Sprout Social

APRIL 16, 2024

What is a social listening query Social listening queries and Boolean search How to create better social listening queries What is a social listening query A social listening query is a set of search parameters a user gives to a social listening tool to gather and analyze consumer data across a variety of social networks.

How To 99

How To Sentiment Template Templates 99

Sprout Social

FEBRUARY 19, 2024

AI marketing tools automate repetitive tasks with speed and efficiency and enable you to analyze vast amounts of data, such as customer or employee feedback and social conversations, at speed and scale, to surface necessary insights that can be instrumental in improving a business.

Strategy 105

Strategy Sentiment Patterns Marketing 105

Sprout Social

JUNE 27, 2023

In a world where star ratings can make or break a brand, review analysis is your north star. To conduct review analysis effectively, you need to focus on the right platforms and choose the right review analysis tool. What is review analysis? Why should brands carry out review analysis? Let’s take a closer look.

Review 128

Review Brands How To Analysis 128

Webbiquity SMM

MAY 9, 2023

What types of tools will be leveraged for execution and analysis? This post provides a guide to creating a plan to achieve your social media marketing goals as well as to figure out what marketing and social media monitoring tools your business will need in the process. What’s the best approach for creating that strategic plan?

Social Media 267

Social Media Tips Marketing HootSuite 267

agora pulse

SEPTEMBER 24, 2020

Looking for effective ways to optimize your Facebook ads and generate more leads and conversions? However, in practice , you need to go that extra step to get the best possible return on your investment and generate as many leads and conversions as possible. Perform a competitive analysis. Table of Contents. Leverage customers.

Conversation 127

Conversation Tips Facebook Advertising 127

Hootsuite

SEPTEMBER 14, 2023

Social media intelligence could be the answer. By tuning in to the conversations that your target audience is having–both about your brand and the broader topics in your industry–you can gain valuable insights into how they think, what they care about, and what motivates them. What is social media intelligence? Try for free 2.

Social Media 102

Social Media Sentiment HootSuite Analysis 102

Net-Savvy Executive

SEPTEMBER 23, 2010

Social network analysis has been a part of social media analysis ( not the same thing ) for a long time, but it hasn't been central to the social media discussion lately. Mostly, SNA shows up in the form of link analysis, which is used to identify online communities and influencers.

Analysis 70

Analysis Social Networking Social Media Social Graph 70

Sprout Social

JUNE 7, 2023

Analyze feedback data with sentiment analysis to develop targeted content and customized offers that increase customer delight. According to The 2023 State of Social Media Report , 91% of business leaders say social listening impacts their critical customer insights.

Brands 114

Brands Sentiment How To Analysis 114

Sprout Social

AUGUST 15, 2023

With trends emerging every day, social networks introducing new additions (hello, Threads!)—not Staying agile seems daunting and finding meaningful insights from non-stop social and online chatter feels akin to finding a needle in a haystack. How do they identify brand mentions for competitive analysis?

Brands 85

Brands Sentiment Analysis Marketing 85

Pam Moore

JUNE 4, 2019

Learning how to increase conversions is often a top goal of smart and internet savvy marketing and business leaders. Unfortunately most digital marketers lack even the most basic foundational skills to truly optimize their conversion rates. It's not that they don't want to increase conversions and sales.

ROI 60

ROI Conversation Template Templates 60

Sprout Social

MAY 9, 2023

AI technologies like natural language processing (NLP), machine learning (ML), sentiment analysis and others guide decision-making, so you stay ahead of competitors and are prepared for the challenges of a dynamic marketplace. This allows you to anticipate your customers’ next move and take strategic actions for intended results.

Sentiment 132

Sentiment Marketing Analysis Loyalty 132

Sprout Social

JUNE 26, 2023

AI customer experience is the use of AI technologies like natural language processing (NLP), text analysis and sentiment analysis to delight customers wherever and however they interact with your brand. Predictive analysis can also be used to stem customer churn by identifying contributing factors based on voice of customer data.

Sentiment 105

Sentiment Analysis Patterns Price 105

Pam Moore

SEPTEMBER 21, 2016

Learning how to increase conversions is often a top goal of smart and internet savvy marketing and business leaders. Unfortunately most digital marketers lack even the most basic foundational skills to truly optimize their conversion rates. It’s not that they don’t want to increase conversions and sales.

ROI 60

ROI Conversation Training Template 60

Laurel Papworth

JULY 13, 2010

Social Ads are driving down the price of regular online ads: A recent analysis by ComScore shows social networks, primarily Facebook and MySpace, have over the last year drawn an average CPM of only 56 cents, compared to the $2.43 We don’t want to get up mid conversation and click on an ad. Related posts.

Social Networking 98

Social Networking Advertising comScore CPM 98

Sprout Social

MAY 15, 2023

While it’s not exactly possible to read people’s minds, you can get pretty close by listening in on their social media conversations. That’s why you need social listening tools to analyze what people are saying on social media and extract valuable insights.

Tools 112

Tools Tweetdeck Brands Sentiment 112

Dave Fleet

NOVEMBER 9, 2016

One piece of Richard’s analysis got me thinking: his statement that “Twitter Triumphs over The New York Times.” Corporate Social Media ≠ Personal Social Media. Those of us working in the digital space have witnessed the shift by social networks over the last few years. Sentiment and conversation trends matter.

Analytics 305

Analytics Google Reader Social Media Sentiment 305

Oktopost

MARCH 26, 2024

An Influenced Opportunity Report is a crucial tool for B2B organizations seeking to understand the tangible impact of their social media efforts on their sales pipeline. This capability is invaluable for businesses aiming to quantify the ROI from their social media campaigns and prove social selling success.

Influencer 62

Influencer Report B2B ROI 62

Keyhole.co

SEPTEMBER 12, 2023

Every growth-focused business today needs a thriving social media presence, from small local businesses to big brand names. billion people , social networking sites are a goldmine of sales and marketing opportunities. That requires regular monitoring of responses on your campaigns and conversations around your brand.

Tools 52

Tools Social Media Curata Price 52

Pam Moore

APRIL 30, 2019

For years many social media savvy marketers have tapped into the power of hashtags to grow their brand, community and even generate leads and sales. Hashtags are a big part of social networks such as Instagram, Twitter and Facebook. Are you wondering what these hashtag things are that you see on every social network you visit?

Hashtag 108

Hashtag Social Media Training Template 108

Proactive Report

NOVEMBER 21, 2022

Social media intelligence is the art and science of gathering data about online conversations so that you can use that information to improve your content creation and deliver more value to your audience. . But it’s not enough to know that there are conversations taking place. Mining conversations. Content Analysis.

Social Media 64

Social Media Analysis Research Conversation 64

Unmetric

NOVEMBER 12, 2019

In this article, you are going to learn the first part of doing social media analysis. I personally think it’s the most important part of any analysis because it lays out a path to follow. Audience sizes and fan growth have been derided by many social media managers as being worthless vanity metrics.

Social Media 84

Social Media Analysis How To Analytics 84

Keyhole.co

DECEMBER 13, 2023

The pro plan allows up to 10 social networks but costs $83 per month, a pricey amount for small business owners. The pro plan allows up to 10 social networks but costs $83 per month, a pricey amount for small business owners. It can be slow in historical analysis and keyword tracking.

HootSuite 52

HootSuite Price Sentiment Social Media Management 52

Keyhole.co

MARCH 9, 2023

You can also use Keyhole to conduct social listening and identify which online accounts or influencers are talking about you or your brand. Using social listening, you can conduct in-depth sentiment analysis and understand how your audience feels about your brand, certain features, or if there’s anything noteworthy.

Tools 84

Tools Sentiment Hubspot Price 84

Sprout Social

MARCH 7, 2022

Commissioning a five-figure biannual brand perception survey—and spending multiple months on data collection and analysis—means the research you conduct will always be stale. Even now, an online conversation could impact how people will perceive your brand for months to come. Brand survey functionality across social networks.

Survey 93

Survey Brands Sentiment Template 93

Oktopost

MARCH 10, 2022

Define clear goals to measure against your social networks. What do you want your social media campaigns to achieve? Or are you more focused on using social media for brand awareness? You might measure any number of things to define clear social goals: Conversions, leads, and opportunities.

ROI 174

ROI B2B Social Media Brands 174

Sprout Social

JANUARY 19, 2021

Understanding brand health on social helps you understand: How consumers feel about your brand. Where your brand comes up in industry or cultural conversations. Next, you’ll want to assess the performance of earned content, which refers to organic mentions of your brand in broader social conversations.

Data 97

Data Sentiment API Analysis 97

Oktopost

NOVEMBER 30, 2023

And if our data is flawed, we won’t know which channels are best to invest in or which content resonates most on which networks. We also miss rich insights about audience preferences, desires, and sentiments that could inform sales conversations and help drive more leads through the funnel. Another bonus?

Forums 62

Forums Reddit Analytics Sentiment 62

Oktopost

JUNE 2, 2022

With listening being a critical part of the job, Shoshana leans on social listening to learn from her customers and competitors, and even uses the social network to go beyond “primary” research. Why product marketing should incorporate both paid and organic social media into their product launch processes.

Products 125

Products Twitter Marketing Real Estate 125

Hootsuite

JUNE 28, 2023

Welcome to dark social. Don’t worry, dark social isn’t the same as the notorious “dark web” trying to lure you into evil. Dark social is the oldest social network in action: private, untraceable human-to-human communication. What is dark social? What are dark social strategies?

HootSuite 120

HootSuite URL Analytics Forums 120

Pam Moore

APRIL 1, 2019

We are living in exciting times with the advancements in technology, artificial intelligence, live video streaming, user behavior analysis, data measurement and analysis, communication mediums, social media marketing, social networking and the power at our fingertips to bring human beings and communities together.

Activities 97

Activities Brands Analysis Template 97

Sprout Social

JANUARY 10, 2024

For example, social listening tools powered by conversational analytics help brands monitor hashtags and feedback to quickly identify negative comments and respond. Leverage AI AI techniques like sentiment analysis give you a quick, data-informed pulse check on how your audience feels about your brand.

Reputation 106

Reputation System Brands Knowledge Base 106

Pam Moore

JULY 10, 2017

Conversations, Facebook posts, Facebook messenger bots, Tweets, Instagram images, Snachat snaps, Facebook Stories, Instagram Stories, Facebook live video, Periscope live video, iTunes podcasts, and the list goes on. The reality is that content is the core of not only the social and digital web but of humans. It's everywhere.

Content 166

Content How To Marketing Training 166

Unmetric

JUNE 11, 2019

The color and object analysis will help you discover content ideas by searching for branded social content based on dominant colors and/or objects used within images and analyze their performance. In addition to that, the tool gives you real-time social insights on sentiment analysis and mention analysis.

Analytics 125

Analytics Tools Social Media Curation 125

Webbiquity SMM

APRIL 30, 2020

Social media marketing. With live events shut down, digital marketing using content and social networks has become even more important for brands and marketers. More than 70% of marketers say social media marketing has significantly helped them. Facebook is the largest social network with more than 2.5

Instagram 159

Instagram Tools Hashtag Authentication 159

The Realtime Report

JUNE 18, 2014

Once selected, marketers can collaborate with influencers using the platform’s campaign management and analysis tools to bring a video campaign to life. Influicity also provides marketers with a post-campaign analysis dashboard, giving brands full view of how their campaign performed. Selections appear on the right.

Influencer 183

Influencer YouTube Campaign Price 183

Convince & Convert

AUGUST 29, 2017

Run an easy analysis to understand how you stack up against each competitive set, and zero in on the specific posts and campaigns which are driving engagement and audience growth for your competitors. from Simply Measured Social Analytics. Beating your competitors on social is an audience-first strategy.

Compete 161

Compete Analytics Analysis Sentiment 161

Pam Moore

JUNE 16, 2017

You invest time and money each week creating content, posting social network updates, engaging with your community, updating and enhancing your digital and web properties. The return on investment in social media is simply not there. You did your research on the social networks. So you think you know your audience?

Social Media 167

Social Media Diagrams Training Communities 167