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5 Top Social Media Marketing Trends for 2023

Social Media Strategies Summit

But consumers are increasingly using smartphones to watch online videos, with almost two-thirds of YouTube viewing time stemming from mobile devices. 3% want a demo or sales call. Without them, brands will no longer be able to run much of the paid social media activity they rely on to drive sales and revenue. Image source.

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10 Social Media Customer Service Templates for 2024

Hootsuite

Book a Demo What are social media customer service templates? Try a demo of Hootsuite Inbox Psst : Interested in more customer service SaaS? Track CSAT metrics across all communication channels. Try Hootsuite Inbox for free Training Train your social media community management team on when and how to use templates effectively.

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Why P2P Texting Should Be Part of Your Marketing Strategy in 2021

Social Media Strategies Summit

Isolation and physical distancing have forced us to embrace technology now more than ever; newfound importance has been infused into community building; growing support for local businesses has emerged. A Prime Opportunity Within a Mobile-First Landscape. Brands are optimizing for mobile experiences. Source: smscomparison.com.

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22 Facebook Messenger Stats Marketers Must Know in 2022

Hootsuite

Looking for a direct communication channel to potential and current customers? A marketing solution that drives community and commerce? Messenger has almost 1 billion monthly active users (MAUs). And do marketers need to pay attention to Americans using Messenger for communication purposes and meet audiences where they’re at?

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Five Ways Government Agencies Can Leverage P2P Texting for Citizen Engagement

Social Media Strategies Summit

For instance, a study from Pew Research Center revealed a significant disparity in levels of smartphone ownership between urban and rural communities. But only 3% of Americans don’t own a mobile phone. Reaching Communities Affected by Natural Disasters. That’s even higher than the proportion of households that own a TV !

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The Complete Guide to Using Facebook Chatbots for Business

Hootsuite

Facebook’s latest available information indicates there are 40 million businesses using Messenger and only 300,000 active Messenger bots. Facebook Messenger has the third-most active users of any app, beat out only by Facebook and Whatsapp. According to Facebook , most people interact with Messenger bots on their mobile devices.

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How to 10X Your Facebook Sales (11 Strategies for Brands)

Hootsuite

billion active users , Facebook is the most visited social media site worldwide. Build a community. Creating Facebook Groups is a great way of bringing together like-minded customers and building a sense of community around your brand. Is Facebook a good place to sell products and services? With around 2.9 hours each month.

Strategy 101