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The TikTok Effect: 6 lessons from TikTok trends to influence your social strategy

Sprout Social

Between viral dances, memes, recipes, hacks and other TikTok trends, it’s hard to avoid the platform’s influence, leaving many brands to wonder—should we be on TikTok? Instagram Reels, YouTube Shorts, Snapchat Spotlight) your brand can leverage the following six TikTok takeaways to influence strategies for your other social channels.

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Why Your Brand Needs a Social Listening Strategy in 2021

Likeable

From hot takes to memes to posts about new products and sales, our feeds are packed to the point where it’s nearly impossible to ever catch up. Keep reading to find out what social listening is, what you can do with it, and why it’s absolutely crucial to your brand in 2021. Recruiting & Influencer Sourcing.

Strategy 106
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The Twilight renaissance: Why retailers need social media for trend forecasting

Sprout Social

How social influences fashion trends. 3 social-first fashion trends that made waves in 2021. Using Sprout Social’s Advanced Listening tool, we analyzed 336 Tweets from July 1, 2021, to September 21, 2021, that referenced Twilight and key terms like “style” or “fashion.” — Glamour (@glamourmag) April 1, 2021.

Retail 122
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15+ social media platforms your customers are using in 2021—and why you should be using them

Sprout Social

— Sprout Social (@SproutSocial) June 8, 2021. — Pinterest Business (@pinterestbiz) May 20, 2021. One of the fastest growing social media sites that’s beloved among Generation Z, TikTok is a video-first platform known for its viral and meme-like content. — WhatsApp (@WhatsApp) January 19, 2021.

Platform 114
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Pumpkin spice and everything nice: 5 seasonal marketing takeaways from fall flavors fever

Sprout Social

. — Starbucks Coffee (@Starbucks) August 24, 2021. Using Sprout Social’s Advanced Listening tool , we analyzed over 106,300 Tweets and Instagram posts between August 23, 2021 – September 13, 2021 to take a closer look at the social hype building around fall flavors. maddybrown225) September 9, 2021.

Apple 121
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7 Proven Social Media Promotion Ideas That Don’t Suck

Hootsuite

Research shows that interaction — even briefly — with your brand on social media leads to increased brand awareness and loyalty , and influences purchasing behavior. from 2020 to 2021 , an increase of 490 million humans. Try influencer marketing. Influencer marketing is here to stay. The rumors are true.). Why/why not?

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8 Trends Shaping the Future of Instagram Marketing

Later

With so much change, it can be hard to predict Instagram trends for 2021. From a focus on e-commerce tools to more short-form video, we’re sharing 8 trends shaping the future of Instagram marketing: 8 Trends Shaping The Future of Instagram Marketing in 2021. Ready to plan your Instagram strategy for 2021?

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