Buzz Marketing for Technology

JANUARY 21, 2010

Ok ok – based on the great response I got from my readers on my last blog post The 4 C’s of B2B Marketing I thought I would try to apply the same principle to Social Media Marketing. It combines a few things you might have read about into one new concept around social media – the 4 P’s of Social Media marketing.

Social Media 250

Social Media Marketing B2B StumbleUpon 250

Buzz Marketing for Technology

FEBRUARY 16, 2010

But these days for B2B Marketers I think we need to take it a step further and say that “Content is Media&#. If you have been following my thoughts on the 4 C’s of Marketing – it all starts with content. Building a solid content creation engine is critical to B2B marketers today. Share it on StumbleUpon.

B2B 187

B2B Content Marketing StumbleUpon 187

Techipedia: Tamar Weinberg

JANUARY 11, 2008

As Digg becomes more of a social network and less of a social news network (or a hybrid that incorporates both elements), it has a lot of obstacles it needs to face. As Digg becomes more of a social network and less of a social news network (or a hybrid that incorporates both elements), it has a lot of obstacles it needs to face.

Digg 100

Digg Privacy MySpace Yahoo 100

Buzz Marketing for Technology

FEBRUARY 25, 2010

So in my last blog post – Going Mobile with B2B Marketing we discussed the basics of the mobile market and where to focus our attention as a B2B Marketers. Share it on StumbleUpon. Related posts: Going Mobile with B2B Marketing As I mentioned in my Top 10 predictions for 2010. Share this on del.icio.us.

B2B 174

B2B Mobile Marketing Foursquare 174

Buzz Marketing for Technology

JUNE 9, 2010

At the recent ITSMA Marketing Leadership forum I was stunned by a presentation given by Sean Geehan CEO of the Geehan Group author of the upcoming book the B2B Executive Playbook. Which is what the CEO and the market wants from you anyway!). Its time to start embracing those few people in ways B2B marketers haven’t before.

B2B 206

B2B Marketing Loyalty StumbleUpon 206

Bill Hartzer

JULY 22, 2010

ICONSTAFF has an opening for a motivated, organized and energetic Advertising Inventory Analyst. Analyze seasonality patterns for different domains, markets, segment of visitors, watch destinations, etc. Share it on StumbleUpon. Search Engine Marketing Job Opening: Account Directors ICONSTAFF has openings for Account Directors.

Engineering 98

Engineering Advertising Marketing Insurance 98

Buzz Marketing for Technology

MARCH 9, 2010

According to the IT Services Marketing Association (ITSMA) which, full disclosure, I am a member and an avid fan of their work. If you blow up the chart you can see that Social Media as a percentage of your overall interactive spend has grown from 13 percent of budget to 14 percent of budget for B2B Technology Marketers.

B2B 198

B2B Social Media Marketing Survey 198

Buzz Marketing for Technology

JANUARY 26, 2010

At a recent dinner with a buddy of mine from Microsoft (who helped launch Bing) – I learned a lot more about the search market and a very important trend that can effect the future of B2B Marketing. OK so what does this mean to B2B Marketers? Share it on StumbleUpon. perhaps there will be shortly.

B2B 205

B2B Google Marketing Mobile 205

Buzz Marketing for Technology

FEBRUARY 23, 2010

As I mentioned in my Top 10 predictions for 2010 – I think the Mobile Marketing in 2010 will become more mainstream. As a marketer I always like to play the “odds not the lottery&# and to me when you have a market of 3.3 Share it on StumbleUpon. Tags: Advertising Buzz Marketing Mobile.

Mobile 173

Mobile B2B SMS Marketing 173

Techipedia: Tamar Weinberg

DECEMBER 20, 2007

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Social Media > Thoughts on Digg’s Latest Features: Thumbs Up Thoughts on Digg’s Latest Features: Thumbs Up by Tamar Weinberg on December 17, 2007 Share When I was at Pubcon last week, Digg launched its highly anticipated images section.

Digg 100

Digg Review Web 2.0 Upcoming 100

Webbiquity SMM

DECEMBER 1, 2010

MarketingSherpa recently released its 2011 B2B Marketing Benchmark Report. A slightly higher percentage of marketers than last year (41% vs. 39%) called “marketing to a lengthening sales cycle&# a top challenge. Tactics like telemarketing, PR and PPC advertising fell predominantly into the “somewhat effective&# camp.

B2B 185

B2B Trends Marketing Technorati 185

Techipedia: Tamar Weinberg

NOVEMBER 28, 2007

The story did quite well on Digg and on Reddit, with Reddit users noticing that one of the fish forms actually looked very much like the Reddit logo. The story did quite well on Digg and on Reddit, with Reddit users noticing that one of the fish forms actually looked very much like the Reddit logo. I am enjoying Stumble lately, though.

Digg 100

Digg Reddit Web 2.0 StumbleUpon 100

Techipedia: Tamar Weinberg

MAY 9, 2008

In the past few weeks, however, even Digg’s other top users are seeing that Digg is becoming more difficult of a social news site to enjoy, and after stepping away from Digg for awhile, I have some thoughts and reflections on how it was and possibly how it should be. The community had to react. Completely.

Digg 100

Digg Sites News API 100

Buzz Marketing for Technology

DECEMBER 15, 2009

So that begs the question – what’s on the horizon specifically for BtoB for marketers next year? Here are 10 concrete ways I think the environment in which BtoB Marketers operate will evolve in 2010. Facebook Advertising will take off – This year Facebook saw their advertiser base triple!

Marketing 217

Marketing Adwords Mobile Social Graph 217

Idaconcpts

AUGUST 24, 2010

For several years radio has been the form of transferring news and marketing. When TV didn’t exist radio was the only resource used to listen to latest news and also was the only marketing technique which could reach the market within seconds. I don’t disagree with it but I would also use radio marketing. Tweet This!

Marketing 132

Marketing Technorati StumbleUpon Digg 132

Buzz Marketing for Technology

OCTOBER 6, 2010

I am just putting the finishing touches on the 2nd Edition of Facebook Marketing for Dummies (Wiley) with my co-author Rich Krueger (and BTW we have sold over 20,000 copies in less than a year!). We also just completed Facebook Advertising for Dummies (Wiley) which is due to ship in November. Share it on StumbleUpon.

Facebook 260

Facebook Applications Yahoo Social Networking 260

Idaconcpts

AUGUST 19, 2010

Share it on StumbleUpon. Tags: Facebook Ads Facebook Advertising Facebook Pages Twitter facebook vs twitter social media marketing twitter marketing facebook versus twitter twitter versus facebook twitter vs facebook. Share this on LinkedIn. Post on Google Buzz. Stumble upon something good? Share this on del.icio.us.

Twitter 161

Twitter Facebook Technorati StumbleUpon 161

SocMed Sean

JANUARY 8, 2012

There’s a lot of confusion about social media these days, and marketing professionals aren’t making it any easier. As a result, agencies and marketing professionals are being asked more frequently by executives how they can “use social” or get social” by engaging in the social space. So why the big shift?

Social Media 235

Social Media Marketing Social Networking Nielsen 235

Saying It Social

FEBRUARY 25, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Organic Marketing Vs. Pay Per Click (PPC) Where do you click?? No matter how much paid advertising you have done or how much you have spent, it NEVER helps your organic search engine rankings. Content is King.

Organization 132

Organization Marketing StumbleUpon Digg 132

Buzz Marketing for Technology

OCTOBER 20, 2010

Research is showing that we will use the Like button for many things because its is one of the easiest social actions (easier than share) and can signify you like certain content, show you like a certain product, approve of an advertisement, or share your feeling for a video. Hello affiliate marketing – I love it! Tweet This!

Content 278

Content Crowdsourcing B2B Affiliate marketing 278

Buzz Marketing for Technology

AUGUST 25, 2010

Currently you really have 4 major operating systems in the mobile space (in order of market share trajectory): Blackberry 33% and declining, Android 27% and rising, Apple 23% and declining, and Microsoft 11% and declining (see graphic). Share it on StumbleUpon. Why is Google Scared and What it means for B2B Marketing!

iPhone 218

iPhone Brands Apple Microsoft 218

Idaconcpts

DECEMBER 15, 2010

If you want your online business to be successful then you need to actively market your business. An introductory marketing class will teach you that there are two basic options for marketing: push and pull. A smart online business marketing strategy is to use both types of marketing at the same time.

Press Release 151

Press Release Strategy Forums Marketing 151

Bill Hartzer

DECEMBER 7, 2010

An annual marketing budget survey of business-to-business marketing trends released today is showing that marketing departments are going to increase their budget in Social Media and in Search Engine Marketing in 2011. Two years ago, marketing budgets still were split 60-40 traditional to online. Tweet This!

Engineering 108

Engineering Survey Social Media Marketing 108

Buzz Marketing for Technology

SEPTEMBER 22, 2010

I just had to have one and it killed me that it took a week to get one when it first hit the market. There is a customer service lesson in here for all B2C and B2B Marketers – this is the type of support customers are expecting today on the social web. Share it on StumbleUpon. Bravo AT&T! Email this to a friend? Tweet This!

iPhone 258

iPhone Reputation B2B Social Networking 258

Buzz Marketing for Technology

APRIL 6, 2010

Element #1 – Advertising – like most lead nurturing platforms today they allow tracking of your ad spend online – specifically spend on Google AdWords and the conversions from online banners (CPC and CPM spend). Share it on StumbleUpon. Will Facebook replace your B2B Marketing email system? Tweet This! Share this on Facebook.

Platform 224

Platform Facebook CPM CPC 224

Buzz Marketing for Technology

JANUARY 12, 2010

Ok so what does a humpback whale have to do with marketing? Advertising guru Russell Davies praised Greenpeace’s handling of the campaign as “one of the defining moments in New Media marketing.&# Share it on StumbleUpon. Tags: Buzz Marketing Cause Marketing Crowdsourcing PR Social Media.

Crowdsourcing 199

Crowdsourcing Reddit Cause marketing Meme 199

Techipedia: Tamar Weinberg

MAY 13, 2008

Such was the case for this Digg story , which compared multiple web hosting companies and watched as these hosts handled the traffic spikes that resulted from the Digg effect. Digg is the social media network of tech geeks, and the Digg statistics should not be too surprising: 39% of Diggers publish their own blog.

Social Media 100

Social Media Digg Brands Marketing 100

Saying It Social

AUGUST 27, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Location-based Marketing a Must for Local Businesses Its official – the Location Based Marketing train is full steam ahead and if you’re not on it you’re missing a huge opportunity. Now onto Facebook.

Foursquare 112

Foursquare Marketing StumbleUpon Digg 112

Bill Hartzer

JULY 22, 2010

ICONSTAFF has an opening for an Organic Search Marketing Strategist. The Organic Search Marketing Strategist applies their SEO and Marketing skills and experience to develop SEO campaigns that increase visibility, drive qualified traffic to their client’s sites and build/buy tools to help the SEO group become more effective.

Engineering 107

Engineering Organization Marketing SEO 107

Techipedia: Tamar Weinberg

NOVEMBER 16, 2011

In other words, they have more to worry about than trying to keep up with the latest and greatest marketing tactics. As early as seven years ago, hiring a marketing department was fairly simple. Marketing in today’s world is a little bit like being on a roller coaster. and the interview was over. and the interview was over.

Marketing 162

Marketing Insurance Directory SEO 162

Bill Hartzer

JULY 22, 2010

ICONSTAFF has an opening for a hardworking professional to manage and successfully implement search engine marketing campaigns for their client’s customer base. This person will lead a team to develop, implement, and analyze search engine marketing campaigns for these client’s that drives business results. Share it on StumbleUpon.

Engineering 106

Engineering Marketing Insurance Skills 106

Koka Sexton

DECEMBER 1, 2008

Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS The StumbleUpon effect Getting traffic to your website can be a daunting task. StumbleUpon is off the hook! I started actively using StumbleUpon (SU) about a month ago. In the past 15 days StumbleUpon has brought me over 7000 new visitors.

StumbleUpon 53

StumbleUpon WordPress Foursquare Hosting 53

Webbiquity SMM

MAY 30, 2010

From social media cartoons and contextual advertising gone wrong to dysfunctional agency-client relationships and the best (and worst) online ads, here are some of the most amusing, creative and remarkable blog posts and videos of 2009. How social media is like the seventh grade by Training Marketer. Advertising & PR.

Social Media 191

Social Media Marketing Avatar Microsoft 191

Bill Hartzer

MAY 26, 2010

Each episode will showcase a different component of online advertising – mobile, social, search and more. based small businesses two chances to win three months of free advertising services through WebVisible, valued at $1,500 for each winner (new customers only). The Great Divide Watch & Win Contest gives U.S.-based

Small Business 89

Small Business Advertising Nielsen SMS 89

Techipedia: Tamar Weinberg

JULY 15, 2009

You’ll get exposure to case studies of companies that do this well and review cases of companies where listening severe impacted the effectiveness of marketing campaigns. Is MySpace marketing really worth it? When should I use Digg ? How can I market effectively with Flickr ? What content works best on StumbleUpon

Communities 170

Communities Marketing MySpace Yahoo 170

Webbiquity SMM

APRIL 27, 2010

Whatever questions you may have about social media marketing, you’ll probably find the answers in the 2010 Social Media Marketing Industry Report from white paper guru Michael Stelzner. A year ago, the top questions most marketers had about social media related to tactics, with ROI second. The Biggest Question.

Report 191

Report Social Media B2B Newsvine 191

Buzz Marketing for Technology

APRIL 21, 2010

Advanced versions of this tactic include tracking those places that conversations are happening most and using the words from those conversations in your SEO as well as choosing to advertise in those places that frequently mention your brand or the conversations you want to be a part of. Share it on StumbleUpon. Share this on Reddit.

Data 198

Data Social Media Radian6 B2B 198