Ignite Social Media

SEPTEMBER 12, 2016

Facebook Will Punish Advertisers with Slow Mobile Page Loads. Remember when Google started punishing brands that didn’t have mobile optimized websites by pushing them lower in the search results? This is the latest step by Facebook to improve the mobile experience. All that, and more, in this week’s Social You Should Know.

Twitter 60

Twitter Mobile Banking Hashtag 60

The Social Media Hat

JULY 7, 2016

The Instagram community has grown from 90 million active users in January 2013 to more than 400 million active users in September 2015. I create a couple of different kinds of quote graphics and pay attention to which quotes, which images, which font choices, and which hashtag combinations seem to perform the best. Tweet this!

Instagram 166

Instagram How To Mobile Notification 166

Socialmedia.biz

FEBRUARY 11, 2019

For example, a 2014 study found that when people correlate weather-related events, like rising temperatures, with climate change, they have a greater chance of perceiving risks and mobilizing prevention measures. Tracking Search Volume.

Social Media 88

Social Media Sentiment Analysis Study 88

Sprout Social

OCTOBER 4, 2016

However, data from Sprout Social’s 2015 Index revealed seven in eight social messages sent to brands go unanswered within 72 hours. Instead, after each post on Instagram, turn to Sprout Social on your computer or mobile device to listen and manage incoming comments. Don’t let too much engagement scare you off.

Engagement 93

Engagement Instagram Hashtag Loyalty 93

Buffer Social

JUNE 30, 2017

In light of #SMDay (6/30/2017) , we’re teaming up with Bitly to share stories and celebrate the positive impact that social media has had on individuals, businesses, and the globe over the last 20 glorious years – all using the hashtag #impactofsocial. Scott Kelly (@StationCDRKelly) September 22, 2015. Arab Spring.

Social Media 111

Social Media MySpace Hashtag News 111

Sprout Social

SEPTEMBER 21, 2020

Their photo-editing mobile app has over 150 million Android and iPhone downloads since it first launched in 2012. The hashtag has been used over 10k times on Instagram alone. Photography blogger John Watson says, “the right focus can create an emotional connection with the viewer.”

Issues 136

Issues Survey Campaign Authentication 136

Buffer Social

NOVEMBER 7, 2017

Using both hashtags and location tag drives the most engagement. Here are two interesting Instagram Stories statistics reported on Techcrunch : Instagram Stories generated, on average, 35 percent more views for brands than Snapchat Stories, according to the mobile video platform, dubdub. Businesses cannot ignore Instagram Stories.

Study 111

Study Instagram Hashtag Research 111

Sprout Social

FEBRUARY 27, 2017

However, there’s some helpful data that can show you how the networks is doing today–not in 2014 or 2015. Instagram posts using at least one hashtag receive 12.6% Daily Facebook visitors grew by 6% year over year from 2015 to 2016 to equal more than 1.6 Mobile accounts for 86% of Twitter’s ad revenue. billion users.

Statistics 40

Statistics Social Media LinkedIn Instagram 40

Buffer Social

DECEMBER 4, 2019

Speaking of existing consumer behavior, it’s become widely known just how much consumers are shifting to social and mobile as primary means of content consumption and product discovery. Buyable pins were released four years ago now, in 2015, and had over 60 million buyable pins in its first six months. Thanks for listening!

Social Media 98

Social Media Instagram Apparel Groups 98

ProBlogger

AUGUST 30, 2015

Create a hashtag strategy for Instagram that makes it easy for people to find your photos. Read How to Identify Relevant Hashtags for Your Business for tips. Create keyboard shortcuts so you don’t have to copy and paste all your hashtags from notepad. Work on mobile? Optimize your Instagram bio. Need more ideas?

Training 20

Training Eventful Tips Analytics 20

Talkwalker SM

APRIL 5, 2016

With rising rates of ad blocking, the adoption of mobile-first everything, social media app use, and declining rates of TV viewership, brands and marketers of all industries are realizing just how critical digital influencers are to an effective, comprehensive, and multi-platform marketing strategy. UGC Drives Purchase Decisions .

Influencer 60

Influencer UGC Content Marketing 60

Buffer Social

NOVEMBER 29, 2018

REI’s Opt Outside campaign has been incredibly successful since it first launched in 2015 because it’s not just a marketing front — even REI’s CEO, takes Black Friday off to enjoy the outdoors. Demonstration before communication. If you want to build an enduring connection with your customers you have to have consistency over time.

Brands 94

Brands Retail Campaign Authentication 94

Convince & Convert

MAY 4, 2015

Anna Sawyer came back with an integrated event marketing example by Mophie, a manufacturer that “empowers the mobile world to stay powerful” with charging solutions for mobile devices. mophie (@mophie) March 24, 2015. Event-goers whose phones were running low tweeted with the hashtag #mophierescue. wg0yLBRnKz.

Conversation 60

Conversation Campaign Patterns Influencer 60

Sprout Social

JUNE 7, 2016

Likes replaced Favorites in 2015, and use a heart instead of a star icon. Mobile footprint : Informs you about which wireless carrier and device your audience is using. And if you’re looking for something not so specific, there’s also a Recurring Trends option, which highlights some of the most popular hashtag trends on the platform.

Metrics 40

Metrics Twitter Comparison Report 40

Sprout Social

MARCH 1, 2017

Your Site Isn’t Optimized for Mobile Devices. To go along with the previous tip, you need to make sure your website is fully optimized for mobile devices. Your signup and checkout process needs to work just as well on a mobile device as it does on desktop since most Instagram users access the app through their phone or tablet.

Buy 40

Buy Instagram Mobile Features 40

Razor Social

MARCH 30, 2016

89% of marketers found listening to be effective but only 37% listened -Saleforce 2015 state of marketing report Click To Tweet. Every monitoring tool will provide you some capability of monitoring specific keywords (in isolation, as part of a URL, as a hashtag etc.). You may also be monitored!! Who is monitoring you?

Attensity 77

Attensity Crimson Hexagon Social Media Sentiment 77

Hootsuite

APRIL 6, 2023

The hashtag arrives (2007) The strict 140-character limit for tweets set Twitter apart from rivals, including Facebook and Tumblr. But Twitter’s significance was really defined by the hashtag , a symbol that’s helped political organizers and average citizens mobilize, promote, and create awareness. RIP to Periscope, 2015-2021.

Social Media 145

Social Media MySpace Tumblr Foursquare 145

Buffer Social

AUGUST 29, 2022

Buffer, the product, has come a long way since I joined the company in 2015. If you have the Buffer mobile app, you can also schedule stories and Buffer will send you a push notification when it’s time to add to your story, so that you can finish the post in Instagram. Use the Buffer mobile app to add content from your phone.

Features 84

Features Sentiment Analytics Statistics 84

Webbiquity SMM

FEBRUARY 10, 2015

Consumer marketing is about mobile, B2B is about content. Asked what their organization’s “single most exciting opportunity” was for 2014, 22% of consumer marketers cited mobile, while just 10% of B2B marketers concurred. Facebook has 802 million daily active users–609 million on mobile devices.

Statistics 50

Statistics Social Media B2B Hubspot 50

Convince & Convert

MARCH 4, 2016

In 2015, 60% of marketers predicted that the use of infographics will increase in 2016. Thanks to technological advances such as the widespread adoption of mobile internet access, the average human now has a shorter attention span than a goldfish , which makes visual content even more essential for capturing people’s attention.

Marketing 60

Marketing Statistics Directory Data 60

Hootsuite

SEPTEMBER 2, 2021

How your business can use them: Take advantage of built-in mobile-friendly features to allow your audience to purchase from you without having to leave a social media app. There are also communities built around industry-specific hashtags on Twitter, like #MarketingTwitter and #FreelanceTwitter. Source: Facebook.

Types 145

Types Social Media Statistics HootSuite 145

Buffer Social

NOVEMBER 21, 2016

billion monthly users (up 16% from Q3 2015). Instant Articles load up to 10 times faster than the mobile web. And as more and more people begin to consume video on mobile devices and tablets, circular video could become the norm (and personally, I hope it does). billion in revenue during Q3 2016 and now has 1.79 Acquisitions: .

Trends 40

Trends Social Media Predicition Instagram 40

Social Media Strategies Summit

OCTOBER 1, 2020

In 2015, Charlene Tassinari + Carly Potock founded YouTube’s first brand strategy team for small-to-medium businesses. And that’s really hard to do when a single person is scrolling through 300 feet of mobile content daily. Hashtag Challenge , which was intended to drive greater awareness of their core brand positioning ( e.l.f

Team 130

Team UGC Video Training 130

agora pulse

AUGUST 17, 2017

Which would you rather try—a restaurant whose last post was from 2015 and had one like, or its competitor who posts three times weekly with tons of engagement like “when are you having more chocolate pie, ours was gone before we got home!” Share a picture of your gelato with the hashtag #spoonfulofitaly!”. Your brand’s hashtags.

Engagement 135

Engagement Social Media UGC How To 135

agora pulse

FEBRUARY 15, 2017

Explore takes search, Moments, live video and trending hashtags and houses them under the same roof. From the start of 2015 to the end of 2016: Facebook increased its active monthly user base by 24.08%. Explore in action on Twitter mobile. That’s the dream, right? Your days of switching over from tab to tab are done.

Twitter 117

Twitter Trends Hashtag Social Media Management 117

The Social Media Hat

JUNE 27, 2016

minutes per day on social media in 2015, up from 103.2 The mobile app supports Facebook and Twitter. When it comes to monitoring, the social media tool supports Twitter, Facebook and Instagram, on both mobile and desktop. The Monitoring tab includes any media (photos or video) from your hashtag or location searches.

Social Media 167

Social Media Notification HootSuite Hashtag 167

Oktopost

AUGUST 15, 2022

In the same year, Chris Messina invented the hashtag – the first method of categorizing social media posts, which then became a central feature of Twitter’s platform. A Not-So-Distant Past: 2010-2015. In 2012, Facebook launched their mobile ads program, and also acquired Instagram. The Rise of Video Content: 2016 to Today.

Social Media 174

Social Media MySpace Tweetdeck B2B 174

Direct Marketing Observations

OCTOBER 6, 2014

The days of being informed via other parents, teachers, administrators, students and traditional news outlets on what is happening at school and with your children, their friends and their circle of friends might have worked before the age of digital, but it doesn’t and can’t fly in 2015. By the time you find out, it’s old news.

Back channel 228

Back channel Social Media Class Education 228

Convince & Convert

FEBRUARY 7, 2017

In 2015, Instagram reported having 77.6 billion in total mobile ad revenue. It gives consumers easy, mobile access to online shopping for your products. Hashtag Selling. Another way to sell products on Instagram is with the use of hashtags. Use Hashtag Research to Increase Your Reach. million users.

Instagram 60

Instagram How To Hashtag Domain Name 60

Postcron

JULY 6, 2018

They’ve become such a common part of online communication that Oxford Dictionaries selected the “tears of joy” emoji as its Word of the Year for 2015. Try incorporating emojis in your Instagram comments and hashtags to show excitement and happiness. Love them or hate them, emojis have infiltrated our digital world.

Social Media 73

Social Media Authentication Research Hashtag 73

Convince & Convert

AUGUST 3, 2015

Most Shared Article in 2015: 4 Google Analytics Hacks To Improve Your ROI – Frank Underwood Approved (854 Shares). Most Shared Article in 2015: Goodbye, Google+: Social Network Broken Into Streams and Photos Products (5,000+ Shares). “I Most Shared article in 2015: 5 SEO Myths to Forget in 2015 (2,600+ Shares).

Adwords 60

Adwords CPC Marketing Retail 60

Postcron

JULY 6, 2018

as its Word of the Year for 2015. How to try it Try incorporating emojis in your Instagram comments and hashtags to show excitement and happiness. On most iOS and Android mobile devices, emojis are already enabled on your keyboard. Love them or hate them, emojis have infiltrated our digital world. Just how popular are they?

Social Media 52

Social Media Authentication Research Hashtag 52

Convince & Convert

MAY 6, 2016

Target Mobile Shoppers. In 2015, over a third of shoppers used their mobile phones to find mom a gift. Mobile conversions will be much better! Provide customers with a branded hashtag right on your Instagram profile, so you can easily locate any content that people have published about your brand.

UGC 60

UGC Retail Influencer Price 60

Unmetric

SEPTEMBER 10, 2019

Chanel’s highly engaging campaign was the launch of the brand’s winter/fall collection in 2015 that had an average engagement score of 712. Samsung Mobile – 12.1 Samsung Mobile (@SamsungMobile) August 7, 2019. Dior is a fine example of a brand reaping the benefits by effectively using hashtags. million followers.

Brands 123

Brands Twitter Fashion Ensembli 123

Buffer Social

SEPTEMBER 20, 2018

Use hashtags : Hashtags are a great way to extend the reach of your content on platforms like Twitter and Instagram. For example, you could take your customers behind the scenes like Amazon did in 2017: Pro tip: Embrace mobile video. Thirty percent of mobile shoppers say video is the best medium for discovering new products.

Small Business 98

Small Business Campaign Content Eventful 98

Socialmedia.biz

OCTOBER 29, 2016

A marketing manager could wake up to discover worldwide approval for a witty tweet, only to face a tidal wave of bad press an hour later because of a hashtag that went wrong. Andy was recently named #3 on a list of “10 Online Influencers in 2015” by Forbes. It’s full of supporters and fans, as well as friction, surprises and risks.

Influencer 60

Influencer Social Media Resources HootSuite 60

Proactive Report

MARCH 18, 2016

That’s followed by cars (54%), major appliances (53%), mobile phones (46%), hotels (45%), and travel plans (40%). A1: It’s curating #UGC from social media channels by hashtag and @Handle and then pulling that content into a hub on the brand website. Q1: We’re talking today about social aggregation.

UGC 40

UGC Aggregator comScore Bazaarvoice 40