content in Google Analytics and determine how you can update or create a follow up. Will they create conversation and engage your business or interact with your competition? They tell a story, share insight, and include his audience in the conversation. Video tutorials.

Social Media 60

Social Media Engagement Meme Buy 60

Kikolani

FEBRUARY 3, 2012

Develop Irresistible Content with this 4-Point Formula – If you want to create blog posts, white papers, and even ebooks that clearly communicate your idea and compel your readers to do whatever you ask, you need to use this little formula. Business / Career. Yet we know it’s good for business.

Mashup 113

Mashup Resources RSS SEO 113

Convince & Convert

MAY 12, 2016

Now it’s time to do some very important housekeeping to keep the conversation going with your audience. Gather the Final Metrics and Analytics. Using online polls helps engage the audience and provide them a way of joining the conversation. Convert the Analytics Into Actionable Sales Follow Up. Online Poll Response Rate.

Tips 60

Tips Survey Hosting Metrics 60

Josh S Peters

NOVEMBER 18, 2009

you need to be a part of their conversation when they have a problem and position yourself as part of the solution. This right here is why it’s so important to have your site and methods in order first, because once they leave Twitter it’s up to your site to make the final conversion.

Social Media 113

Social Media ROI Newsletter Campaign 113

Buffer Social

NOVEMBER 30, 2016

Marketing data and analytics classes (18-24). This free course on “Social Media Ethics” provides the framework for social networking and engaging in ethical conversations online for all professionals and employees. Understanding and using Google Analytics Data. Conversion Reports and collecting actionable insights.

Class 40

Class Skills Social Media Marketing 40