Techipedia: Tamar Weinberg

MARCH 20, 2012

So you think your business is ready to get into paid advertising channels? There is some teeny-tiny value in every impression that your advertising gets and pretty substantial value in every click, even the non-converting ones. Paid advertising should drive profit first, but there is a secondary value in the data you are collecting.

Advertising 172

Advertising Questions CPA ROI 172

Sprout Social

OCTOBER 1, 2020

If you’re still on the fence about social media advertising, we get it. That’s why we put together this primer on how social media advertising works, breaking down step-by-step what you need for a winning campaign. Hey, totally fair question. How does advertising on social media work?

Advertising 145

Advertising Campaign Social Media How To 145

Jon Loomer

MAY 16, 2023

We had been hearing whispers of these impending changes to website conversion campaigns from members of our community and through our inbox. Meta says that “it will continue to evolve,” but many of the advertiser requirements related to iOS 14.5 advertisers were required to turn on Value Sets within Web Event Configuration.

Conversation 182

Conversation Campaign Aggregator Eventful 182

Waxing UnLyrical

DECEMBER 20, 2012

One that could have a vibrant Facebook community, if they could just get to that point. Run traditional advertising campaigns, and include either a call to action, or show the link, for the Facebook Page. The truth is, to grow a Facebook community you must bring people from outside Facebook into your Page.

Communities 234

Communities Facebook How To Consultant 234

Hootsuite

JULY 4, 2022

There’s one question we get asked ALL the time: Should my business be on TikTok? The short answer to this question is “yes.” Questions to ask yourself before joining TikTok. First up, take a look at the questions we put together to help you evaluate TikTok and decide whether you should give it a try or give it a pass.

Questions 104

Questions Banking Insurance HootSuite 104

Pam Moore

SEPTEMBER 1, 2020

SocialZoomFactor · Facebook Advertising 5 Things You Must Know Before Starting any Paid Social Media Ad. The good news is that you can tap into the power of the massive audiences on social media with paid advertising. The good news is that you can tap into the power of the massive audiences on social media with paid advertising.

Advertising 78

Advertising Facebook ROI Template 78

Pam Moore

NOVEMBER 6, 2017

Would you like to achieve more ROI from your Facebook advertising and Facebook boosted posts? If you answer yes to this question then you have arrived at the right place. Key differentiators for how the Facebook boosted post differentiates from other Facebook advertising options. Pros and cons of using the Facebook boosted post.

Advertising 166

Advertising How To Facebook ROI 166

agora pulse

MAY 15, 2017

Community Management. Second, how did this applicant build a community? Third, while we’d like to think that social media community management is all this … Source. In your social media manager interview questions, be sure to include something about Instagram advertising. Ask Them These Questions.

Social Media Management 127

Social Media Management Questions Social Media Sample 127

Jon Loomer

FEBRUARY 18, 2024

I’m not alone in that I discourage advertisers from using traffic campaigns. But, I heard from someone in my community with a story that is an exception. But, he willingly shared further details and answered every question I had. If he does, I might start questioning all of life’s apparent universal truths.

Campaign 143

Campaign Sample Samples Software 143

Pam Moore

JUNE 2, 2017

We have been working the past year on a game changing online social media training academy and member community to help solve your biggest problems and challenges related to social media marketing, digital marketing, and branding. Step 2: Enroll / buy your virtual seat and you will be inside the academy and community within minutes!

Training 167

Training Communities Social Media Real Estate 167

Social Media Strategies Summit

NOVEMBER 27, 2018

“Always ask the question, the answer will be yes or no. But if you don’t ask the question, the answer is always no.” — Brandice Daniel, founder of Harlem’s Fashion Row. When thinking about additional projects, content creators at OWN had a lot of questions. The Know: An OWN Community.

Communities 100

Communities Platform Video Fashion 100

The Realtime Report

FEBRUARY 2, 2024

This feature operates with a cost-per-click (CPC) cap in place, ensuring advertisers get the best value for their investment. This move aligns with Reddit’s goal to create a more competitive advertising ecosystem, attracting businesses looking for effective and efficient ways to convert users into customers.

Features 91

Features Reddit CPA Metadata 91

Webbiquity SMM

OCTOBER 17, 2023

And lead gen campaigns on Facebook and Instagram are 10X more expensive than brand awareness advertising. These studies are packed with trends and insights related to content marketing, social media management, and advertising on Meta platforms. How are goals and strategies for content marketing changing?

Research 257

Research Report Social Media CPM 257

Jon Loomer

APRIL 27, 2017

In particular, I struggle with launching a product for my entrepreneur community because it’s brand new for me. Well, I finally launched a product for my entrepreneur community early this morning. This was a big pivot for me, after focusing exclusively on Facebook advertising for the past several years. The Starting Line.

Communities 133

Communities Price Groups Groups 133

Convince & Convert

MAY 18, 2016

She believes in asking tough questions, taking the time to find the real answers, the important of community and humility, and the adage of sharing is caring. Rebecca is a prestigious analyst, advisor, frequent public speaker on topics related to advertising and digital marketing, and author. Conglomotron LLC., and OneSpot. .

Questions 91

Questions Marketing Influencer Price 91

Jon Loomer

AUGUST 6, 2023

I publish a new video here every day, most to help you with your Meta advertising. And some extra credit, join my community ! This is my most exclusive community for advanced advertisers. Increase your confidence in Meta advertising for your business and your clients. Message me with any questions.

How To 78

How To Newsletter Training Advertising 78

Ignite Social Media

SEPTEMBER 18, 2017

There’s no doubt that your community manager knows your social audience best. After all, they are in the community, engaging with your fans daily. They know what content resonates, what your fans will and will not engage with, and common questions that arise. Community-first content. See what I mean? Want to know more?

Communities 109

Communities Social Media Organization Types 109

Kikolani

JANUARY 16, 2011

Last week, I was given the opportunity to do a live question and answer session on Social Media Examiner ’s Facebook page. I would have to say that it was the fastest and hardest I’ve typed within one hour, but it was a great experience where I got to really learn a lot about what blogging questions people have today.

Questions 167

Questions WordPress Postrank Blogger 167

Convince & Convert

MARCH 15, 2013

Jake explains that the outdoor recreation department is huge for Gamin, and Jeff speculates that the people who are a part of the outdoor recreation community are extremely serious about their hobby, which makes them very special customers for Garmin. billion was spend on outdoor, or out of home (OOH), advertising, while only $4.1

Communities 138

Communities GPS How To Social Media Management 138

Adam Sherk

MARCH 8, 2012

To provide a strategic overview and set a framework for the discussion I came up with a list of questions that summarizes the types of issues we frequently encounter in helping publishers with social media. Here are eight social media questions that publishers should be asking themselves: 1.

Publishing 215

Publishing Questions Social Media Activities 215

Pam Moore

JUNE 29, 2016

Would you like to achieve more ROI from your Facebook advertising and Facebook boosted posts? If you answer yes to this question then you have arrived at the right place. Key differentiators for how the Facebook boosted post differentiates from other Facebook advertising options. Pros and cons of using the Facebook boosted post.

Advertising 113

Advertising Facebook ROI Analysis 113

SocialFish

FEBRUARY 17, 2011

This post is the first in a two-part series where guest blogger Garry Polmateer , former association executive currently working at NimbleUser helping organizations with Salesforce, looks at two online brands through the lens of the concepts in our book, Open Community. First, I’ll say that I am involved in 3 major communities. #1

Communities 174

Communities Lurker Forums Collaboration 174

Convince & Convert

AUGUST 23, 2013

Dan Moyle , inbound marketing evangelist at Amerifirst , joins the Social Pros Podcast this week to discuss the importance of educating consumers, why advertising is a waste of money, and how a mortgage company got so many followers on Pinterest. Amerifirst has done away with advertising and relies entirely on inbound marketing.

Advertising 130

Advertising Marketing How To Education 130

Jon Loomer

MARCH 26, 2020

When should you lower your ad spend or stop advertising entirely due to a drop in advertising effectiveness or overall revenue? These are questions that many businesses and advertisers are facing right now. Here are a few things to consider when it comes to these difficult questions. Should You Stop Advertising?

CPM 201

CPM CPC Price Advertising 201

Keyhole.co

JANUARY 20, 2024

Create a separate Facebook group and community page Your first task is to set up your Facebook business page. One Facebook marketing strategy is to create a group for your business, where fans, customers, and anyone with an interest in your brand can come together and form a community. After all, that’s free advertising.

Small Business 100

Small Business Engagement Strategy Facebook 100

Sprout Social

DECEMBER 5, 2023

That’s the question we set out to answer when we surveyed 1,623 consumers from the US and the UK. This led us to new questions. To answer our initial question, we used available third-party sources and conducted a small proprietary survey. “Who do consumers think runs brand accounts?” Who are social media marketers, really?

Social Media 122

Social Media Survey Education Team 122

Twist Image

MAY 14, 2016

That is the question that everyone in the media wants an answer to. This is the million dollar question? Scratch that, this is the multi-billion dollar question. The truth is that advertising shifted from a model of scarcity to a model of abundance (many more outlets, much better targeting and for a lot cheaper).

Publishing 40

Publishing Questions Advertising Analytics 40

yMarketingMatters

MAY 27, 2020

Get your questions answered about how to transition your business online, especially now in our current COVID-19 landscape, how to be more savvy with marketing, how to reach and help more people or how to create content that will help you stand out. With Yasmin & Elinor . There are some beautiful businesses that hop on these Zooms.

Consultant 130

Consultant Marketing Small Business Advertising 130

Waxing UnLyrical

NOVEMBER 2, 2017

The October #measurePR Twitter chat focused on the issue of gender bias in advertising and how measurement of gender bias can affect PR. She is on the team behind the Gender Equality Measure (GEM™), created jointly by ABX and the National Advertisers (ANA) Alliance for Family Entertainment (AFE)’s #SeeHer team.

Research 193

Research Advertising Questions Communities 193

Social Media Strategies Summit

FEBRUARY 22, 2021

One of the most important questions that a freelancer or consultant will ask themselves is: how much should I charge for social media management? And just like most important questions in business, there is no clear cut right or wrong answer. Intermediate (social media posting, content creation, and community management): $50-$100/hr.

Social Media Management 209

Social Media Management Social Media Price Consultant 209

yMarketingMatters

MAY 27, 2020

Get your questions answered about how to transition your business online, especially now in our current COVID-19 landscape, how to be more savvy with marketing, how to reach and help more people or how to create content that will help you stand out. There are some beautiful businesses that hop on these Zooms. Get the Zoom Link HERE !

Consultant 130

Consultant Marketing Small Business Advertising 130

Laurel Papworth

JULY 13, 2010

Social Media Monetization is becoming THE hot issue in online community chatter. The challenge is not that Facebook and other social networking sites are underpricing advertising, it’s that the context is different in online communities. Situational advertising during social discussions by clintjcl on Flickr.

Social Networking 98

Social Networking Advertising comScore CPM 98

Social Media Strategies Summit

NOVEMBER 30, 2022

To answer that question, we’ve rounded up 10 of the best storytelling campaigns and considered what we could learn from each. Goldfish Crackers Combines Storytelling Advertising & AR. Want to learn more about building a community and engaging your audience? But what does engaging storytelling in marketing look like?

Campaign 304

Campaign Brands Influencer Collaboration 304

Hootsuite

JULY 6, 2022

Within those billions of users, Instagram fosters niche communities. Shared common interests bring these smaller communities together. People are receptive to advertising. Folks are receptive to being advertised products or services on the platform. ” Loyal followers will advertise for you.

Instagram 117

Instagram HootSuite UGC Influencer 117

Mindjumpers

NOVEMBER 7, 2014

This is a guest blog post written by Christine Dissing – a London-based marketing professional holding a Master in Marketing Communications Management. Christine is passionate about advertising, branding and marketing communications – an interest she also shares on her own blog attention2ads.com.

SEO 252

SEO Engineering Communities Advertising 252

Ignite Social Media

JANUARY 14, 2021

We hope that you’ll take it to heart and reach out with any questions about how to improve your social strategy this year. As social media experts, we know how to network properly to generate quality leads, and as humans, we know how unwelcome unsolicited, pushy advertisers are in personal spaces. Jesse Walker , Community Manager.

Social Media 200

Social Media Marketing Trends Communities 200

Ignite Social Media

APRIL 9, 2020

One of the top questions marketers have been asking throughout this crisis is, “should they continue running social media ads?” ” We asked consumers their thoughts on the matter and 2/3 of respondents said they think it’s okay, for at least some brands, to continue advertising on social media. Notice the word some.

Survey 200

Survey Social Media Groups Groups 200