Jon Loomer

AUGUST 19, 2020

Marketers should utilize available data sources — particularly free sources — to better understand how the social platform landscape is shifting. We can use Google search data (via Google Trends) to identify social media opportunities – especially related to advertising. What is Google Trends?

Trends 215

Trends Google Social Media Comparison 215

Hootsuite

SEPTEMBER 17, 2020

Using Google Ads might be the best decision you make for your business. People use Google to search 3.5 That’s where Google Ads comes in. Google Ads allow you to advertise and promote your products and services when users search relevant keywords. What is Google Ads? How Google Ads work. billion times a day.

Adwords 145

Adwords Google Campaign Cost 145

Small Business Mavericks

FEBRUARY 12, 2011

» Google Linking Webmaster Tools And Google Analytics There have been several significant improvements made to Google’s Webmaster Tools over this past week. One feature that has been added is the ability to link your Google Analytics data to your Webmaster Tools account.

Analytics 161

Analytics Google Tools Case Study 161

Sherrilynne Starkie

JANUARY 20, 2020

This ancient Chinese proverb still holds true in today’s marketing world. There are literally thousands of marketing platforms, apps, channels, networks and formats. For overwhelmed marketers wondering where to begin, the best first single step is understanding integrated digital marketting. Earned Media Foundations.

Marketing 284

Marketing Tourism Content management systems Meeting 284

Unmetric

AUGUST 9, 2019

With over 250 million active users, Pinterest is a great platform for brands to get the most out of their marketing campaigns. Pinterest analytics is a great source of valuable intel on your business’s performance. You can also plug in Google Drive and Dropbox to draw bulk content via Viraltag. Measure pin performance.

Analytics 126

Analytics Tools Price Curation 126

Hootsuite

APRIL 25, 2024

In the dog-eat-dog world of social media content, many marketers and creators will do anything to stay ahead. There are a few easy ways you can try your hand at content curation: Share an article by industry thought leaders with your own thoughts on it. This can help inform strategic decisions and optimize marketing efforts.

Curation 88

Curation Social Media Management Tools Social Media 88

Sprout Social

JANUARY 24, 2024

Influencer marketing has grown beyond getting a viral moment. It has become a core element of marketing and sales strategies. Our Q3 2023 Pulse Survey revealed 81% of US-based social marketers consider influencer marketing an essential part of their social media strategy.

Metrics 97

Metrics Influencer Marketing Survey 97

SocMed Sean

JUNE 16, 2018

As a content marketing advocate for both personal blogs and businesses, I get asked this question a lot. Before my fellow SEO/SEM pros get mad at me, when I talk about ranking in Google, it’s a generic catch-all for ranking for all search engines. The answer I usually give to my clients is they start to rank in 60-90 days.

Google 272

Google Analysis Engineering Reddit 272

agora pulse

OCTOBER 21, 2020

How familiar are you with YouTube analytics? Fortunately, this step-by-step guide will get you up to date with YouTube analytics. Because of that fact, most of those people aren’t as familiar with YouTube marketing or even YouTube analytics. Access to YouTube Analytics. Who Can Access YouTube Analytics?

Analytics 107

Analytics YouTube Overview Social Media Management 107

Razor Social

NOVEMBER 29, 0002

Are you using the right social media analytics tools to monitor, assess and improve your social media performance? What analytics are you measuring and what should you be measuring in your social media tracking ? Monitoring your social media analytics can make the difference between the success or failure of your social media presence.

Analytics 89

Analytics Social Media How To Analysis 89

Razor Social

SEPTEMBER 20, 2018

In today’s article, we’re going to show you how to measure your conversion rate and figure out where people are dropping off. What is a Google Analytics Funnel. This is where Funnels in Google Analytics come in – they help you visualize this process and the conversion data at each step.

Analytics 84

Analytics Google How To Report 84

Proactive Report

OCTOBER 30, 2023

It’s time to start thinking about your 2024 marketing and PR strategies. Now is not the time to pull back on PR and marketing efforts. These PR and marketing trends can help you thrive in 2024. And in the current climate, it’s vital to keep your finger on the pulse of your digital PR and marketing campaigns. Rand Fishkin.

Trends 72

Trends Marketing Wikipedia Survey 72

Unmetric

JUNE 11, 2019

But luckily there are several analytical tools to help marketers automate such mundane activities. And not just that, these analytical tools give key data insights on your social media performance to help you fine-tune your marketing strategy. CoSchedule is a one-stop platform for all your marketing needs.

Analytics 125

Analytics Tools Social Media Curation 125

Hootsuite

DECEMBER 1, 2022

A well-thought-out LinkedIn marketing strategy is the best way for you to stand out in that crowd. What is a LinkedIn marketing strategy? A LinkedIn marketing strategy is a plan for using LinkedIn to reach specific marketing goals. LinkedIn is well known as the social network of choice for B2B marketers.

LinkedIn 139

LinkedIn Strategy Tips HootSuite 139

The Realtime Report

AUGUST 16, 2021

Top 9 Post-Pandemic Marketing. Yet, with that being said, marketing has been hit the most. Yet there is a silver lining when it comes to modern marketing ways. Those days are gone when traditional marketing concepts used to work and generate richer rewards. Move on from Google ads: Google ads are a thing of the past!

Strategy 172

Strategy Marketing Guidelines Review 172

Adam Sherk

APRIL 17, 2014

There are a lot of options for social monitoring, tracking and analytics, with prices ranging from free to very expensive. The primary focus here is on social media analytics and share count tracking, along with identifying content and topics with the potential to go viral. Real-Time Analytics. Moz Analytics.

Analytics 240

Analytics Publishing Social Media Tools 240

Hootsuite

JANUARY 18, 2024

It’s time to take your first steps into social media marketing. But whether you’re a budding entrepreneur or a seasoned pro stepping into the digital landscape for the first time, we know that starting a social media marketing strategy from scratch can feel intimidating. Your mind is ready. Your body is ready. More than 4.95

Social Media 122

Social Media Tips HootSuite Marketing 122

The Realtime Report

AUGUST 25, 2020

Marketing Strategies. Marketing your small business on Social Media is key to becoming successful. In this article we will discuss why small businesses need social media and tips and tricks to market your business. Lastly, we will discuss the difference between advertising and marketing on social media.

Small Business 251

Small Business Social Media Strategy Marketing 251

Razor Social

MARCH 12, 2020

When was the last time you did an audit on your website analytics to make sure it’s set up correctly? and we have found that issues with analytics are very common. Here are some of the typical issues that you should check for when performing a web analytics audit for your website. Google Search Console not set up.

Analytics 89

Analytics URL Report Google 89

Jon Loomer

AUGUST 19, 2020

Marketers should utilize available data sources — particularly free sources — to better understand how the social platform landscape is shifting. We can use Google search data (via Google Trends) to identify social media opportunities – especially related to advertising. What is Google Trends?

Trends 125

Trends Google Social Media Comparison 125

Razor Social

SEPTEMBER 20, 2017

Are you using Google Analytics to check your content marketing efforts? Google even has a dedicated Analytics Academy to help you understand it. Previously on Razor Social, we’ve covered the most important terms and reporting in Google Analytics. It’s an amazing and powerful free tool.

Analytics 107

Analytics WordPress Sample Samples 107

Convince & Convert

DECEMBER 1, 2014

If you’re serious about content marketing, you probably need two things for 2015: First, you need a content marketing strategy (I created a free framework about that right here ). 70% of B2B content marketers created more content in 2014 than 2013, and that trend will not be abating. Second, you probably need more content.

Analytics 165

Analytics Content How To Software 165

Sprout Social

JUNE 28, 2023

For today’s marketing teams, it’s nearly impossible to do your work and stay agile without marketing automation. There has never been more customer, competitor or industry data available to marketing teams. In this article, we’ll walk through what marketing automation is, how and why to use it and examples of tools.

Team 107

Team Hubspot Marketing SMS 107

Keyhole.co

FEBRUARY 4, 2023

The recent boom in video marketing has also made this channel a breeding ground for creators. Brands become super conscious and play safe with their LinkedIn marketing strategy in fear that they will lose that professional edge. Monitoring your LinkedIn analytics gives you scope to experiment with your go-to strategy.

LinkedIn 52

LinkedIn Analytics Metrics Overview 52

Keyhole.co

FEBRUARY 4, 2023

The recent boom in video marketing has also made this channel a breeding ground for creators. Brands become super conscious and play safe with their LinkedIn marketing strategy in fear that they will lose that professional edge. Monitoring your LinkedIn analytics gives you scope to experiment with your go-to strategy.

LinkedIn 52

LinkedIn Analytics Metrics Overview 52

Kikolani

DECEMBER 6, 2011

What Your Analytics Software is Hiding From You – There are many reasons for confusing and missing data in Google Analytics. The Advantages of Google+ Pages vs. Facebook Pages – Google+ pages have several advantages over Facebook pages. Social Media.

Analytics 118

Analytics Research Real Estate Google 118

Keyhole.co

NOVEMBER 4, 2020

Did you miss our previous article on the best Sentiment Analysis Tools? You probably have an amazing marketing team but unless you have a team of data scientists tracking and analyzing all your social data, you will miss the key insights necessary to elevate your brand. This tool is a huge timesaver for social media marketers.

Analytics 105

Analytics Social Media Tools Price 105

Sprout Social

SEPTEMBER 2, 2022

As social media has become more advanced and more important, so too has the demand on marketing and social media team. According to the Sprout Social Index™ , in the next two years 88% of marketers expect to hire a new team member. Org-wide social media marketing training. Free social media marketing training and resources.

Training 115

Training Course Resources Social Media 115

Buffer Social

JUNE 5, 2017

The key is social media analytics and reporting ! . In this post, you’ll learn how to analyze, evaluate, and use your social media data to boost and report your social media marketing results — from exporting your data to creating benchmarks , to finding your best times to post. Here’s a link to the full article: So…Is That Good?

Analytics 110

Analytics Report Data Social Media 110

Social Media Strategies Summit

MAY 27, 2022

The average brand spends almost 15% of its marketing budget on social media. In this article, we’ve rounded up our favorite social media tools across five key categories: Scheduling. It also offers a free-for-life marketing calendar to help you manage multiple social media projects from a central hub. Google Analytics.

Team 219

Team Tools Social Media HootSuite 219

BeingOptimist

JULY 13, 2022

Shopify is ranked among the top e-commerce platforms globally, with a market share of 20%. But do you know that you can use Shopify analytics to grow your online store? What is Shopify Analytics, and Why Do You Need It? The Shopify analytics dashboard works the same way as the google analytics dashboard.

Analytics 52

Analytics How To Class Data 52

Buffer Social

MARCH 6, 2017

We’ve refreshed this post for 2017, check out the latest and greatest social media analytics tools below. Where do you turn for meaningful stats on your social media marketing ? Chapters in This Article. As a little bonus, we have included more than 19 free social media analytics tools in this post! Followerwonk.

Analytics 111

Analytics Social Media Tools Klout 111

Sherrilynne Starkie

JANUARY 8, 2018

Articles, website content, social media updates, email campaigns. Podcast Production Google Home and Amazon Alexa are driving the on-demand audio content trend. Interpret social media data and web analytics, identify thought leadership content, identify influencers, search engine research. Skills Why How. Digital Advertising.

Skills 334

Skills Social Media Sysomos Diagrams 334

Harp Interactive

JULY 13, 2010

According to information leaked on AOL (AOL results are fed by Google): #1 position on Google search results page is worth 8.5 The statistics confirm that search supremacy is critical if you want to compete in the crowded online market. Now submit the selected search term in Google to find who is currently #1 for that term.

Google 362

Google Hubpages Tips SEO 362

Firebelly

SEPTEMBER 3, 2010

Here are 5 articles to help you understand social searchs relevancy to your business. But one common mistake companies make in optimizing their website for Google is the lack of attention to social media channels. Chad Richards is Social Marketing Manager at Firebelly Marketing, a social media marketing agency.

Paid Search 184

Paid Search Engineering Flickr SMS 184

Keyhole.co

JULY 20, 2023

Yes, Google Alerts is that free tool that has become the first choice for many marketers out there, especially newbies to the monitoring world. Like every free tool out there, Google Alerts lack loads of intuitive features. Why should you look for Google Alerts alternatives in the first place? Probably not!

Industry 52

Industry News Google Brands 52

Bill Hartzer

OCTOBER 4, 2023

” Champ added, “Furthermore, Google Analytics’ persona and demographic data is often less than accurate. ” This article was written by AI and edited by Bill Hartzer.

Sample 167

Sample Samples Survey ROI 167