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What is hashtagging and how to use it effectively

Sprout Social

To hashtag or not to hashtag? That’s the question frustrating social media marketers today. The short answer: Yes, definitely use hashtags. Hashtags are an essential asset in your digital marketing toolbox. Which is further complicated by experts who negate the benefits of hashtagging or dismiss them as irrelevant.

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How to Get Your First 1,000 Followers on Every Major Social Network

Buffer Social

This post was originally published in 2016 and has been updated with the latest tips and tricks to grow your following on every social media network. It also includes the latest podcast episode from The Science of Social Media! . You’ve got a social media strategy in place and a plan in mind. Share a link.

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How Companies Like Bored Panda, REI, and Vox Are Growing Their Organic Reach on Social Media

Buffer Social

In 2016, Bored Panda was visited by about 17 million people, on average, per month. Bored Panda also received the highest average engagement on LinkedIn and Pinterest among publishers.) From 2015 to 2016, Brian Peters, our then social media manager, grew our Instagram following from 4,250 to more than 21,000. His secret?

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Twitter Makes Two Changes to Increase Revenue | Social You Should Know

Ignite Social Media

They estimate about $367M in 2016 (up from about $50M in 2015), rising to $935M in 2017. of social network users) than ad dollars (2.3%). Earlier this week, Twitter joined other social networks in allowing high profile accounts to take 70% of the revenue from their video tweets.

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Is Crossposting on Social Media a Bad Practice?

agora pulse

Not taking the time to crosspost carefully runs you the risk of limiting the reach and results you could be receiving on your social networks. It will seem you don’t know how to use your social networks. Social media reach stagnant or non existent? Dhariana Lozano (@DhariLo) November 23, 2016.

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47 Social Media Statistics to Bookmark for 2017

Sprout Social

That’s why it’s absolutely critical for any marketer to stay up to date on the newest social media statistics. Statista recorded new Twitter users grew by 43 million year over year in 2014, but only by 9 million in 2016. LinkedIn Statistics. Social Media Advertising Statistics. Social Media Engagement Statistics.

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How to Use Social Media to Create Stellar Webinars

Socialmedia.biz

In a recent 2016 benchmark report conducted by custom webinar service provider, ClickMeeting , it was uncovered that more than 554,000 webinars were held in 2016; a 35% increase over the previous year. LinkedIn: 700 x 400 pixels. You will need to create a unique URL to be shared on each platform for this to work.