Buffer Social

SEPTEMBER 11, 2023

I’ve been invited to speak on hundreds of podcasts and written for some of the most prestigious websites in business and marketing, like Buffer, HubSpot, Nasdaq, Harvard Business Review, Fast Company, NBC, and more. If you’re in B2B marketing — try HubSpot Academy to showcase your skills. Not sure what to showcase?

LinkedIn 113

LinkedIn Tips Skills URL 113

Oktopost

DECEMBER 18, 2023

B2B marketing leaders plan to spend 30% of their budgets on brand building , and community management is a vital part of that. An engaged community can amplify your content reach, boost customer loyalty, reduce churn rates, and even draw new leads to your brand. Community management software can take your brand building to a new level.

Software 62

Software Communities Forums Hubspot 62

Buffer Social

DECEMBER 6, 2017

” At Buffer, members of our marketing team are often asked this question. To help answer these questions (and more!), It can be daunting to look at marketing and think you need to fully master: analytics, data, CRO, SEM, advertising, copywriting, SEO, community and more. “How did you get into marketing?”

Skills 108

Skills Tips Marketing Project 108

Marketing to Serve

NOVEMBER 26, 2017

Especially when using social media advertising, you must know who you want to display your advertisements to. There are a number of ways to filter and target your advertising audience. Using these will improve the conversion rates of your advertisements. Links in Twitter have a similar effect.

Social Media 66

Social Media Strategy Content How To 66

Buffer Social

MAY 9, 2017

If we’re missing any information, feel free to ask your questions in the comments section below. Bonus: Our Favorite Interview Questions. Here’s how Airbnb describes itself in their social marketing manager job listing : Airbnb is the world’s largest community-driven hospitality company. Bonus: Our favorite interview questions.

Social Media Management 101

Social Media Management Social Media How To Applications 101

Diva Marketing Blog

JUNE 10, 2012

To us, that lack of results has more to do with siloed communications and a failure to integrate all marketing disciplines together. Integration also includes adding hard lead generation-oriented metrics from direct and advertising to the mix. . you lend that content to and community to outlying networks.” (p

Marketing 96

Marketing Radian6 Blogger Hubspot 96

Convince & Convert

FEBRUARY 1, 2016

Gen Z is familiar with every marketing and advertising tactic there is. Great social media marketing begins with a change in mindset toward the holistic, and it ends with major shifts in fully personalized customer engagements and gathering an organic community on your channels. So what does this mean for the marketing world?

Content 60

Content Tips Analysis Curation 60

Buffer Social

JANUARY 18, 2017

A team at HubSpot, for instance, grew their monthly blog traffic by 241% over eight months through social media experiments. According to HubSpot , It’s a way of warming up potential customers to your business and getting them on the path to eventually buying. Build a community around your business. Generate new leads.

Social Media 40

Social Media How To Metrics Tweetdeck 40

Webbiquity SMM

MAY 3, 2011

Expert Community Manager with the Focus Expert Network, a network of thousands of leading business and technology experts who answer questions and post thought leadership content. Connie is the Community Strategist for the Alterian (formerly Techrigy) SM2 social media monitoring platform. Becky Denniston. Connie Bensen.

Twitter 279

Twitter Pharmaceuticals B2B Biotechnology 279

Buffer Social

JUNE 16, 2016

We thought it’d be great to share all the awesome insight we’re lucky to glean from the world’s best social media marketers, starting with this simple (and fascinating, revealing, inspiring) question: What is the biggest project you’re working on? What social media managers are working on right now (the complete list).

Social Media 40

Social Media Social Media Management Project Marketing 40

Writtent Blog

JULY 17, 2013

Inquire about the factors they used to distinguish hot leads, which could include anything from the questions asked during the research stage to a company’s organizational chart. Simply defined, psychographic characteristics are the collision of psychology and advertising, formally “attitudes, opinions, and personality traits.”

Sample 99

Sample Samples Research Company 99

Social Media Strategies Summit

NOVEMBER 28, 2022

From generating leads to boosting sales to building a following, Facebook advertising is a valuable piece of your marketing strategy whether you’re a small business or a large corporation. This FB ads guide looks at advertising best practices, plus 16 examples of the best converting Facebook ads from some of our favorite brands.

Examples 246

Examples Facebook B2B Instant Messaging 246

ProBlogger

SEPTEMBER 23, 2016

I’m also keen to hear your input into our community discussion on what social platforms everyone uses and why. Instagram Reaches 500,000 Advertisers, Releases New Business Stats | Social Media Today. It’s like a virtual office/sitting room where everyone can network, chat, share ideas and information and ask you questions.

Widget 20

Widget Directory Hubspot Journal 20

Oktopost

FEBRUARY 1, 2024

It covers various activities and channels, including: Brand design and messaging Paid advertising Content marketing Social media marketing Search Engine Optimization (SEO) Community management PR and events Influencer marketing Brand loyalty is becoming less of a given day by day.

Brands 62

Brands Hubspot Marketing B2B 62

Buffer Social

NOVEMBER 30, 2016

This free social media class on how to monitor what your audience and customers are saying online is for marketers looking to keep a finger on the pulse of their community. Optimizing Facebook & Instagram Advertising. Paid Advertising. Offered by : HubSpot. Created by : HubSpot. About this course: . — 11.

Class 40

Class Skills Social Media Marketing 40

Keyhole.co

NOVEMBER 22, 2023

Its vast user base and robust advertising capabilities make it a powerful tool for reaching and engaging with audiences. Additionally, paid advertising campaigns should be optimized to align with the algorithm’s principles to reach your intended audience effectively. Why Facebook Marketing? Promotional content strategy.

Brands 52

Brands Facebook Marketing Advertising 52

Buffer Social

NOVEMBER 2, 2017

There’s so much to learn with social media advertising that it’s difficult to know exactly where to start. For example, audience targeting, budgeting , A/B testing, pixel tracking, writing, designing, and analyzing all need to be taken into account if you want to see positive ROI from social media advertising.

ROI 111

ROI Advertising Conversation Social Media 111

Convince & Convert

JULY 6, 2012

image via Hubspot. Curious to know, with LinkedIn, there’s kind of this question of, who is there end customer, right? Or is it more the business that’s looking to connect, is looking to advertise, that’s looking to post jobs and recruit? Is it a community? Eric and Jim’s Thought of the Week.

LinkedIn 114

LinkedIn Twitter Hosting Social Media 114

Ignite Social Media

FEBRUARY 2, 2023

I saw a HubSpot survey recently where a big number of marketers, I think it was about 87%, said that they would do less content if it meant they could do better content. I saw a HubSpot survey recently where a big number of marketers, I think it was about 87%, said that they would do less content if it meant they could do better content.

Influencer 85

Influencer Social Media Hubspot Travel 85

Webbiquity SMM

FEBRUARY 10, 2015

Image credit: Business 2 Community. Find the answers to those questions and many more here in 106 digital marketing facts (well, mostly) and statistics from two dozen sources. Brand ads on social networks were among the least trusted form of advertising, significantly lower than trust in ads viewed in traditional media.

Statistics 50

Statistics Social Media B2B Hubspot 50

Techipedia: Tamar Weinberg

JANUARY 5, 2010

40 Key Elements to Getting Started in Social Media (Louis Gray): Mike Fruchter writes an awesome blog post on Louis Gray’s blog about how to get involved in social media, from branding to blogging to Twitter to community. This post is really poetry, as are all his other writings and blog posts. It’s definitely a worthwhile read.

Marketing 265

Marketing SEO Journal Engineering 265

Buffer Social

APRIL 5, 2017

Good question! ” Since I’ve stepped into a leadership role on the marketing team, I’ve become the one posing the T-shaped question to others, so it seemed time to figure out what T-shaped means for us at Buffer and what it might mean for digital marketers beyond Buffer. Arielle, Community Strategist.

Marketing 108

Marketing Diagrams Skills How To 108

Keyhole.co

JUNE 30, 2021

Hardly anything defined Facebook success more than access to its users’ data and the capability to turn it into advertising dollars. Every day, social managers involved in the social listening struggle with questions like “Are positive sentiments towards our brand growing or going down?” Data is the new oil. Improve data quality.

Data 108

Data Social Media Strategy CPC 108

Webbiquity SMM

MAY 31, 2022

Remember, the About Us section must answer six basic questions, including: Who are you? You can narrow your products or services down to a specific topic by asking a few questions: What are your goals for the LinkedIn group? What are your customers’ common questions and pain points? Where are you based? What do you offer?

B2B 244

B2B LinkedIn Strategy Marketing 244

Webbiquity SMM

FEBRUARY 11, 2013

Most effectively use Twitter advertising? Find the answers to those questions and many others here in 20 of the best Twitter guides, tools and reviews of 2012. Twitter Rolls Out Cover Photos: How to Add Yours Today by HubSpot. Two new features for self-service advertisers by Twitter Advertising Blog.

Tools 192

Tools Twitter Tips HootSuite 192

Webbiquity SMM

JANUARY 15, 2013

what are the secrets to Facebook advertising success? Find the answers to these questions and more here in two dozen of the best Facebook guides, tips, stats, facts, raves and rants of 2012. Facebook Advertising. 10 Examples of Facebook Ads That Actually Work (And Why) by HubSpot. Is it becoming uncool?

Facebook 192

Facebook Small Business Advertising Hubspot 192

Webbiquity SMM

OCTOBER 23, 2012

Find the answers to those and many more questions here in more than two dozen of the best Twitter how-to guides, resources, tools and reviews of 2012 so far. ” 17 Examples of Twitter Brand Page Backgrounds to Inspire You by HubSpot. ” 6 Data-Backed Tips for Getting More Retweets [Research] by HubSpot.

Tools 203

Tools Tips Twitter Klout 203

Webbiquity SMM

OCTOBER 8, 2013

Yet most marketers still struggle with how to measure ROI from social media efforts, and with questions like: how we budget for social media programs? Find the answers to those questions and many others here in more than 20 of the best social media marketing guides, strategies, tips and tactics of 2013 thus far. by Social-Hire.

Social Media 207

Social Media ROI B2B Marketing 207

Webbiquity SMM

MARCH 31, 2015

Find the answers to those questions and more here in almost two dozen of the best guides to business blogging strategy and tactics of the past year. And 54% of bloggers say they publish at least weekly—but “to generate leads from your blog, the sweet spot for is 2-3 times per week according to HubSpot.” Tell a quick story.

Tips 100

Tips Statistics Hubspot Resources 100

Techipedia: Tamar Weinberg

JANUARY 5, 2012

This year, I am pleased to bring back our Best Internet Marketing Posts of 2011 thanks to an excellent sponsor, HubSpot. HubSpot has recently launched a most amazing Marketing Grader tool to help you measure the effectiveness of your website. Ask these questions and then answer them. This beginner SEO question comes up often.

Marketing 264

Marketing SEO Case Study Small Business 264

Buffer Social

APRIL 19, 2017

Analytics are often essential for answering your questions. As Instagram advertising uses Facebook’s advertising system, you can also view your Instagram ad performance in your Facebook Ads Manager. To drive more engagement, we can continue to post landscape photos from our community. Promotions. report here.

Metrics 109

Metrics Analytics Instagram Tools 109

Buffer Social

JULY 14, 2016

So the question becomes … Where do you get started with Instagram? These are all questions we’d love to help you answer in this guide. Build your community. Advertise to potential customers. Our top goal is to build and nurture an engaged community of Buffer users and supporters. Increase brand loyalty.

Instagram 40

Instagram Marketing Hashtag Feed 40

Webbiquity SMM

FEBRUARY 7, 2011

According to a HubSpot study, 71% of marketers viewed Twitter as a useful marketing tool last year, up from just 39% in 2009. stage, many new questions arise. Discover the answers to these questions and more here in 55 of the best guides to social media strategies, tactics, tools and statistics of the past year. Adoption soared.

Social Media 198

Social Media Tools Tips ROI 198

agora pulse

OCTOBER 26, 2020

However, it does integrate with more than a dozen CRM and marketing automation tools, such as Salesforce and HubSpot. That means you can ask questions, get answers, and stay on the same page with your team. Loomly makes community management surprisingly simple. Social CRM. Collaboration. Publishing. Engagement. Social Ads.

Social Media Management 138

Social Media Management Social Media Tools Social CRM 138

Webbiquity SMM

JANUARY 17, 2011

Discover the answers to all of these questions and more here in more than 40 of the best resources for social media and marketing stats, facts and research of the past year. Roundup of the Top Internet and Social Media Statistics by Awareness Community. Study: Social Media Affects SMB Purchasing Decisions by HubSpot Blog.

Research 210

Research Social Media B2B Marketing 210

Buffer Social

AUGUST 11, 2016

Here are just a few of the findings from recent video studies, courtesy of ReelSEO and HubSpot. Facebook also provides brands and marketers with incredible opportunities to target video advertising towards potential customers on granular levels. Get as deep as possible into the mind of your community. What are their passions?

Video 40

Video Twitter Content Facebook 40

Techipedia: Tamar Weinberg

JANUARY 5, 2011

As many of you know, I have an annual tradition of giving back to the community on my birthday, which is why this year is no different. Since I can’t read everything written by the Internet Marketing community, I ask my Twitter and Facebook followers for their own recommendations. Community Management/Engagement.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279