Hootsuite

MARCH 31, 2020

This social media glossary is a living document that will evolve as we add and subtract entries, expand our definitions, and provide more context for the most important social media terms. Bonus: Get the step-by-step social media strategy guide with pro tips on how to grow your social media presence. —A—.

List 145

List Social Media HootSuite URL 145

Kikolani

APRIL 26, 2013

Well, there are a few simple strategies you can test. Measuring and Increasing the ROI of Your Content Resources. Meet AdWords Keyword Planner – The New Google Keyword Tool and AdWords Traffic Estimator Mash-up! Social Media / Social Networking. 7 Landing Page Tests You Can Run Tomorrow!

Exercises 126

Exercises Mashup Resources Adwords 126

Techipedia: Tamar Weinberg

JANUARY 5, 2011

Social Media: Hiring and in the Workplace. Social Media: Measurement and ROI. Social Media: General. Leveraging Other Social Media Sites. Web Development and Website Strategy. SEO: Strategy. Social Media: Getting Started, Implementation, and Execution. Social Media: Measurement and ROI.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Kikolani

MAY 10, 2013

Improve Your Content’s ROI in 9 Steps – If your team is struggling to provide results for clients, it’s time to take steps to boost social traction. Here are a few simple steps to kick your ROI into overdrive. Social Media / Social Networking. Blogging / Content. Share Your Best Blog Posts.

Mashup 123

Mashup Resources FeedBlitz Adwords 123

Navolutions

JANUARY 2, 2014

Nowadays all the cool kids in SEO are talking about random affinities , targeting topics instead of keywords , and content strategies that go way beyond the keyword. Funnily enough, my biggest post of the year was an in-depth article on how Walmart leverages “no brainer” Facebook content for massive social networking.

SEO 100

SEO Adwords Small Business Google 100

Techipedia: Tamar Weinberg

JANUARY 5, 2010

Social Media: Getting Started Why You Have to Engage in Social Media, Even if You Don’t Want to (A Smart Bear): Jason Cohen (@asmartbear) makes a compelling argument into why social media must be considered, even if you have no interest in it. The article has examples of how social media worked too.

Marketing 265

Marketing SEO Journal Engineering 265

Webbiquity SMM

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. e-Strategy Trends ). Marketers believe the highest consumer priorities on social media are insights for buying decisions (59%) and customer service (58%).

Social Media 245

Social Media B2B Marketing SEO 245

Kikolani

MARCH 8, 2013

Here are the top six things all marketers really need to follow to maximize ROI. The Google AdWords Landscape (Infographic) – We tend to think of AdWords as the domain of PPC specialists, but it’s becoming clearer and clearer that Google’s SERP advertising has a huge impact on the position and effectiveness of organic results.

Mashup 126

Mashup Meeting Resources Adwords 126

Saying It Social

FEBRUARY 17, 2010

In order to achieve the long-term affects that you hope for when implementing a social media marketing program, you must be continually providing fresh content, researching the latest social media trends, and re-evaluating your strategy so that your efforts do not become out-dated and quite frankly “out-useful.&#

Social Media 132

Social Media Marketing StumbleUpon Digg 132

Hootsuite

SEPTEMBER 9, 2020

Of course it can be scary to move from an organic social strategy to putting real money on the table. In this guide, we explain how to use the various types of social media ads to achieve real business results while maximizing your spend. Advertising on social is a hyper-direct way to reach the audience you want.

Advertising 145

Advertising Social Media HootSuite How To 145

Twist Image

APRIL 19, 2013

From the news item: "About 61% of small businesses don''t see any return on investment on their social-media activities, according to a survey released Tuesday from Manta , a social network for small businesses. Yet, almost 50% say they''ve increased their time spent on social media, and only 7% have decreased their time.

Social Media 111

Social Media Adwords Small Business Loyalty 111

Writtent Blog

MAY 28, 2014

Not too hard if you have the right skills and strategy, but without an arsenal of SEO tools at your disposal, you are bound to waste time and money. How will you measure ROI? AdWords Keyword Planner. SharedCount is a social analytics service that checks how many times your webpage has been shared, liked, tweeted, etc.,

SEO 111

SEO Tools Content Marketing 111

Kikolani

OCTOBER 12, 2010

Unlock Your Marketing Genius This guest post by Leo Dimilo shows you essential Internet marketing strategies for bloggers who want to make money online. How to Write a Clearly Defined To Do List Here are some ways to clearly define your social media to do list to make it more manageable and accomplish-able. Commenting. Get Organized!

Postrank 130

Postrank Social Media StumbleUpon HootSuite 130

Kikolani

OCTOBER 29, 2010

7 online guerrilla marketing tips that feed your business – a look at what is guerrilla marketing plus 7 unique online marketing and socila media strategies that can boost business and increase exposure. Landing page ROI : getting money to fall back into your pocket – how do you make the conversion process work.

Mashup 122

Mashup Resources Directory SEO 122

Saying It Social

MAY 18, 2010

Cultivating your Social Media Marketing Garden I received a question similar to this earlier today and I thought I’d share my response with everyone because I know this question is quite common surrounding the topic of social media marketing. Social media marketing is about forming, developing, and maintaining relationships.

Social Media 168

Social Media Marketing Small Business Cost 168

ProBlogger

DECEMBER 10, 2014

So, how do you finalize your key performance indicators, measure the metrics that are important and determine if they’re the one that can deliver maximum ROI? Here are some of the top indicators every social media marketer should pin to the wall. This is the point where all the talk about social media ROI begins to make sense.

Social Media 54

Social Media Metrics Class HootSuite 54

Techipedia: Tamar Weinberg

JANUARY 5, 2012

A Guide to Geocoding Images for Local SEO : Image optimization is a big part of a cohesive SEO strategy. Your strategies must employ content creation, community management, local/maps optimization, among others. Into the Minds of Link Builders : Three link builders are asked tough and fun questions on tactics and strategy.

Marketing 264

Marketing SEO Case Study Small Business 264

Techipedia: Tamar Weinberg

JANUARY 14, 2009

Here’s how this works : In the Internet Marketing Best Posts “series,&# I take posts that are typically timeless — they’re not confined to a specific event or news occurrence — they’re valuable for the long haul in terms of Internet Marketing and creative strategy. What is the ROI for Social Media?

SEO 162

SEO Social Media Marketing Reputation 162

Kikolani

NOVEMBER 29, 2010

Amber is the VP of social strategy for Radian6, business and communications strategist, and co-author of the The NOW Revolution: 7 Shifts to Make Your Business Faster, Smarter and More Social with Jay Baer. Her blog, Brass Stack Thinking , covers blogging, branding, marketing, social media, and more. Cindy King.

Blogger 168

Blogger SEO Consultant WordPress 168

Buffer Social

NOVEMBER 30, 2016

” is a massive open online course (MOOC) for business owners, executives, and marketing professionals who want to significantly improve their abilities to grow their social media strategy using effective, proven methodologies. In short, it’s a really awesome, action-based intro to social media. About this course: .

Class 40

Class Skills Social Media Marketing 40

Techipedia: Tamar Weinberg

JULY 8, 2008

Reem Abeidoh , Social Media Strategist : A social media marketer provides strategic online recommendations based on the client’s business goals and intensive research. social conversation tools (FriendFeed, and maybe you could even lump in Disqus and the like with it).

Social Media 163

Social Media Marketing Consultant Communities 163

Adam Sherk

JUNE 29, 2010

Mel – thanks for that one, I’ll look at that if I add another group to the list Lisa – interestingly, according to the Google Adwords Keyword Tool “award-winning&# averages 823,000 global monthly searches, so I guess some people do include marketing speak in the search queries.

Press Release 279

Press Release Marketing Class List 279

Convince & Convert

AUGUST 3, 2015

Specialization: PPC Strategies + Case Studies + News. Most Shared Article in 2015: 4 Google Analytics Hacks To Improve Your ROI – Frank Underwood Approved (854 Shares). Specialization: PPC + Paid Marketing Strategy. Most Shared Article in 2015: The Complete AdWords Audit Part 12: Google Shopping Campaigns (168 Shares).

Adwords 60

Adwords CPC Marketing Retail 60

Techipedia: Tamar Weinberg

MARCH 10, 2010

Link Building : Part of a search engine marketing strategy includes the process of building relevant links to your website. Pay Per Click Marketing : PPC is another search engine marketing strategy that utilizes contextual advertising; based on a search query or the content of a web page, ads will appear. What are they tweeting?

Marketing 240

Marketing How To SEO Training 240

Convince & Convert

MAY 29, 2018

LinkedIn is home to professionals and better B2B targeting, but users spend less time on the site than other social networks. At our agency, we recommend that most businesses run ads on Facebook, Instagram, YouTube, and Google AdWords. Its user base is evenly male and female.

Platform 150

Platform Campaign Video YouTube 150

Webbiquity SMM

JANUARY 17, 2011

How are consumers and b2b decision makers using social media in their buying processes? Which social media platforms are most effective at influencing buyer behavior? How do the audiences differ across various social networks? What Americans Do Online: Social Media And Games Dominate Activity by Nielsen Wire.

Research 210

Research Social Media B2B Marketing 210

Webbiquity SMM

DECEMBER 19, 2017

The predictions ranged from honing content marketing strategy (popular) to sales-marketing alignment (a bit old?) 17 individual mentions centered on four trends relating to more granular focus for content development and distribution in support of specific marketing strategies. to artificial intelligence (perhaps too soon).

B2B 293

B2B Trends Analysis Marketing 293

Webbiquity SMM

SEPTEMBER 8, 2010

Data junkies, stats addicts, web trivia buffs rejoice — here are a deluge of social media, search and other marketing research facts and figures from 50 articles and blog posts published so far in 2010. Which social networking site is used by 92% of senior marketing executives? While 28% of U.S.

Research 191

Research Social Media B2B Statistics 191

Sprout Social

JULY 13, 2016

Create a Plan for Each Social Media Channel. So many businesses make the mistake of blindly jumping into social media marketing without a strategy or plan. If you can’t answer questions like “why are you on social media?” ” or “what social media platform features your target audience?”

Social Media 40

Social Media Tips Marketing Hashtag 40

Convince & Convert

AUGUST 25, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Starbucks the Most Dangerous Competitor to Facebook?

Facebook 142

Facebook Yahoo Collaboration Social CRM 142

Convince & Convert

JUNE 16, 2010

These winning strategies key on usefulness and value-creation. Here’s a crazy one: An online hardware goods retailer that accidentally left their snow shovel AdWords (paid search) campaign running in spring months. It's a new way to use social media from a sales standpoint that is being overlooked. Im Jay Baer.

Social Media 119

Social Media Strategy Mobile Consultant 119

Laurel Papworth

AUGUST 1, 2010

Called Facebook “Credit&# it includes a real world component named, rather fetchingly, “App2User&# , which aims to encourage merchants and loyalty programs like Qantas Frequent Flyer points and Flybuys and whatnot to use the Facebook points social media system. Social Networks and Online Communities – maybe Twitter?

Facebook 105

Facebook Virtual World Foursquare Banking 105

Webbiquity SMM

NOVEMBER 28, 2011

Minneapolis is 4th-Most Socially Networked City by Twin Cities Business Congrats to my fellow Minneapolitans! The city ranked fourth on Men’s Health magazine’s just-released list of the ‘ most socially networked cities.’ ” At least something is bipartisan. .” And much more.

Statistics 219

Statistics Research Social Media B2B 219