Webbiquity SMM

AUGUST 25, 2010

Want to stay up-to-date on the latest social media news and thought-leadership commentary without visiting a gazillion different sites, relying on an RSS feed (or someone else’s filter) that inevitably misses important news, or following aggregation sites that regurgitate the same over-exposed content from a handful of popular sites?

Social Media 150

Social Media Aggregator B2B Technorati 150

The Realtime Report

AUGUST 1, 2014

For example, research shows that B2B decision makers today use an average of 10 different sources when making purchase decisions about complex, enterprise-wide technology solutions. Today: B2B buying decision model is highly collaborative where corporate and management are active participants in needs determination and evaluation.

Strategy 178

Strategy B2B Marketing Research 178

Webbiquity SMM

FEBRUARY 14, 2020

This includes knowledge or social media advertising, social media management, and social media aggregator techniques, as well as the most popular tools used to monitor, design, and manage social media marketing campaigns. Fortunately, the information you’ll need is easy to find.

Skills 165

Skills Social Media Social Media Management How To 165

Convince & Convert

APRIL 25, 2014

This one page aggregates all of the data from Twitter, Facebook, blogs, the community forums, and any other place online where VMware chatter might be going on. Tweetable Moments Too many marketers these days are like T-rexes, with little, tiny arms.

Communities 134

Communities B2B How To Forums 134

Sprout Social

OCTOBER 19, 2023

Monitoring your digital reputation involves a wide variety of channels, including: News and earned media Forums (especially Reddit and Quora) Social comments and discussions Videos (think: YouTube) Third-party review sites and review aggregators How is online reputation monitoring done? The reality?

Reputation 95

Reputation Sentiment Analysis Notification 95

Sprout Social

JUNE 13, 2023

The customers I speak to daily, especially those in the B2B space, are always concerned about proving their return on investment for social media. There are no impulse buys in the B2B SaaS industry and quantifying the impact of social media within the buyer’s journey is not always straightforward.

Atlassian 100

Atlassian ROI Social Media Collaboration 100

Sprout Social

MAY 3, 2023

When I think about marketing leaders in my networks and our customers—whether it’s B2C or B2B—our roles encompass so much more than bringing awareness to our brand and positioning. The role of chief marketing officer (CMO) is changing dramatically.

ROI 94

ROI Cost B2B Organization 94

Buzz Marketing for Technology

MAY 29, 2013

Examples of the typical aggregate data you can capitalize on in a big data strategy: Acquisition source. Interactive Marketing Online Testing Strategy advertising and marketing B2B Brand Business business strategy Consumer content CRM Customer Data engagement Facebook gyro marketing Marketing Strategy Online Communities Technology Twitter'

Data 278

Data Tips Aggregator Conversation 278

Idaconcpts

AUGUST 26, 2010

Social Media Infomer is a new hub and aggregator for social media content makes it easier to cut through the noise and find a signal. SMI was developed by some of the same people as the popular B2B Marketing Zone b2b marketing portal. On August 25, 2010, Social Media Informer launched. Buzz Marketing for Technology.

Social Media 132

Social Media Aggregator Technorati B2B 132

Keyhole.co

FEBRUARY 29, 2024

An eCommerce brand might track conversion rates, while a B2B company might focus on lead generation. Many social media analytics tools offer dashboards that aggregate data from multiple platforms, allowing you to compare metrics side-by-side and identify platform-specific strengths and weaknesses. Start your free trial today !

Social Media Management 52

Social Media Management Social Media Strategy Metrics 52

Webbiquity SMM

AUGUST 23, 2011

This B2B blog isn’t necessarily representative of all blogs of course, but the trends likely aren’t much different for many business blogs. Three of the top 12 traffic sources for this blog were syndication or content aggregation sites: B2B Marketing Zone , Social Media Informer and Social Media Today.

Syndication 186

Syndication Data How To HootSuite 186

Webbiquity SMM

MARCH 13, 2019

But, at the end of the day, they need to generate “leads” that get fed into some kind of offline sales process—just like most b2b [and many b2c] companies do. So, hopefully by now, you’re convinced that SEO, SMM and blogging can and should work in concert to generate leads for your B2B company. Keyword Research/SEO.

Engineering 137

Engineering Social Media Hubspot Marketing 137

Harp Interactive

JULY 29, 2009

In reality, a small business (either consumer or B2B) with smart strategy, branded implementation and a touch of social savvy, can improve their customer loyalty and increase awareness with today’s word of mouth marketing platforms…just like the big guys.

Small Business 188

Small Business Social Media Loyalty Aggregator 188

The Realtime Report

JUNE 21, 2019

To close this gap, here are four customer experience metrics that all businesses — B2C, B2B, and B2B2C — should be using to constantly raise the bar and delight customers: Net Promoter Score (NPS). Businesses can then aggregate the feedback to spot trends, establish best practices, identify training opportunities, and so on.

Metrics 79

Metrics Aggregator Price Loyalty 79

Sprout Social

JANUARY 12, 2022

Either on-site, social media, Google or third-party review aggregators. Review aggregation sites are crucial for software brands, as is Google search. This is especially important for B2B brands. When customers share photos of their photos, experiences or purchases. Blog posts , press mentions and earned media.

Conversation 135

Conversation Review Marketing How To 135

Harp Interactive

JULY 29, 2009

In reality, a small business (either consumer or B2B) with smart strategy, branded implementation and a touch of social savvy, can improve their customer loyalty and increase awareness with today’s word of mouth marketing platforms…just like the big guys.

Small Business 150

Small Business Social Media Loyalty Aggregator 150

Sprout Social

JULY 6, 2022

One Tweet might not mean a lot, but the aggregation of every post on a topic that’s relevant to your business can be magical. Leadtail, a B2B-focused social media agency, started casting that net pre-pandemic with a video-conferencing client who was being outperformed leaps and bounds by their primary competitor: Zoom.

Social Media 113

Social Media Sentiment Survey Marketing 113

Sprout Social

JANUARY 3, 2022

The first step you should take is to get a handle on your existing audience by aggregating social media data across your active social networks (Facebook, Instagram, Twitter, etc.) No matter your role or who you market to (B2B or B2C, Millennials or Boomers, etc.), Glad you asked. There are five key steps you should take.

Data 140

Data Social Media Sentiment Team 140

Convince & Convert

JUNE 24, 2014

One of the first differences we notice among the tens of thousands of companies we track is whether the company is a business-to-consumer (B2C) or a business-to-business (B2B) player. As social media channels have matured and other niche players have entered the market, there has been some natural delineation across the B2C and B2B lines.

How To 167

How To B2B Social Networking Apple 167

Keyhole.co

FEBRUARY 23, 2024

An eCommerce brand might track conversion rates, while a B2B company might focus on lead generation. Many social media analytics tools offer dashboards that aggregate data from multiple platforms, allowing you to compare metrics side-by-side and identify platform-specific strengths and weaknesses.

Social Media Management 52

Social Media Management Social Media Strategy Metrics 52

Small Business Mavericks

AUGUST 12, 2014

Here are a couple of suggestions from the B2B article: aggregate data instead of identifying customers — make it clear that the name is not attached to the activity and be prepared to have an easily understood policy.

Privacy 93

Privacy Aggregator Data Analytics 93

Webbiquity SMM

JANUARY 24, 2011

6 slick news aggregators you should try by iMedia Connection. Josh Rose reviews six “news aggregators (including Popurls , Netvibes and Alltop ) that…are moving beyond the simple RSS reader. 12 Social Media Tools for B2B Pre-Event Marketing by Social Media B2B. ** 5 Stars.

Tools 206

Tools Social Media Lithium Sysomos 206

Sprout Social

DECEMBER 15, 2016

As a SaaS B2B company, LinkedIn has become an increasingly important part of our social strategy. The follower demographics section of the report aggregates the professional titles of those who are following our Page, which gives us a clear sense of who our audience is and helps us target our content accordingly.

Team 40

Team LinkedIn Report Company 40

Keyhole.co

NOVEMBER 7, 2023

However, this analytical approach is not merely about data aggregation. You can also use Keyhole’s QuickTrends for aggregated analytics at a glance on a practical dashboard. He helps innovative B2B companies implement revenue-driven SEO strategies to scale their organic traffic to 1,000,000+ visitors per month.

Hashtag 52

Hashtag Analysis Twitter Sentiment 52

Oktopost

NOVEMBER 12, 2020

It’s safe to say that 2020 has become the year of data-driven marketing with 83% of B2B marketers focusing more on data analytics this year. 89% of B2B marketers agreed that data quality is becoming increasingly critical for marketing and sales success. 5 Ways data analysis boosts B2B ROI. The problem? Product recommendation.

Analysis 136

Analysis B2B Data Tools 136

Buffer Social

JULY 9, 2018

Aggregated data vs unique audience. Many of these studies suggest best times to post based on aggregated data. Weekdays for B2B brands and weekends for B2C brands. But I think it’s time we shift our focus away from studies on the best time to post on social media. Or some of the better studies could be useful.).

Study 111

Study Social Media Overview Aggregator 111

Techipedia: Tamar Weinberg

APRIL 24, 2012

Beyond providing aggregated referral data, tracking services can supply you with a recording of every phone call. They work with small and midsize firms in a wide array of B2B niches, including truck tracking and machine knitted fingerless gloves. [ The service provider collects the data and supplies analytics.

Adwords 155

Adwords How To Module Aggregator 155

Sprout Social

NOVEMBER 26, 2018

Although most business profiles primarily belong to startups, LinkedIn is a goldmine for anyone networking in the B2B space. By aggregating both direct replies and untagged mentions of your business, you never miss an opportunity to interact with fans and followers no matter what their comment might be. Define your content strategy.

Social Media 105

Social Media Marketing URL Hashtag 105

Socialmedia.biz

JULY 23, 2017

After all, the B2B value of social media use is completely different from B2C uses. That’s a content distribution opportunity that B2B marketers should not overlook. Over the years LinkedIn has released several useful features and tools that have helped distinguish the platform as the go-to social network for business.

LinkedIn 60

LinkedIn Analytics Metrics Feed 60

Socialmedia.biz

JULY 23, 2017

After all, the B2B value of social media use is completely different from B2C uses. That’s a content distribution opportunity that B2B marketers should not overlook. Over the years LinkedIn has released several useful features and tools that have helped distinguish the platform as the go-to social network for business.

LinkedIn 76

LinkedIn Analytics Metrics Social Networking 76

agora pulse

DECEMBER 23, 2019

But this trust carries a very high price tag as Amazon continues to gobble up both the B2C and B2B business ecosystem in 2020 and beyond. Unlike many of its social media peers, Amazon has a diversified, profitable business model.

Social Media 92

Social Media LinkedIn YouTube Platform 92

Sprout Social

FEBRUARY 5, 2020

That’s probably the reason 47% of B2B marketers say they will use personalization strategies in 2020. Then head to the Tag Report to see all of those messages in one place and share aggregate feedback regularly. . Build trust and satisfaction with customer service and support.

Tools 91

Tools Sentiment How To Team 91

agora pulse

NOVEMBER 10, 2020

With Minter analytics, you can gauge campaign results, aggregate mentions, compare your brand against competitors, and automatically send reports to clients and colleagues. Oktopost is a B2B social media management platform that lets you manage, monitor, and measure your brand’s efforts. Number of posts. Social media channels.

Analytics 179

Analytics Social Media Tools Price 179

Sprout Social

MARCH 8, 2019

Quora has become increasingly popular for B2B professionals within the past few years. Rather than jump from individual social mentions and RSS feeds, Sprout aggregates your defined terms such as your social accounts, hashtags, industry keywords and more. And with that, we wrap up our guide! Are you listening?

Reddit 99

Reddit Tumblr YouTube Review 99

Webbiquity SMM

JANUARY 3, 2012

Social media, content aggregation and curation , user-generated content and other developments have dramatically changed the B2B buying cycle over the past few years. How can B2B organizations, marketers and sales professionals adjust to, and thrive in, this new environment? B2B Marketing Trends, Tips and Strategies.

B2B 190

B2B Strategy Marketing Buy 190

Webbiquity SMM

JUNE 20, 2011

I’ve always found Foursquare a bit creepy; turns out there’s actually an app named Creepy that aggregates “GPS coordinates for any user (of geolocation services like Foursquare, Twitter and Flickr), pointing out their most frequented hangouts on a map…Essentially, it’s a stalker’s dream app.&# The solution?

Social Media 205

Social Media ROI Social Networking Foursquare 205

Buffer Social

JUNE 13, 2019

It’s more rare to see memes used with B2B brands or with brands that have an older demographic … at the same time, it could be interesting to evaluate as a competitive advantage. Source memes from meme aggregators and Reddit. Memebase and Memedroid are just a couple of the sites that collect popular memes.

Meme 75

Meme Instagram Feed Feedly 75