Audiense

MAY 17, 2018

After last week’s post on insights activation in the pre-campaign phase , we’ll continue today by taking a look at how campaigns can be enriched by consumer insights extracted from social data during the execution of the campaign. A practical example: MarketingProfs.

Case Study 79

Case Study Activities Study Campaign 79

Sprout Social

SEPTEMBER 14, 2023

In this article, learn how to build your own customer marketing strategy, how it creates customer trust and see some stellar customer marketing examples from brands who are getting it right. Customer marketing examples from 7 brands getting it right Your social channels are a direct line to your customers. What is customer marketing?

Strategy 121

Strategy Brands Content UGC 121

Social Media Strategies Summit

JANUARY 22, 2021

P2P texting allows organizations to send one-to-one text messages at scale – for voter feedback, fundraising campaigns, or event attendance, for example – and then employ volunteers, text bankers, or a team of staff to engage in individual, personalized conversations with those that respond. Take Temple University , for example.

Strategy 209

Strategy Marketing SMS Mobile 209

Convince & Convert

OCTOBER 30, 2017

For example, let’s pretend you work at Under Armour. For example, you may listen to the conversation about Under Armour, then create thematic segments for posts about shoes, hoodies, shorts, etc. Do you want to improve brand sentiment? There are merits to both options. How do you determine what makes a good influencer?

Brands 193

Brands Sentiment Influencer Survey 193

Keyhole.co

DECEMBER 13, 2023

Mention is a good example of a platform helping brands track and post to social media apps. Sprout Social can also be a Mention free alternative as the demo sign-up does not require credit card details, and you can get a free trial of features. The brands that get it right do so by leveraging social monitoring and listening.

HootSuite 52

HootSuite Price Sentiment Social Media Management 52

agora pulse

AUGUST 17, 2020

Here are a few examples of goals you may want to set here: More traffic (clicks to your website). People who signed up to your newsletter or asked for a demo of your product). Number (and sentiment) of your customer support emails. And where do they seem to be most active)? More leads. More conversions. Conversions.

Social Media 171

Social Media Strategy Marketing How To 171

Oktopost

DECEMBER 22, 2019

In an interpersonal scenario, active listening means you’re really trying to understand the person speaking to you, and it’s no different when we’re talking about social media marketing. Social listening also helps you keep tabs on the social media sentiment toward your company and products. The Benefits of Listening. Meltwater. .

Tools 116

Tools B2B Sentiment Notification 116

Hootsuite

SEPTEMBER 30, 2022

This includes data about customer queries, behavior, engagement, sentiment, and interactions. Use Google Analytics, heat maps, and any other tools that let you track website activity. We’ll use Heydey as an example for this process. Ecommerce chatbot platform examples. Get a Free a Heyday Demo.

FAQ 120

FAQ Retail Overview Loyalty 120

Hootsuite

FEBRUARY 24, 2023

For example, it does not allow you to reply to Instagram messages that are more than six days old. Every Hootsuite plan comes with Streams that let you track hashtags, mentions, conversations, and competitor activities. With Insights, you can track brand sentiment, emotion, mentions, demographics, and more. Want to go deeper?

HootSuite 83

HootSuite Social Media Management Tumblr Hashtag 83

Sprout Social

NOVEMBER 6, 2020

Given that 86% of job seekers are likely to research Glassdoor company reviews and ratings before applying, it’s critical for businesses to engage with that community and actively put their best employer brand forward. Additionally, they’re more likely to apply to an open job if the employer is active on Glassdoor.

Review 94

Review FAQ Construction Metadata 94

Sprout Social

MAY 8, 2023

With over 1 billion active users worldwide , we know that it’s one of the more popular platforms to date. With the app now amassing over 1 billion active global users who spend nearly 20 hours on the app every month, TikTok has competitive staying power. Are you looking to keep a pulse on sentiment and brand health?

Tourism 107

Tourism Travel Education Engagement 107

Sprout Social

JULY 1, 2021

A successful strategy means that someone actively researching the product or service that you’re offering reaches your company’s website. The links in the below blog post from Affirm show off an example of using off-page SEO. In the above example, someone might be researching the benefits of using a customer service chatbot.

B2B 122

B2B SEO Travel Hubspot 122

Hootsuite

MAY 1, 2023

Basic social media workflow A basic social media workflow should involve all of your day-to-day activities. Community manager: Community managers interact with the audience, respond to comments and messages, monitor for negative sentiment, and answer customer questions. Each can be broken down into several broad stages.

Template 134

Template Templates Social Media Tips 134

Later

AUGUST 10, 2020

For example, Linkin.bio by Later allows you to turn your whole Instagram feed into a clickable landing page that updates with every new post you share. For example, Revolve regularly hosts fitness workouts, Q&A sessions, and styling tutorials on their account — providing value to their audience beyond selling products.

Small Business 103

Small Business Features Instagram Badge 103

Twist Image

APRIL 24, 2014

How many video reviews and demos are there? We''re forgetting sentiment. As an example: you give a boutique hotel a poor review because it is dimly lit in the hallways and the furniture is modern and not comfortable looking. For example, phrases like ''I''ll be honest'' and ''I don''t want to be mean, but.'' bazaarvoice.

Bazaarvoice 88

Bazaarvoice Hotels Journal Review 88

Webbiquity SMM

JANUARY 24, 2011

It enables users to perform slashtag searches, so for example, rather than just searching for “social media marketing&# and getting a zillion results of all types, you can search for “social media marketing /blogs&# to see only results from blogs. Social Media Monitoring Tools.

Tools 206

Tools Social Media Lithium Sysomos 206

Hootsuite

JUNE 29, 2023

What people think of you as a person may or may not matter to you (for example, if you are Joan Jett), but when it comes to your brand, your rep is everything. You don’t necessarily have to sit back and accept public sentiment. You can be an active participant in cultivating and defending your brand. Get a free demo 8.

Reputation 106

Reputation Strategy Brands HootSuite 106

Hootsuite

JULY 20, 2023

billion people now active on social media , healthcare organizations across the world are embracing the opportunity to leverage these platforms to promote health initiatives, connect with patients, and draw attention to important causes and issues. Seems like some pretty good reasons to start looking at some numbers, no? Measure ROI.

Analytics 83

Analytics Social Media HootSuite Metrics 83

Hootsuite

OCTOBER 28, 2019

Consumer : these metrics reflect how active customers think and feel about your brand. Facebook and Twitter, for example, typically have lower engagement rates (e.g., These numbers reflect how your active customers think and feel about your brand. one to 10) or sentimentally (e.g., Request a Demo. 3% to 6%).

Metrics 112

Metrics Social Media CPM CPC 112

Hootsuite

MAY 16, 2023

It continues with steps to mitigate negative sentiment. Monitor brand mentions and conversations Social media brand monitoring and sentiment analysis are at the heart of all online reputation management efforts. Sentiment analysis is the contextual review of brand mentions. Hootsuite has you covered. It’s Tax Day in the USA!

Reputation 108

Reputation Social Media HootSuite Sentiment 108

Socialmedia.biz

JULY 23, 2017

This sentiment can help promote a sense of cohesive culture and increase performance. You can also create an update where you ask people to like a page, follow an account, subscribe to an email list, answer a question on Quora or install an app, for example. Activate Your in-House Army of Sharers. Image source: [link].

LinkedIn 76

LinkedIn Analytics Metrics Social Networking 76

Hootsuite

JUNE 14, 2023

Enter social media monitoring for banks — the best way for financial institutions to monitor online sentiment and stay ahead of the curve. RBC, for example, has presented the Canadian Open since 2008. Hootsuite’s powerful social inbox allows you to measure customer satisfaction and keep an eye on audience sentiment.

Banking 80

Banking Social Media HootSuite Sentiment 80

Hootsuite

JULY 13, 2022

Take Nike for example. For example, you could ask your customers to rate a specific part of your brand from 1-3 or 1-5. Zappo’s, for example, is on point with their brand voice. For example, if your customer persona is an older demographic, you can focus on making each touchpoint more accessible. Get a Free Heyday Demo.

Tips 107

Tips HootSuite Survey Template 107

Sprout Social

FEBRUARY 22, 2024

Industry conversations, social media trends , current events and even brand sentiment can impact the success of your campaign. For example, Sprout’s social listening tools provide insight into critical use cases, including industry trends, product share of voice and event discovery.

ROI 103

ROI Analytics Influencer Campaign 103

Hootsuite

AUGUST 24, 2021

So a CSAT score is a customer service metric that reflects customer sentiment, experience and contentment with your brand. Turning a sentiment into a number involves creating a simple — and non-time consuming! For example, ask “How satisfied were you with your experience at the ABC Cafe?” What is a CSAT score? Keep it short.

SMS 110

SMS Survey HootSuite Sentiment 110

Sprout Social

FEBRUARY 22, 2023

The Inbox Activity Report provides a holistic view of your team’s social care efforts, including trends in message volume and response rates. How social media grows brand awareness Index data reveals consumers prefer brand content that features products or services, or real customers demoing/reviewing products.

Social Media 129

Social Media Trends Loyalty Data 129

Hootsuite

MAY 29, 2023

Your brand, customers, and employees are all active on social media. For example, if you work with brand partners or influencers for sponsored content or giveaways, make sure you’re following advertising regulations. Employee posts can help amplify your business activities and get your company in front of a larger audience.

Social Media 90

Social Media Tips HootSuite Policies 90

Sprout Social

JUNE 8, 2023

More customers are turning to social media for their customer service, which creates a goldmine of valuable insights into their activities. For example, if you have a lot of other softwares you use, integrations might be important to you. Sign up for a free trial or demo of Sprout Social today. Understand your customers.

Social Media 116

Social Media Tools Brands Knowledge Base 116

Sprout Social

DECEMBER 20, 2023

Our social listening solution empowers you to be proactive by grasping how your audience feels about you and your competitors, uncovering influencers to partner with, identifying trends as they emerge and by getting ahead of crises with custom alerts and granular sentiment analysis. Curious about how Sprout stacks up?

HootSuite 109

HootSuite Brands Price Collaboration 109

Hootsuite

MAY 1, 2023

Important items to include are: Updates on the latest social media scams to be aware of Requirement for two-factor authentication Social media activities to avoid for security reasons. In particular, keep tabs on social sentiment and social share of voice. It can also hold templates to create more consistent posts.

Social Media 104

Social Media Guidelines HootSuite Policies 104

Sprout Social

FEBRUARY 13, 2023

For example, when a customer contacts you on social media about an issue with their order, having their order history, shipping address and past interactions on file will save your team and the customer time, while making the customer feel like you value their business. Request a demo of our integration today.

Data 106

Data Social Media Tips Metrics 106

Hootsuite

JULY 17, 2023

Hootsuite Composer , for example, makes it easy to plan and share social media posts across all channels like Instagram, Twitter, LinkedIn, and even YouTube. Request a demo of Hootsuite Inbox Best for: Marketers looking for a solution to seamlessly manage multiple brand accounts in one place. Plans start at $99 per month.

Social Media 70

Social Media Tools HootSuite Price 70

Sprout Social

NOVEMBER 30, 2020

I build momentum by experimenting with a variety of things outside of work; for example; running, painting, fly-fishing, fantasy football, gardening…I’m starting to sound like my dad. Get back into an active routine . It is no secret that being active has a plethora of positive benefits on our mind and body.

Energy 125

Energy Template Templates Social Media Management 125

Hootsuite

SEPTEMBER 29, 2020

Social media ROI represents the return on investment from your social media activities. For example, Johnsonville Sausages has an extensive social listening program. Here are a few simple examples: We recommend using the S.M.A.R.T. For example, if you want to improve customer service on social media, set a number and a deadline.

ROI 145

ROI Social Media Tools HootSuite 145

Sprout Social

MAY 8, 2023

Stats, examples & tips for your strategy Mobile commerce: what it is and why you should care Best Times to Post on LinkedIn for Hospitals & Healthcare Best times to post on LinkedIn for Hospitals & Healthcare: Tuesdays from 10 a.m. Are you looking to keep a pulse on sentiment and brand health? and at 6 p.m.

LinkedIn 107

LinkedIn Tourism Travel Education 107

Hootsuite

JUNE 28, 2023

Book a demo 8 reasons why social media marketing is important for doctors Social media is no longer just a platform for posting cat videos and status updates (although it’s great for that too). You get to shape and direct the public sentiment about your business and brand. Talk to patients and prospects. Measure ROI.

Social Media 82

Social Media HootSuite Marketing Health Care 82

Keyhole.co

DECEMBER 13, 2022

For example, for your product’s Facebook’s business page, content related to the launch of a new product tends to perform well following the press announcement. For inspiration, GoPro’s Facebook page is a perfect example. For example, you posted a blog post with a list as a caption. Whenever it’s relevant.

Engagement 59

Engagement Strategy Facebook UGC 59