Hootsuite

JANUARY 18, 2024

We’re giving out free social media advice that doesn’t involve black-hat techniques (we look better in white, tbh), get-rich-quick schemes (tried, failed), or snake oil (not good for the snakes). We’re breaking down the best practices social media managers, creators, and Instagram pros use to get those reel view gains!

Instagram 92

Instagram HootSuite Hashtag Embedding 92

Sprout Social

JANUARY 24, 2024

Our Q3 2023 Pulse Survey revealed 81% of US-based social marketers consider influencer marketing an essential part of their social media strategy. They also enable you to effectively showcase the impact of influencer collaborations on the bottom line and secure buy-in for future campaigns.

Metrics 100

Metrics Influencer Marketing Survey 100

Techipedia: Tamar Weinberg

DECEMBER 5, 2012

For the last few years, social media has taken the marketing world by storm, if you aren’t engaging with your visitors then you’re probably putting yourself at a massive disadvantage against your competitors who do. Generating x% increase of website visits through social media channels. Tracking Social the Proper Way.

Social Media 260

Social Media Analytics URL Campaign 260

The Realtime Report

NOVEMBER 1, 2022

Look at how often your customers buy from you and what they tend to buy and then determine whether your customers are happy by asking yourself what you can do to engage and better align with your customers. Find out what social media platforms they’re in, what stores they shop in etc. Social Listening .

How To 91

How To Analytics Buy Survey 91

Razor Social

MAY 15, 2019

If you are building out an influencer program, or already have one in place, and you are working (or intend to) work with social media influencers, you need to read this guide. You can be very successful working with social media influencers but it requires a good bit of work upfront. What is a social media influencer?

Influencer 104

Influencer Social Media How To Campaign 104

agora pulse

JULY 31, 2020

Have you decided to turn to a social media marketing agency for all your social media needs? You’ve reached the point now that your brand can no longer manage your social media channels in house. Either way, it’s time to look for a social media marketing agency to handle your requirements.

Social Media 190

Social Media Marketing How To Social Media Management 190

Oktopost

APRIL 20, 2021

SEO has always been inextricably tied to the Google algorithm, a constantly shifting target that undergoes hundreds or even thousands of alterations and updates per year. Changes like this, and the growing sophistication of Google Search, have had a considerable impact on how website SEO works. What is User Engagement?

SEO 62

SEO Engagement Real Estate Metrics 62

The Realtime Report

AUGUST 16, 2021

With the advent of social media, the audience has become much sharper, smarter, and selective in choosing their product. Make use of video marketing: Use YouTube and social media to promote your products through knowledgeable advertisements, catering to the product use, product function, and product specifications.

Strategy 172

Strategy Marketing Guidelines Review 172

Techipedia: Tamar Weinberg

NOVEMBER 29, 2011

Hiring an SEO specialist is one of the most important decisions you will make in your pursuit of online marketing success. Lawyers pass the bar, doctors have diplomas, but SEOs have nothing of the sort to give you confidence in their level of training and talent. Are they are using today’s SEO best practices or yesterday’s?

SEO 176

SEO How To GPS Case Study 176

Later

JULY 1, 2020

Understanding your Pinterest analytics is the best place to start! Pinterest Analytics can help you target the right audience, skyrocket your Pin performance, sales, conversions, campaign targets, and more. Why Pinterest Analytics Matter. Pinterest Analytics: Overview. Pinterest Analytics: Key Metrics.

Analytics 67

Analytics Metrics Overview Trends 67

Techipedia: Tamar Weinberg

AUGUST 17, 2011

This is a guest post from Marshall Sponder , author of the newly released Social Media Analytics. I picked up Hubbard’s book and it nicely fits into my own framework on analytics tracking I put forward in Social Media Analytics.

Analytics 164

Analytics Radian6 Eventful Sentiment 164

Techipedia: Tamar Weinberg

APRIL 10, 2012

Apart from a great how-to on starting up a site, it highlights the growing trend to buying websites rather than starting from scratch. It’s typically a relentless slog of design, content generation, social media engagement, backlinking, and analysis – with the overriding risk that it will all amount to naught. Where to Buy.

Buy 140

Buy How To Sites Banking 140

Webbiquity SMM

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. What do buyers really want from social media marketers? 25 Social Media Facts and Statistics. e-Strategy Trends ). e-Strategy Trends ).

Social Media 245

Social Media B2B Marketing SEO 245

Later

APRIL 24, 2020

Facebook analytics is an incredibly effective resource for leveling-up your social media strategy and running successful marketing campaigns. Table of Contents: Facebook Analytics: What They Are and How to Access Them. Facebook Analytics: What They Are and How to Access Them. information in your Facebook analytics.

Analytics 72

Analytics Facebook Overview Metrics 72

Sherrilynne Starkie

DECEMBER 6, 2017

They need to have SEO expertise and digital advertising know-how. And they need be bona fide social media and inbound marketing experts. This is where new industry certifications come into play, and Google Adwords and Analytics are great starting points. HubSpot and Hootsuite both offer certification too.

Skills 179

Skills Adwords Hubspot HootSuite 179

Sprout Social

NOVEMBER 9, 2021

If you’re stuck on “when” or “how often” to upload, look no further than your own analytics. Tools like Sprout Social can help you not only schedule your YouTube content but also assess which upload times seem to score the most engagement. Spend time tweaking your YouTube SEO.

YouTube 138

YouTube Tips Tools How To 138

Idaconcpts

NOVEMBER 26, 2012

With foreign languages experiencing exponential online growth, it’s important to consider whether or not multilingual SEO might be of benefit to your company. The following three principles outline core strategies for implementing multilingual SEO within a website. Understand your target market. Conclusion.

SEO 137

SEO Strategy Domain Name URL 137

Idaconcpts

JANUARY 14, 2013

SEO analysts around the world are constantly searching for the best ways to stay ahead of the optimization game. Here are a few SEO trends you can expect to see in 2013. Expect to hear the term SEO less often. SEO also is gaining a reputation for manufactured search engine status. Expect even more video. Do you need them?

SEO 140

SEO Adwords Smart Phone Mobile 140

Keyhole.co

JANUARY 27, 2023

Social media is quickly becoming the go-to method medium for B2B marketers looking to promote their business. In fact, a study by the International Data Corporation found that 75% of B2B buyers use social media to make purchasing decisions. This makes it the ideal platform for B2B marketers on social media.

ROI 52

ROI B2B Social Media How To 52

SocMed Sean

JULY 11, 2018

Historically, it has been a pretty fundamental activity with regards to search engine optimization (SEO). Here’s what my Google Analytics looked like last month: Yep.that’s right. You’re “buying” the link using your content as the currency. DO NOT BUY SEO BACK-LINKS!

Content 209

Content Buy Sites Energy 209

Oktopost

MARCH 4, 2024

The average SaaS sales cycle lasts 84 days and includes various touchpoints, from engaging with a post on social media to reviewing a product page and getting a product demo. Consider your target demographic, organization, industry vertical, goals, challenges, and buying criteria. It’s that simple.

B2B 62

B2B Strategy Marketing Case Study 62

Sprout Social

MARCH 8, 2017

If you hang around a social media marketer long enough, you’re bound to hear the term social media influencers tossed around in conversation. Social media influencers are the bread and butter to marketing strategies and help brands build valuable relationships on social media platforms.

Influencer 111

Influencer Social Media How To SEO 111

Rebekah Radice

MARCH 9, 2015

Creating a successful social media presence is one of the most important elements to branding your business online. As recent statistics show, social networking is now the top online activity in the U.S. But it’s not just the amount of time spent on social media. Write down your goals.

Social Media 131

Social Media Statistics Groups Groups 131

Techipedia: Tamar Weinberg

JANUARY 11, 2012

See How to Hire Your SEO Partner from November. After taking the social media plunge, companies quickly discover that it is vastly more complicated and time-consuming than they thought. But companies must avoid a panicky response, because hiring a social media marketing (SMM) partner requires careful study.

Social Media 168

Social Media How To Marketing Syndication 168

Oktopost

MAY 23, 2022

The answer is when they want to buy, of course. You can target prospects right at the start of their buying journey – after all, 83% of B2B buyers search online before purchasing, so why not reach out to them at the most valuable time? The eternal question for B2B marketers is: When is the best time to sell to buyers?

B2B 88

B2B Marketing Paid Search Buy 88

Keyhole.co

MAY 12, 2023

SEO optimization Do you regularly optimize your website to rank higher in search engine results pages? Social media marketing Get more out of your social media campaigns to promote your brand. This is purely for monitoring what people are saying about your brand on social media.

Tools 52

Tools Strategy Marketing Analysis 52

Adam Cohen

JULY 12, 2010

But those same companies need to leverage, not ignore, that insight available when fusing social media into the marketing mix they already have. People are the fuel behind social media, which is really just tools and tactics. Are they fickle with the brand of toothpaste they buy? Do they share opinions?

Research 265

Research Social Media Marketing Retail 265

agora pulse

SEPTEMBER 5, 2017

It’s finally reached the point where your brand can no longer manage your social media channels in house. You want to grow your social media engagement or your pages have been neglected for a long time but you don’t have the knowledge or resources to manage them. . Why do you need a social media agency?

Social Media 126

Social Media How To Social Media Management Case Study 126

Webbiquity SMM

AUGUST 23, 2010

Can the financial return on expenditures for social media business activities– in marketing, PR, customer support, HR, product development or other areas — be accurately measured? Among social media pundits, the debate rages on. Among social media pundits, the debate rages on.

ROI 193

ROI Social Media Vocus Metrics 193

VEED Grow

SEPTEMBER 17, 2020

Social media is a valuable marketing channel for businesses, it allows you to connect with your target audience and promote your brand. But there’s no fool-proof strategy for getting your social media perfect straight away, it’ll take some time to learn from your mistakes and refine your approach.

Social Media 52

Social Media Hashtag Startup Platform 52

Sprout Social

JANUARY 11, 2024

From social media mentions to searches, these metrics reveal the extent of your brand’s presence and influence. In particular, measuring brand awareness helps you: Evaluate your marketing efforts Are you seeing a higher conversion rate from targeted social media ads compared to last quarter?

Brands 110

Brands How To Sentiment Metrics 110

Sprout Social

JANUARY 2, 2019

Because coming up with a social media marketing plan means making some big decisions well before the new year gets into full swing. And after all, the social landscape took quite a few twists and turns in 2018. ” We also saw a whole slew of social ad types and fresh business features roll out for brands.

Campaign 111

Campaign Social Media Metrics Trends 111

Sprout Social

FEBRUARY 7, 2024

#tiktokpromote #tiktokpromoteambassador #aspiringcreator #passiveincometips #passiveincome #tiktokgrowthforbusiness #tiktokcreatortips ♬ original sound – claire | social media coach With Promote, getting an ad up and running takes a few clicks. Then hit ‘pay.’ Like many marketing tactics, the short answer is, “It depends.”

Overview 118

Overview Campaign Cost Organization 118

Firebelly

MARCH 17, 2010

51% of Facebook fans said they are more likely to purchase from at least a few brands they are fans of on Facebook. 60% said that being a Facebook fan of a brand would cause them to be more likely to recommend that brand to a friend. Your comment has not yet been posted. Your comment could not be posted. Error type: Your comment has been saved.

Buy 100

Buy Facebook Paid Search SMS 100

Social Media Strategery

JANUARY 20, 2014

For a long time, there was a perception that social media marketing was free, or at least very inexpensive. In reality, social media marketing has never been free. Most brands now know the real costs of social media marketing are not as great as the opportunity costs of bad social media strategy.

Social Media 104

Social Media Compete Cost Syndication 104

Firebelly

JULY 22, 2010

Digitalia | Indianapolis Social Media Marketing « What the F**k is Social Media NOW? I followed closely behind - buying my tires at another store a mile down the road. Chad Richards is the Social Program Manager at Firebelly Marketing. I loved that this woman felt empowered by her online network!

Social Media 188

Social Media Paid Search SMS Syndication 188

Buffer Social

MAY 6, 2019

One of the most popular topics in social media marketing is how to get more followers. This is no small task on social media in 2019! Today’s most popular brands and influencers have given us a roadmap for how to grow your social media following. 5 Fresh Strategies to Get More Followers on Social Media.

Social Media 79

Social Media How To Hashtag Instagram 79