Jon Loomer

APRIL 5, 2022

The process of adding standard events can be confusing and overwhelming for some publishers. Facebook detects these events through contextual activity happening on your website. Facebook doesn’t provide clear examples, but we can make some assumptions about how this might work. Automatic Events can help.

Eventful 196

Eventful How To Report Course 196

Social Media Strategies Summit

FEBRUARY 1, 2024

But it’s one of the most effective tools for identifying your true competitors — not just the brands you think you’re competing with, but those actively targeting the same audience as you. For this step in the process, we’ll use the Google Adwords Keyword Planner to find sites ranking for similar keywords. Do they use Threads?

Analysis 186

Analysis Social Media How To Hashtag 186

Buffer Social

DECEMBER 15, 2021

I’ve recently been going through the process of hiring a social media manager for Buffer so I wanted to share what I’ve learned so far to help anyone else who wants to bring on a social media manager for their team. Write a Thoughtful Job Description The first step in any hiring process is writing a strong job description.

Social Media Management 82

Social Media Management Process Social Media Applications 82

Webbiquity SMM

JANUARY 23, 2024

In software development, for example, that means prioritizing new features requested by existing users over new functionality that may (or may not) help win more new deals. For example, this tweet talks about Domino’s Pizza without tagging the brand. Manually tracking individual mentions is a time-consuming process.

Sentiment 142

Sentiment How To Analysis Trends 142

Convince & Convert

DECEMBER 15, 2023

Here are two ways it helps: Attracts people towards your journey : The audience loves transparency and connects really well when they witness the highs and lows of the process. Here’s an example: Imagine you’re a founder of a time management software and one of your content pillars is time management. Take a look: 6.

SEO 157

SEO Social Media Strategy Hashtag 157

Hootsuite

MARCH 1, 2024

Scheduling a Threads post follows pretty much the same process as scheduling any other type of post in Hootsuite. Compose your Thread Go to Composer > Post Under Publish to , select your Threads account Compose your Thread in the content box. Read on to find out how to start saving time by scheduling Threads posts. #1

Instagram 107

Instagram HootSuite How To Social Media Management 107

Sprout Social

FEBRUARY 8, 2024

Competitor mapping is the process of identifying competitors and analyzing their market position to visualize the overall competitive landscape. For example, monitoring competitive benchmark data can help you set realistic goals and metrics. For example, if your brand is launching a new product, one focus area could be price.

Comparison 110

Comparison Analysis How To Sentiment 110

Adam Sherk

DECEMBER 15, 2010

I asked Christian to provide some tips for publishers looking to expand their presence in international markets. To reach an overseas readership online publishers must ensure that they properly localize their content. One of the pivotal processes when localizing your online publication is ensuring the content is properly translated.

Publishing 124

Publishing Tips Syndication Resources 124

Sprout Social

NOVEMBER 30, 2023

Marketing competitor analysis is the process of researching and analyzing your competitors’ marketing strategies and tactics to identify their strengths and weaknesses. Direct competitors actively compete with you for the same customers, such as a similar business in your local area. Publishing whitepapers/ebooks?

Analysis 106

Analysis Sentiment Marketing How To 106

Sprout Social

DECEMBER 15, 2023

Automating your Facebook posts will create a streamlined process for you to focus on your overall Facebook marketing strategy. If your internet is down or you can’t get to your computer, a scheduled Facebook post will still publish at the right time. Your audience never sleeps and neither should your Facebook content. to 1 p.m.

Facebook 121

Facebook How To Publishing Analytics 121

Sprout Social

APRIL 6, 2023

You can use it to plan every stage of the content production and distribution process. Proven benefits of a content calendar A content calendar helps you streamline your content activities, improve productivity, makes collaboration easier and gives your organization a competitive advantage. What is a content calendar?

Content 82

Content Collaboration Project Template 82

Sprout Social

OCTOBER 31, 2023

Another integral piece of the influencer identification process is checking their audience’s affinity. He points to an example of a health food company. This feature helps expedite the influencer identification process because you can see your most active audience members. KPIs may include impressions, reach and views.

ROI 107

ROI Influencer Marketing Survey 107

Sprout Social

JUNE 13, 2022

With more than one billion active users , TikTok has changed the social media game. Published on Categories. Published on. Step 2: Upload and prep your post: In the “upload video” window, you can do everything you normally do before publishing. Two boxes will appear where you can set your publishing date and time.

Tips 94

Tips How To Publishing Social Media Management 94

Jon Loomer

APRIL 19, 2023

Increase the budget of the active campaign or ad set. Potential Problems The first problem with simply increasing the budget of an active ad set is that you may restart the Learning Phase. The examples above are abrupt and reactive. A Slow Burn approach is built into your strategy from the moment you publish an ad set.

Strategy 178

Strategy Facebook Cost Campaign 178

Hootsuite

JUNE 24, 2020

Setting up an efficient social media approval workflow decreases the risk of publishing errors. With a social media content approval process in place, all content is vetted, edited and approved by select team members ahead of publication. . Some examples of social media approval tools and social media approval apps.

Social Media 145

Social Media HootSuite How To Template 145

Sprout Social

NOVEMBER 21, 2023

What kind of content are they publishing on their blog? Competitive monitoring is the process of continuously tracking your competitors’ activities and strategies. This includes keeping tabs on your competitors’ social media activity, pricing changes, marketing campaigns, product launches and more.

Sentiment 97

Sentiment Metrics Analysis Trends 97

Hootsuite

MAY 1, 2023

Bonus: Download our bundle of free customizable social media workflow templates and set up a clear approval process for your team in minutes. Basic social media workflow A basic social media workflow should involve all of your day-to-day activities. Let’s take a look at the top 7 tips to create an effective social media workflow.

Template 134

Template Templates Social Media Tips 134

Jon Loomer

JUNE 14, 2023

The ad agency isn’t the payer, for example. If you do not, the ad will not be published. Since Meta’s documentation doesn’t mention other currently active ads targeting the EU, I assume that those will continue to run normally unless you attempt to edit or duplicate them.

Library 161

Library Advertising Cost Small Business 161

Sprout Social

MARCH 31, 2021

Twitter sees an average of 500 million Tweets every day , meaning there’s no shortage of highly active and engaged users on the platform. Scheduling Tweets ensures your content is posted when your followers are more likely active and can significantly improve your Twitter engagement and reach. Consistent cross-platform messaging.

Engagement 139

Engagement How To Library Collaboration 139

Sprout Social

DECEMBER 5, 2023

For example, in the US the majority of people across generations, races, genders, income levels, education and community types all use social media—with some traditionally underrepresented groups like the Black community being the most active. Build these exercises into your processes and planning throughout the year.”

Social Media 123

Social Media Survey Education Team 123

Sprout Social

MAY 18, 2023

For example, the Sprout Social style guide, “Seeds,” provides specific direction for everything from embodying the Sprout voice to writing for different channels to describing the technical details of our product. For example, take an article that resonates with your audience and break it down in several different social posts.

Social Media 127

Social Media Template Templates Skills 127

Jon Loomer

NOVEMBER 28, 2018

Let’s take a closer look at the actual problem and how it’s solved for published and unpublished posts. You can’t edit a post that is associated with an active ad. You can only edit a post if it isn’t currently connected to an ad — whether it is active or inactive. The Solution: Published Posts.

Facebook 167

Facebook How To Publishing Activities 167

Sprout Social

AUGUST 17, 2022

Social media monitoring is the process of tracking and reacting to social engagements. Despite the name, “monitoring” is not a passive activity. For example, a competitor call-out presents an opportunity for your brand to intervene. This is especially true if you’re active on multiple networks.

Campaign 125

Campaign Social Media Tools Hubspot 125

Jon Loomer

MAY 24, 2023

They streamline the process of setting up your campaign. It will look like this… You can select from or create new custom audiences to define your current customers (based on website, app, catalog, customer list, shop, or offline activity). For example, my current customers are still potential customers for certain things.

Campaign 174

Campaign URL Advertising Analytics 174

Sprout Social

SEPTEMBER 14, 2023

In this article, learn how to build your own customer marketing strategy, how it creates customer trust and see some stellar customer marketing examples from brands who are getting it right. Customer marketing examples from 7 brands getting it right Your social channels are a direct line to your customers. What is customer marketing?

Strategy 124

Strategy Brands Content UGC 124

Buffer Social

JANUARY 4, 2023

But it’s hard to keep up the pace of consistent and quality publishing without the support of a team. No longer a far-fetched idea out of a 90s movie, AI has the potential to support content creators at every stage of the content creation process. one of my more ridiculous prompts.

Content 126

Content Newsletter Research Tools 126

Sprout Social

JULY 8, 2021

And if you’re an influencer, blogger or publisher with a dedicated following, there are likely affiliate partnership opportunities available to you today. These are all examples of affiliate marketing in action. Let’s be clear, though: affiliate marketing isn’t some sort of get-rich-quick scheme. Good question!

Affiliate marketing 134

Affiliate marketing Affiliate network Marketing Blogger 134

Oktopost

JUNE 14, 2021

It’s not uncommon for B2b marketers to conflate these two processes and definitions, which is an unfortunate lousy habit. . This includes looking for keywords to target when publishing content and monitoring the conversation on social media. If demand generation catches the fish, lead generation reels them in.

Comparison 145

Comparison SEO Curation Domain Name 145

Sprout Social

SEPTEMBER 26, 2023

In fact, The State of Social Report 2023 shows 96% of leaders believe AI and machine learning (ML) capabilities can help them improve decision-making processes significantly. Brands actively adopting AI tools are likely going to have a greater advantage over those who are hesitant.

Policies 109

Policies Marketing How To Guidelines 109

Jon Loomer

SEPTEMBER 3, 2020

They assume the process is complicated and overly technical. Save your new tag and publish your changes. But, let’s look at Shopify, a popular option, as an example. Install and activate your plugin as you normally would. Enter your Pixel ID (see the Shopify example if you need it) and turn on Advanced Matching.

Facebook 204

Facebook WordPress Eventful URL 204

Keyhole.co

APRIL 22, 2024

This isn’t to say that every instance of unoriginal content is an example of online content theft. For example, many brands have created content that follows the “Choose your fighter” style video, featuring Above & Beyond’s Blue Monday mix. However, this can be a pretty dull and time-consuming process.

Content 52

Content How To Engineering SEO 52

Sprout Social

JUNE 23, 2020

While oftentimes it’s clear that your account’s been hacked, sometimes suspicious activity can fly under the radar. Arguably the most obvious sign that something’s up is if your account is publishing posts that you didn’t write yourself. Strange messages, follower activity or app activity.

Twitter 145

Twitter How To Notification Authentication 145

Sprout Social

DECEMBER 6, 2023

We’ll explore need-to-know benefits, draw inspiration from real-world examples, and provide tips to shape your strategy. Benefits of B2B influencer marketing 3 B2B influencer marketing examples you can learn from How to add B2B influencer marketing to your social strategy What is B2B influencer marketing?

B2B 119

B2B Influencer Brands Marketing 119

agora pulse

MARCH 11, 2020

Theoretically, if you share something once, you can get (let’s say for this example’s sake) five views, but when you share again you can potentially get six more views. Increasing the amount of times you publish just gives your audience more chances to see your post. More republishing also equals more engagement .

LinkedIn 129

LinkedIn Content Hashtag Analytics 129

Sprout Social

SEPTEMBER 21, 2023

For example, influencers have pretty much taken over TikTok and Instagram. For example, you might Google “TikTok” and “k-beauty influencer” (or “k-beauty influencer” and “UGC portfolio”). Either way, you need to take note of where your potential influencer is active. However, YouTube is more of a hub for digital creators.

Influencer 94

Influencer UGC Metrics Case Study 94

Sprout Social

MAY 8, 2023

Keep reading for more tips from Kelley Gordon, an expert in copyright and intellectual property law, and examples that will help you create a proactive social media policy. For example, reposting and promoting UGC as part of an ad campaign is usually considered commercial intent. Plus, posting original content has its upsides.

Social Media 110

Social Media UGC Policies Guidelines 110

agora pulse

JUNE 5, 2020

To get the data you need to calculate engagement, you have two choices: You can check native Instagram insights—a manual process that can be time-consuming. You can use a social media dashboard —an automated process that tends to be much faster. Publish at the best times. How to track engagement with Instagram Insights.

Instagram 127

Instagram Engagement Hashtag Meme 127