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9 Genius Ideas to Steal for Your Black Friday + Cyber Monday Marketing Campaigns (with Real-life Examples)

Buffer Social

BFCM — Black Friday and Cyber Monday — is an exhilarating but often daunting time of year for business owners and marketers.  But capturing market attention is well worth doing over this high-spend period. Make your sale invite-only For certain target markets, exclusivity makes sense. Happy BGCM planning! 

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The Biggest Social Media Moments of 2023

Social Media Strategies Summit

It was the name of Tesla’s third car model , launched in 2015. Brands Ride the Barbie Bandwagon Plenty of blockbusters have been backed by huge marketing campaigns. The hashtag #tubegirl is edging ever closer to two billion views. The letter X has long been an obsession for the businessman. billion views.

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Expert Tips to Measure the ROI of Your Influencer Marketing

Talkwalker SM

million times on social media in the month of January alone – we used Talkwalker’s advanced social media analytics to give these brands some tips on using social listening to measure the ROI of their influencer marketing. Tip #1: Tie Your Hashtag Campaigns to Revenues. between December 28, 2015 and January 25, 2016.

ROI 84
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How to Create a Hashtag Just for Your Business

Sprout Social

With so many advertisements, billboards and commercials in our face, it’s tough to find one without an added hashtag. Now businesses create a hashtag for consumers to find more information about a product or service. Whether it’s a branded term, phrase or call to action, hashtags increase social media engagement.

Hashtag 40
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5 Reasons to Leap at the Social Media Marketing World’s Next Event

Socially Sorted

Do you have a serious case of FOMO about not attending Social Media Marketing World 2016? . Social Media Marketing World Virtual Ticket for 2016, to be precise. This post will be updated soon to be about content from the event. Every event, every summit, every live event has been a non-negotiable part of my calendar.

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5 Ways to Use Location Data for Better Social Listening

Convince & Convert

Image via BigStockPhoto.com Customers talk in more than keywords and hashtags. But more often than not, posts don’t include the keywords or hashtags you’re likely watching (74% of content, our research shows). Understand which event tactics, materials, speakers, entertainment, and venues were effective based on social media intel.

Data 60
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6 Habits of Highly Successful Social Media Marketers

Rebekah Radice

Are you interested in finding ways to energize your marketing? Daily activities separate successful social media marketers from their peers. In this article I’ll share six social media habits to improve your marketing. 6 Habits of Highly Successful Social Media Marketers. #1: 1: Build Meaningful Relationships.