Convince & Convert
AUGUST 10, 2010
Billions and billions of dollars are spent on advertising. And with social media targeting, advertisers can be that much more efficient with their messages. Combine that with location and mobile data, and you get real-time smart agents that tell you whom you should approach in a restaurant to buy a drink. JF : Hyper-targeting.
Sprout Social
JANUARY 9, 2024
According to The Sprout Social Index™ , consumers across age groups agree the most memorable thing a brand can do on social media is respond to customers. Advanced algorithms and machine learning techniques should be [used] to analyze user preferences and behaviors, enabling tailored advertisements and messages.”
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Bill Hartzer
AUGUST 4, 2011
The Meltwater Group , an online media intelligence company, has acquired IceRocket , a social search engine that provides real-time search (among other things). In addition to IceRocket, Meltwater acquired social CRM company JitterJam in March 2011 and BuzzGain last year. Details of the acquisition were not disclosed.
agora pulse
MAY 8, 2019
You can leverage AgoraPulse’s Social CRM feature to find them. In fact, the platform will monitor the web to find and rank them automatically for each of your social platforms. However, remember to get your targeting right or else you’ll end up wasting your money and resources on ineffective advertising.
Social Media Network Marketing
OCTOBER 15, 2010
Tying this invaluable data into a CRM solution generates sales leads, ideas for product direction and strengthens a company's image and brand. Opinionated social networking users become a virtual focus group, praising or complaining about a company's offerings, and coming up with suggestions for improvements or new products or brands.
Twist Image
MAY 15, 2011
" In 1993 they founded their own consulting company, Peppers & Rogers Group , to help brands understand the ever-changing world of the consumer, the power of data, CRM, the customer revolution and how to make Marketing more effective. facebook group. online social network. peppers and rogers group.
Convince & Convert
SEPTEMBER 14, 2010
The debate on Social CRM (sCRM) could easily become a distraction. As marketers, we need to reach our customers where they are and social media’s potential in that regard is unquestionable. The way to do this practically is to borrow a technique from social media and use tagging. and hope for a.02 through a new channel.
Expert insights. Personalized for you.
133 
Let's personalize your content