Later

SEPTEMBER 15, 2020

This year has seen a shift with brands publicly taking accountability for a lack of diversity in influencer marketing. We asked 4 Black creatives to share their experiences and speak about the importance of diversity in influencer marketing. Here’s what they had to say: Why Brands Should Have Inclusive Influencer Marketing .

Influencer 65

Influencer Travel Marketing Instagram 65

Later

JUNE 27, 2019

When it comes to growing your business on Instagram, influencer marketing has proven to be a huge growth asset. And it’s not just for the mega brands — influencer marketing for small businesses can seriously level-up a campaign, build brand awareness and reach new audiences, without blowing the budget. .

Small Business 56

Small Business Influencer Template Templates 56

Writtent Blog

MARCH 4, 2014

While some of the content marketing tools trending in 2014 are familiar, many of the rest are brand-new and probably worth adding to your program. You can promote your final product on Slideshare, or even publish it as an eBook! Find your tribe, credible sources, and digital influencers to work with by signing up for BuzzSumo.

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Tools Content Marketing WordPress 111

Convince & Convert

MAY 15, 2014

As you analyze your content and its reach, you’ll be able to find influencers and interact with them, build the relationship, and even include them in your community. Imagine if people had so much passion for your products that you were to develop a tribe of people that were willing to help other people fall in love with your brand?

Communities 166

Communities Google Notification Project 166

Kikolani

MARCH 13, 2015

Each week, I’ll share with you the top posts on online marketing and productivity. Content Marketing Landscape 2014 – Top 200 Brands and Influencers by Arthur Hilhorst. The 50 Most Popular Marketing, Social, and Productivity Blogs by Kevan Lee. Productivity. Content Marketing. Search Engine Marketing.

Products 60

Products Marketing Compete SEO 60

Ignite Social Media

APRIL 2, 2020

Its origins here in the West can be traced back to 2014’s Musical.ly Instead of focusing on product information and updates, think about how you can continue telling the story of your brand, the people who make it possible, and how your products play a key role in that lifestyle. Activating Influencers on TikTok.

Marketing 217

Marketing Authentication Trends Feed 217

Laurel Papworth

NOVEMBER 3, 2014

Not sure if/when I’m running them next year due to available dates but here’s the details for this December course: Social Media 3 Day Intensive Course (hands on) in Sydney December 2014. This 3 Day Social Media course is a mix of lecture, group challenges and computer based exercises (bring your own laptop or use ours ).

Social Media 69

Social Media Press Release Class Course 69

Ari Herzog

FEBRUARY 5, 2016

These are influencers, entrepreneurs, and business advisers. Because they follow so many, and because most of who they follow are reciprocal followers, these seven people can influence awareness. They might not enable you to buy a product; but they will enable you to know about that product by broadcasting a message.

Meeting 70

Meeting Influencer Twitter Tweetdeck 70

Keyhole.co

MARCH 26, 2024

And in 2014, when LEGO released The LEGO Movie , people hailed it as Hollywood finally catching up to the charm of this filmmaking style. Once the brand releases merchandise based on a collaboration, it doesn’t limit itself to merely promoting the launch of new products.

Construction 52

Construction Social Media Strategy Collaboration 52

Ari Herzog

JULY 17, 2014

July 17, 2014 was the day when I scrolled through the people I was following on Twitter and realized they were a mix of political people, cultural people, social builders , influencers , tomorrow’s leaders , and others. Productivity order Twitter' If I get elected, I could possibly do both. But for now, I need that role.

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Twitter Curation Products List 121

Talkwalker SM

MARCH 17, 2016

In our latest report , we take a look at how marketing, PR and product departments in the household and personal care sectors can use social media analytics to create valuable insights in crisis management, product development, influencer marketing and more. Know the needs of your customers to help you develop better products.

Data 60

Data Social Media Brands Forums 60

Pixlee

APRIL 17, 2019

times more likely to purchase a product than those who don’t, and 72% of people prefer to learn about a product through video instead of text or images. Find the Right Influencers. Instead, brands should drill deeper into analytics to find the people who can best showcase their products and bolster their brand image.

Social Media 74

Social Media UGC Social Media Management Authentication 74

Ignite Social Media

MAY 24, 2016

music festival in 2014 (according to Nielson Music), and of that number, 14. Live Lokai collaborated with social media Instagram influencer, Helen Owen, and her nearly 900K audience to market the brand’s bracelets at the festival. If you didn’t already know, 32 million people attended at least one U.S. Live Lokai.

Engagement 110

Engagement Brands Hashtag Eventful 110

Hootsuite

JUNE 25, 2019

Shopkins toy brand uses this type of contest to showcase its products. Or ask them to come up with a name for a new product. Follow to win + influencer. Another great way to reach new potential followers is to partner with an influencer. Keep in mind that the terms you agree upon may influence the partnership cost.

Examples 111

Examples Social Media Instagram Hashtag 111

yMarketingMatters

APRIL 15, 2013

Did you know: Mobile internet usage has almost doubled every year since 2009, and mobile users are projected to outpace desktop users by 2014. If you offer products or run an ecommerce website, it needs to be optimized for mobile purchasing. The influence of mobile Internet shows no signs of slowing down.

Mobile 231

Mobile Smart Phone Marketing Adwords 231

Unmetric

AUGUST 2, 2019

Instagram has proven to be a great platform for brands to market their products. The brand also uses this highly visual platform to create a buzz around their new product launches in the form of teasers and videos. Huda invests heavily on educational videos with makeup tips and tutorials rather than images of their products.

Instagram 155

Instagram Brands Fashion Sports 155

Pixlee

APRIL 2, 2019

Beauty brands such as Madison Reed highlight customer testimonials and selfies on their websites to give potential customers informed and unbiased opinions on their products. In this way, the website becomes not just a place to browse products, but a one-stop-shop for all things beauty. Empower Influencers.

Strategy 59

Strategy UGC Hotels Marketing 59

Mindjumpers

NOVEMBER 17, 2015

It’s our own ever-growing global network of Local Social Media Managers around the world who help us ensure contextually relevant content through social listening, content production or response management. million users it had in 2014. Second to relevance, influencers play a key role in taking a campaign or cause viral.

Activities 0

Activities Social Media Hashtag Campaign 0

Ari Herzog

MARCH 18, 2015

This screenshot, courtesy of TwitterCounter , shows a 3-month tally of my Twitter followers from early 2014. Notable milestones include 4,721 on January 14, 2014; and 4,887 on February 2, 2014. They boosted your opinion of my influence. Do you see the downward slope on the far right? They inflated me. Thanks for reading.

Twitter 70

Twitter Klout System Influencer 70

Convince & Convert

JULY 27, 2017

And when you have an effective influencer campaign, you’ll be able to use emojis to see into the minds of consumers like never before. At my company, theAmplify, we were able to gather data with our mobile platform, Reach, and saw that consumers use emojis more authentically with influencers than with brands.

Tips 119

Tips Marketing Press Release Influencer 119

Waxing UnLyrical

APRIL 13, 2015

.” AHEM Founders Laura Stanik and Chris Blockus take a look at how we can influence change “together in our global community through the people we engage, the information we share, and the work we do” in this still relevant post. SheSpeaks CEO, Aliza Freud, Talks Influencers With Cynopsis Media.

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Consultant Retail Influencer Conference 100

Convince & Convert

MAY 27, 2014

They are owned by a B2B parent company and debuted their consumer site in early 2014. Does this person’s audience care about my brand and product? Social Media Case Studies celebrity hollywood branded influence marketing influencer outreach instagram passionroses visual social media word of mouth'

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Case Study Study Influencer Project 145

Keyhole.co

NOVEMBER 17, 2023

Posting steady updates on products and campaigns Any new product launch or update from Adidas is preceded by a lot of buzz on social media. Way back in 2014, Adidas UK promoted their long-running Stan Smith line of shoes along with a clever campaign inviting users to share selfies with the #stansmith hashtag.

Sports 59

Sports Social Media Strategy Apparel 59

Buffer Social

JULY 20, 2017

A study by Social@Ogilvy found that Facebook organic reach has fallen to just six percent in 2014. They are also thinking about reaching your business for customer support through Twitter, receiving timely information or ordering products through your Messenger chatbot. Is it engaging enough to elicit positive responses from your fans?

Social Media 112

Social Media Engagement Brands Airlines 112

Buffer Social

MARCH 30, 2022

And while we wish we could highlight all the amazing women-owned companies out there, we’re excited to spotlight these six brands this Women’s History Month which — along with creating great products — are also pushing for positive social change.

Small Business 72

Small Business Instagram Press Release Communities 72

Socialmedia.biz

OCTOBER 7, 2016

What that means to you as a startup owner is that you can get to know what is interesting for people and why they’re buying particular products. Social media gets more attention to your products. Facebook has helped around 70 percent of B2C companies to acquire clients in 2014, and this number is expected to increase.

Social Media 126

Social Media Startup Creative Commons Survey 126

Pam Moore

MARCH 19, 2020

They have influencers excited to work with them to amplify their brand, expand their reach and build new relationships. Brands turn up the volume with influencer marketing. Brands will continue to turn up the volume, engagement and results with influencer marketing. of brands are already leveraging influencer marketing content.

Trends 78

Trends Video Marketing Influencer 78

The Realtime Report

DECEMBER 19, 2018

Since 2014, the SkyPixel online community has attracted professional aerial photographers and content creators from more than 140 countries. Contest awards include the Hasselblad X1D-50c camera, DJI Mavic 2 Pro, Osmo Pocket and other products worth a total of approximately $120,000 USD.

Video 79

Video Sports Energy Guidelines 79

Pam Moore

JANUARY 19, 2020

They have influencers excited to work with them to amplify their brand, expand their reach and build new relationships. Brands turn up the volume with influencer marketing. Brands will continue to turn up the volume, engagement and results with influencer marketing. of brands are already leveraging influencer marketing content.

Trends 78

Trends Brands Marketing Influencer 78

agora pulse

OCTOBER 10, 2017

Focus on the beauty, performance, and excitement of your product. Offer text-based images about promotions interspersed with photos of your products or photos that give followers a ‘backstage pass’ to your business process. Remember the great purge of 2014? Whatever you buy you’ll likely lose again in the long term.

Instagram 139

Instagram Policies Buy Software 139

Devumi

DECEMBER 5, 2014

Rich Pins are a type of Promoted Pin that is a free feature on offer from Pinterest that helps you promote your products even better. There are five types of Rich Pins : Product. What they do is make sure that the product information isn’t removed or changed in the comment field. — Devumi.com (@devumi) March 3, 2014.

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Widget Price Comparison Strategy 113

Buffer Social

NOVEMBER 20, 2018

In 2014, Tommy’s Superfoods was born. The company sells non-GMO verified, seasoned frozen vegetables and its products are now available in popular retailers such as Costco, Bristol Farms, Kroger, and more. Tommy’s Superfoods needed a way to simultaneously increase brand recognition and brand loyalty.

Hashtag 100

Hashtag Campaign Brands Retail 100

Social Media Strategery

JANUARY 20, 2014

Here are seven ways brands will spend more money on social media and content marketing in 2014: Creating content. Those “influencers” you’re always trying to reach? They’re realizing their influence is in demand and that it’s not cheap. Paid sponsorships. It’s not just celebrities and athletes, either.

Social Media 104

Social Media Compete Cost Syndication 104

Likeable

AUGUST 18, 2020

Our CEO, Carrie Kerpen, who started the podcast back in 2014, passed the torch this season to two of Likeable’s awesome employees, Jenn Burgess and Michelle Greenbaum. But what they found instead was literally a warehouse—founder and CEO Melissa Tavss ’s production facility for wholesale and catering. Holly Curtis of Keds.

Marketing 87

Marketing Affiliate marketing Proposal Team 87

Diva Marketing Blog

JUNE 19, 2016

I’ve got a product line available called Jay D’s with a Louisiana Barbecue Sauce, Louisiana Molasses Mustard and Spicy & Sweet Barbecue Rub. I support and celebrate the entire local food scene wherever I am from farmers to chefs and restaurants to people making cool products. About Jay Ducote According To Jay Ducote.

Travel 75

Travel Hosting Social Media Influencer 75

Keyhole.co

OCTOBER 10, 2023

What people think and feel about your company, products, and services is your brand sentiment. Aspect-based sentiment analysis Aspect-based sentiment analysis is an advanced technique that generates more precise results by drilling down into the sentiments surrounding specific features of your brand, product, or service.

Sentiment 52

Sentiment Analysis Brands How To 52

Convince & Convert

JULY 7, 2014

I’m by no means a Vaynerchuk-esque investment mogul, but here’s where I’m at as of July 7, 2014: Addvocate – Employee Activation in Social I’m probably most involved day-to-day with this company, as I’m also on the board of directors. Second, the product is outstanding. Two reasons for that.

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Startup Crowdsourcing Badge B2B 168