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Creating a Google AdWords Remarketing Campaign – step by step

Marketing to Serve

“Remarketing” is a common phrase associated with Google AdWords and other PPC advertising providers. Why create an AdWords remarketing campaign? 46% of Search Engine Marketing (SEM) professionals believe retargeting is the most underutilized online marketing strategy ( Your Escape from 9 to 5 ). Customer lists.

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5 Ways to Find Keywords That Deliver Superior Web Marketing Results

Convince & Convert

Expand your list of keywords and you might find new topics that deliver huge marketing results for years to come. Here are five great resources for finding article topics and keywords you may not have tapped yet for your content marketing efforts: 1. Wordtracker is a free tool similar to the Google Adwords Keyword Tool.

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How to Get Started with Affiliate Marketing on Instagram

Later

Thinking about jumping into affiliate marketing on Instagram? In this blog post, we’re explaining what affiliate marketing is, how to get started, and how you can use an affiliate program to fast-track your brand’s growth and success! Table of Contents: What is Affiliate Marketing? What Are the Benefits of Affiliate Marketing?

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Become a Digital Marketing Certified Associate (DMCA) with Simplilearn

Kikolani

As you may have noticed, there are lots of certification opportunities popping up in the online marketing landscape. So when Simplilearn reached out to me about their Digital Marketing Certified Associate (DMCA) Training Program , I wondered where they fit in. Would digital marketers be able to learn something from them?

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Top 10 SEO Ebooks for Beginner and Intermediate Online Marketers

Kikolani

These e-books are a great opportunity for beginner and intermediate marketers to spike up their knowledge of Search Engine Optimization. The Advanced Guide To Content Marketing – by Quicksprout. . Download ebook. Download ebook. Download ebook. Download ebook. Download ebook.

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You’re Doing Retargeting Wrong: Here’s How to Fix It

Convince & Convert

For one of our clients, we decided to run a test by splitting up our AdWords retargeting audiences in 1–30 day buckets and 31–360 day buckets (image and text ads in separate campaigns). You can use this retargeting pixel and create an image ad set to improve your chances of getting more guide downloads. Invisible Email Retargeting.

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The Complete Beginner’s Guide to Quora Ads

agora pulse

At Agorapulse, we have a different strategy. If you have experience with Facebook Ads Manager or Google AdWords, managing your ads on Quora will be a breeze. Once you’ve finalized your targeting, set a Cost per Click (CPC) bid (similar to Google AdWords). Resemblance to Facebook’s and Google AdWords’ platform.

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