Sprout Social

APRIL 17, 2024

Chatbots are strategic assets that enhance your customer care and marketing strategies. These builders offer a user-friendly interface with customizable templates and network integrations. Look for platforms that provide drag-and-drop functionality, pre-built templates and clear onboarding. Here are a few to consider.

Hubspot 101

Hubspot Template Templates API 101

SocMed Sean

JULY 9, 2018

Now more than ever there are many aspects of your social media marketing you should continuously monitor, from ROI to algorithm updates and recent feature releases. Marketers have to combine the online and offline effects of their strategies while staying online and completing everyday to-dos. Thinking offline.

Social Media Management 176

Social Media Management Social Media ROI Press Release 176

Hootsuite

APRIL 29, 2020

In this article we explain how to create a social media schedule. Then, we share an easy-to-customize social media posting schedule template. Finally, we walk you through exactly how to schedule social media posts. How to create a social media posting schedule in 5 easy steps.

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Sprout Social

SEPTEMBER 13, 2022

But that also means you have to step up your social video strategy. Leveraging your video strategy to get more leads, connect with your audience and convert them into customers should be a priority. But the platform may not have all the tools you need to manage a scalable video campaign or strategy. Sprout Social.

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Tools Strategy Video Library 123

Sprout Social

MARCH 5, 2024

I was surprised to learn the team behind Nelnet’s vast social presence is only a team of two (who work with customer care and marketing groups across the company). He explained the relationship building and resource prioritization required to manage multiple accounts effectively. The big misconception about social is that it’s easy.

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Resources Telecommunications Collaboration Project 103

Sprout Social

FEBRUARY 20, 2020

As more businesses realize the power and advantages that come from social listening, they’re beginning to incorporate it into their org-wide strategies. Follow these six steps and this cheatsheet to build a listening strategy that positions you as a competitive, in-touch, holistic and data-driven business. . Lead generation.

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Strategy Sentiment Social Media Management Analysis 119

Sprout Social

JANUARY 9, 2024

In this article, we take a deep dive into AI analytics and how it differs from traditional data analysis methods for brand intelligence. And because data analysis is automated, it removes dependencies on manual tasks, increasing the accuracy of results and timeliness of reports. What is AI analytics?

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Analytics Sentiment Analysis Patterns 114

Sprout Social

FEBRUARY 1, 2024

As part of your Facebook marketing strategy , a consistent publishing schedule is essential. Without the help of social media scheduling tools, that means you have to remember to go online each day (sometimes even multiple times a day) to manually publish your content. Sign up for a free 30-day trial today!

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Publishing Tools Brands Facebook 98

Oktopost

JANUARY 11, 2024

These tools offer a range of functionalities, including: Lead capture Marketing automation Content personalization Social data analysis They may also focus on a particular marketing activity, such as SEO, social media, email marketing, or paid campaigns.

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Tools B2B Hubspot Analytics 62

Social Media Strategies Summit

OCTOBER 24, 2018

Given these realities, it is more important than ever to assess your social media strategy and make sure it’s working for you. Below you will find 9 components that are critical to a successful social media strategy. Perform an audit of your current social media practices. Social Rank.

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Social Media Strategy Guidelines Template 113

Hootsuite

SEPTEMBER 21, 2023

any social metric can turn into a “vanity” metric if you’re bragging about it without any context. Social media metrics are incredibly important for a social media manager and shouldn’t be ignored. Not all social stats are created equal. But be careful. But here’s the thing. Trust us. )

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Metrics Examples Marketing HootSuite 107

agora pulse

DECEMBER 22, 2020

Struggling to put together a social media content strategy? I’m Bronte Mojdehi, marketing manager at AppSumo , the go-to digital marketplace for entrepreneurs, small-business owners, and freelancers. I work on all things social media strategy for the company. Set realistic social media content goals.

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Social Media Strategy Content How To 126

Sprout Social

MARCH 20, 2023

In this article, we’ll give you several tips for a successful short-form video strategy, featuring expertise from beauty giant Glossier. This bite-sized content can supercharge your social strategy and brand awareness. And it’s well within your reach to start using it in your video marketing strategy.

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Buy Video How To Template 118

Sprout Social

FEBRUARY 22, 2017

We’ll walk through the important components of a social media proposal, aided by tips from people who write proposals on a daily basis. Hopefully by the end of this article, you’ll be able to write your own or make tweaks to an existing template. Where Does a Social Media Proposal Fit into Your Workflow?

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Proposal Template Templates Social Media 91

Hootsuite

JANUARY 24, 2022

Social media data mining also gives you key insights into your audience. Bonus: Get a free social media report template to easily and effectively present your social media performance to key stakeholders. What is social media data? Get the free template now!

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Data Social Media HootSuite Template 94

Later

FEBRUARY 24, 2019

Building a monthly social media report is the best way to keep track of your growth and improve your social strategy! In this blog post, we’ll take you step-by-step through building your own social media report, with real examples. Lastly, keep in mind this is a monthly social media report.

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Template Templates Report Social Media 82

Sprout Social

JUNE 28, 2023

At its core, automation cuts out redundant, time-consuming tasks so your team can focus on strategy. It gives you the ability to build repeatable processes and templates for things like emails, landing pages and webforms.” Use analytics and reporting to measure, test and improve strategies Automation is a true game-changer here.

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Team Hubspot Marketing SMS 110

Sprout Social

OCTOBER 4, 2021

Social data stands to have a monumental impact on businesses—but only if marketers start tapping into its potential now. When assessing your social data, you need to evaluate the full spectrum of earned and owned data. While your owned data serves as a critical input for your social strategy, it’s not telling you the whole story.

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Data Metrics Sentiment Analytics 124

Pam Moore

DECEMBER 5, 2017

I share with you 10 proven strategies to help you embrace the new agency with grace and secure your position, versus reacting haphazardly and getting fired. We have seen social media managers and directors jet set to VP and higher roles when embracing us an agency. Hiring a Social Media Agency?

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Social Media How To Social Media Management Training 160

Sprout Social

JANUARY 19, 2021

Through all the ups and downs, brands wrestled with how they could—and should—pivot their marketing strategies to stay connected with their customers. What emerged for many was a new appreciation for the power of social media. This is where social listening comes into play. Your content strategy plays a huge role in this.

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Data Sentiment API Analysis 97

Visually SM

JULY 27, 2020

In this day-to-day task, a social media manager has a million balls to juggle at once, so using that direct line of communication effectively can be a major achievement. The good news is that as social media has grown up, so have the tools available to help you master it. Google Trends.

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Social Media Management Social Media Tools Domain Name 246

Hootsuite

OCTOBER 25, 2021

Here are 7 social media promotion ideas to explore instead, and how to execute them. Bonus: Get a free social media strategy template to quickly and easily plan your own strategy. Why promote your business on social media? Using social media is important now more than ever.

Social Media 142

Social Media Meme HootSuite Influencer 142

agora pulse

SEPTEMBER 23, 2020

Have you taken a good hard look at your social media goals? One of the biggest challenges that social media managers face is bridging the disconnect between social media goals and the business goals of the company. Why Do Social Media Goals Matter? Social media goals save you time.

Social Media 144

Social Media ROI Social Media Management URL 144

agora pulse

SEPTEMBER 24, 2020

Perform a competitive analysis. The reason why this simple strategy is so much more effective than regular targeting is that you’re targeting people much more likely to convert because they are already familiar with your brand. And have you ever looked at your competitor’s online advertising strategy ? Table of Contents.

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Conversation Tips Facebook Advertising 127

Sprout Social

MARCH 12, 2020

Before moving on, it’s a good idea to do a gut-check and dig into the social data you already have. Use this toolkit packed with templates, cheat sheets and guides to help you cleanse and harness your social data, so you can push your strategy forward. Why brands need a social media monitoring strategy.

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Data Skills Meme Social Media Management 101

Sprout Social

AUGUST 28, 2023

Marketers are using AI in several ways, such as sentiment analysis to understand and respond to customer feedback and crises, competitive analysis to stay ahead of the market and content recommendation engines to improve engagement. Some 44% of business leaders are using sentiment analysis to understand consumer behavior.

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Team Tools Marketing Hubspot 88

Sprout Social

JULY 25, 2023

That’s why leaders from more than 700 companies surveyed in the 2023 State of Social Media Report revealed that 85% of their business decisions were strongly informed by social data and insights. And 56% claimed they soon planned to invest more resources in social media data analysis.

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Analytics Report Social Media Google 140

Hootsuite

FEBRUARY 5, 2020

Start with a social media competitive analysis. This guide will teach you how to conduct your own, but first… Bonus: Get a free, customizable competitive analysis template to easily size up the competition and identify opportunities for your brand to pull ahead. What is competitive analysis?

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Analysis Template Templates Social Media 145

Sprout Social

AUGUST 10, 2022

Keep an eye on what your competitors are doing and compare your own progress to create better influencer marketing strategies. Here are our favorite influencer marketing tools for social listening: 1. Sprout Social. Sprout Social is an all-in-one social media management platform that offers powerful social listening features.

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Influencer Tools Marketing Software 113

Webbiquity SMM

APRIL 30, 2020

Due to the importance of social media in digital marketing, most brands now maintain accounts on all the top social media platforms. Managing your Instagram account along with other platforms is not an easy task. Scheduling posts across these social networks is one of the most useful features of Crowdfire.

Instagram 159

Instagram Tools Hashtag Authentication 159

Hootsuite

MARCH 20, 2023

If you’re looking to get a job in social media marketing, you need to create a social media manager resume. This article is going to cover why you need a social media manager resume, how to make one that will grab the hiring manager’s attention, share a couple of free templates, and more.

Social Media Management 93

Social Media Management Template Templates Social Media 93

Oktopost

FEBRUARY 19, 2019

Sparta was known for its military and, well, spartan culture with its fierce warriors and advanced fighting strategy. Project management. Email templates. Landing page templates. Social Media Management. Built-in social component, as well as integrations with Oktopost and others. Dashboards.

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Hubspot API Metadata B2B 110

Sprout Social

OCTOBER 11, 2022

Whether you’re in PR or a Social Media Manager, knowing how to navigate online interactions is important. Managing social media moderation is especially critical to plan ahead for as news becomes more continual and even more immediate. Assess which moments are right for brand involvement.

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Eventful Social Media How To Sports 115

Hootsuite

SEPTEMBER 14, 2020

Bonus: Get a free social media analytics report template that shows you the most important metrics to track for each network. Other advantages: Hootsuite also has social listening and competitive analysis tools. You can use these to contextualize your brand’s social data in the broader landscape.

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Metrics Analytics Instagram Tools 145

Keyhole.co

OCTOBER 20, 2023

Consider investing in a social media management tool that offers posting and scheduling. Use competitor analysis tools to see which brands or creators in your niche have a verified badge. Use Instagram analytics to identify areas of improvement and tweak your strategy accordingly. Sign up for your free trial today!

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Instagram Badge Authentication How To 59

Sprout Social

JANUARY 11, 2023

A social media dashboard is a tool that aggregates your crucial social media metrics across networks to quickly measure the performance of your posts/campaigns, customer care interactions and community engagement. What should you include in a social media dashboard? Social customer care dashboard.

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Template Templates Social Media Brands 128

Hootsuite

MAY 27, 2020

A social media strategy is a summary of everything you plan to do and hope to achieve on social media. In this post, we’ll walk you through an eight-step plan to create a winning social media marketing strategy of your own. How to create a social media strategy.

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