Sprout Social

FEBRUARY 27, 2017

Statista recorded new Twitter users grew by 43 million year over year in 2014, but only by 9 million in 2016. On the other hand, new Instagram users increased by 150 million year over year in 2014 and has since successfully grown by 100 million new users each year. Social Media Engagement Statistics. Don’t believe us?

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Statistics Social Media LinkedIn Instagram 40

yMarketingMatters

SEPTEMBER 23, 2016

Insights on Instagram give businesses actionable information about who their followers are and which posts resonate better than others—all from within the mobile app. Insights will feature metrics like top posts, reach, impressions and engagement around posts, as well as more data on your followers like their gender, age, and location.

Instagram 100

Instagram Mobile Social Networking Hashtag 100

Proactive Report

MAY 14, 2014

It’s much more cost-effective to capture your customers’ attention through great content - content they find valuable and actively engage with – than trying to grab ahold of folks’ attention via traditional ad or PR campaigns. 5 things to do to be a content powerhouse in 2014. They’re rapidly moving to mobile.

Content 92

Content Marketing Training Notification 92

Socialmedia.biz

FEBRUARY 11, 2019

According to experiential cognitive processing , people are more likely to engage with content that’s relatable and appeals to their emotional quotient. On social media platforms, your feed is curated with news stories, images, or videos that filter through friends, people you may know, or brands you follow.

Social Media 88

Social Media Sentiment Analysis Study 88

Sprout Social

MAY 5, 2019

Standing out in 2014 on Instagram was easier than today. Rosie Clayton’s Instagram feed is filled with colorful dresses and outfits against colorful walls. Instead, casual poses and limited editing are now becoming more welcome on the feed. This means scrolling through their feed and clicking through on posts.

Influencer 111

Influencer Marketing Survey Campaign 111

Convince & Convert

JUNE 27, 2014

And of course, there is no shortage of natural food tips, recipes, and photos on Sprouts’ social feeds. But smartphones aren’t far behind, with 48% of smartphone owners worldwide saying they’d use their mobile device to follow the action. The voting system tallies tweets to determine the #ManoftheMatch for each game.

Retail 148

Retail Marketing Sports Team 148

Convince & Convert

FEBRUARY 12, 2015

According to Salesforce’s 2014 State of Marketing Leadership report , 48% of senior-level marketers rate “quantifying marketing’s ROI” as a major challenge, second only to “budgetary constraints.” Mobile marketers said their No. 1 mobile marketing success metric was mobile website or app traffic.

Metrics 60

Metrics Marketing ROI Mobile 60

Hootsuite

JUNE 25, 2019

And to make things easier, we’ve sorted them by objective, from increasing engagement to generating leads. 7 Social media contest ideas to increase engagement. The classic “like and/or comment to win” is a tried and true way to increase engagement. — Expedia (@Expedia) July 24, 2014. Like and/or comment to win.

Examples 111

Examples Social Media Instagram Hashtag 111

Writtent Blog

DECEMBER 20, 2013

The 5 most remarkable content marketing news stories this week are all about how you can stay ahead of the curve, track ROI, and utilize brand new platforms to their full advantage: Content Marketing Institute Releases 50 Content Marketing Predictions for 2014. Gary Vee Believes 97% of Marketers are Doing it Wrong.

News 58

News Content Marketing Metrics 58

Sprout Social

AUGUST 15, 2016

Since 2014, roughly 18 new Instagram features, updates or changes to the app were released. Instagram for Windows 10 Mobile. For mobile users, circles now appear above your regular Instagram feed. Here you can hide your stories from certain users’ feeds and select who can reply to you via direct message.

Features 40

Features Instagram Brands Notification 40

The Social Media Hat

MAY 21, 2016

Prominent influencers have been developing weekly shows and dedicated followings on the network, just as we saw with Google Hangouts On Air throughout 2013 and 2014. Neither the desktop interface nor the mobile interface of Blab will be going away. So what happened? What's All The Fuss? That new app? Scheduling Blabs. Blab Discovery.

Social Networking 113

Social Networking YouTube Platform Hosting 113

Buffer Social

NOVEMBER 7, 2017

Using both hashtags and location tag drives the most engagement. Videos might overtake images as the most engaging type of content. Caption length doesn’t affect engagement. To engage them, you have to create similar high-quality images and videos. Later posts do not decline in engagement. percent of U.S.

Study 111

Study Instagram Hashtag Research 111

yMarketingMatters

FEBRUARY 10, 2014

It’s obvious that social media will continue to have a significant impact in 2014 on marketers and business owners: They now have the ability to reach out and communicate on a personal level with their target audience on a daily basis. Much has changed over the last year in social media, and it will continue to change in 2014.

Social Media 279

Social Media Mobile YouTube Social Networking 279

Social Media Marketing

APRIL 3, 2013

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 160

Social Media Flipboard Storify Reddit 160

Kikolani

AUGUST 18, 2016

In 2014, an earthquake in Napa, California was detected in just 29 seconds by USGS thanks to their use of twitter in the process. If it’s something they’re likely to engage in, you can be fairly sure you’re hitting them. You can now target people you know are interested in Grey’s Anatomy due to their social media engagement.

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Data Social Media Sports How To 60

Kikolani

AUGUST 18, 2016

In 2014, an earthquake in Napa, California was detected in just 29 seconds by USGS thanks to their use of twitter in the process. If it’s something they’re likely to engage in, you can be fairly sure you’re hitting them. You can now target people you know are interested in Grey’s Anatomy due to their social media engagement.

Data 60

Data Social Media Sports How To 60

Sprout Social

JULY 19, 2016

Popular Facebook features like Pages, News Feed and a suite of advertising tools have made this network a must-have for marketers and advertisers. This feature gives you the ability to quickly compare the activity, engagement and audience growth of up to 100 different brand Pages. Compare paid and organic engagement to calculate ROI.

Features 40

Features Facebook Marketing Notification 40

Buffer Social

JANUARY 10, 2017

According to Facebook , To help us make our estimations as accurate as possible, we recommend setting your budget and bid high enough to get at least a few of the results you want per day (especially for results that take place off-site like website conversions and mobile app events). Facebook’s mobile News Feed.

Cost 40

Cost Advertising Price Facebook 40

Buffer Social

JULY 27, 2016

Lifting the limit on content creation from what can only be created within the app has a huge upside when it comes to creating engaging stories for Snapchat. In 2015, Snapchat Discover made the network a media destination by providing publishers with a mobile-first way to share editorial content.

API 40

API Marketing comScore Video 40

Socially Sorted

FEBRUARY 27, 2017

Are you looking for easy ways to Revive Your Facebook Page reach, attention and engagement? Some of them take only minutes to give you more chance of getting more attention, reach and engagement. 6 Invite People Who Engage with Your Page to Like Your Page. Image by Shutterstock. Facebook is hard these days.

Facebook 40

Facebook Video Eventful Engagement 40

Jon Loomer

DECEMBER 27, 2021

While I haven’t yet regained the heights the show hit in 2013 and 2014, the progress is noticeable and exciting. I then provide the RSS feed of my show to iTunes and Facebook (will discuss Facebook later) to get as wide of a reach as possible. It’s mobile-only and US-only, so we’re just scratching the surface.

Apple 188

Apple Hosting Publishing Mobile 188

Hootsuite

AUGUST 4, 2020

You’re scrolling through your Instagram feed when an interesting video appears. For the record, if you want your own Facebook feed to remain sound-free, just go to Settings and toggle Videos in News Feed Start With Sound to off. That makes it just engaging enough for anyone watching with the sound on to enjoy.

Video 144

Video Social Media How To HootSuite 144

Keyhole.co

APRIL 26, 2023

Once you start truly engaging with your audience, you unlock an indispensable business intelligence tool: Twitter Analytics. Twitter Analytics , originally launched in 2014 , is Twitter’s native analytics dashboard where you can track your Twitter performance and unlock insights about your audience.

Analytics 52

Analytics Twitter Data How To 52

Hootsuite

APRIL 6, 2023

But Twitter’s significance was really defined by the hashtag , a symbol that’s helped political organizers and average citizens mobilize, promote, and create awareness. Year of the Selfie (2014) Twitter proclaimed 2014 as the “ Year of the Selfie ” following Ellen DeGeneres’s Oscar photo. If only Bradley's arm was longer.

Social Media 145

Social Media MySpace Tumblr Foursquare 145

Keyhole.co

NOVEMBER 10, 2020

Once you start truly engaging with your audience, you unlock an indispensable business intelligence tool: Twitter Analytics. Twitter Analytics , originally launched in 2014 , is Twitter’s native analytics dashboard where you can track your Twitter performance and unlock insights about your audience. Learn when to tweet. Profile visits.

Analytics 105

Analytics Twitter HootSuite Metrics 105

Keyhole.co

JANUARY 26, 2023

Once you start truly engaging with your audience, you unlock an indispensable business intelligence tool: Twitter Analytics. Twitter Analytics , originally launched in 2014 , is Twitter’s native analytics dashboard where you can track your Twitter performance and unlock insights about your audience.

Analytics 52

Analytics Twitter Metrics HootSuite 52

Hootsuite

APRIL 4, 2023

In 2014, pro golfer Chris Kennedy Tweeted a dare to three friends: dump a bucket of icy water on your head within 24 hours or donate $100 to support ALS. Optimize your content for mobile Most people flip through social feeds on their phone (e.g., of Facebook users access via the mobile app). 1 Social Media Tool Create.

Social Media 98

Social Media Tips HootSuite How To 98

Pixlee

JANUARY 12, 2021

According to Brafton , 20% of mobile queries were done through the spoken word as of last year. Only the top three results are so far displayed in mobile voice searches, so don’t be surprised if less is displayed in 2021. Content with high social engagement levels performs better in voice search results. Rise of Voice Search.

SEO 67

SEO Trends Marketing Mobile 67

Buffer Social

NOVEMBER 1, 2017

When you create your Instagram account on the mobile app, the app will guide you through a few basic steps for getting set up. Your post will appear on the feed of everyone who follows you. Unlike your normal Instagram posts, Instagram stories do not appear on your profile gallery or your followers’ feed. Comment on posts.

Instagram 111

Instagram Hashtag Notification Analytics 111

Unmetric

SEPTEMBER 10, 2019

Brands leverage Twitter for a whole bunch of reasons, from customer service, to product updates to engaging in industry-related conversations, it is the go-to network to increase brand visibility. So what are brands offering to keep their audience engaged? Chanel added an average of 5,088 new followers every day since 2014.

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Brands Twitter Fashion Ensembli 123

Buffer Social

NOVEMBER 23, 2022

But as a power user who joined in 2014 and never left, I can see the signs of the app’s resurgence. And to engage with content, you either reblog or like a post. In addition to functioning in the traditional blog format, Tumblr also displays content as a stream, much like the news feeds of popular social networks.

Tumblr 122

Tumblr Microblogging URL Directory 122

Sprout Social

OCTOBER 26, 2021

In fact, 49% of HR professionals say their organization plans to increase virtual methods of recruitment and candidate engagement. Nine out of ten brands now use some manner of social media to source, attract and engage their new recruits. Consistently engage your social audience. Consistently engage your social audience.

Applications 105

Applications Cost Team LinkedIn 105

yMarketingMatters

MARCH 30, 2014

These Updates are seen by your followers on your Company Page as well as on their newsfeed (across all devices including mobile). You want followers to engage and share your updates, right? The two-column feed design highlights the most relevant content. TIP: Updates are key to building relationships with your page followers.

LinkedIn 223

LinkedIn Products Real Estate Repository 223

The Social Media Hat

JUNE 28, 2016

Instead of focusing on making Hangouts stable and feature rich, and accessible via mobile, they allowed it to remain buggy and undependable, opening the door for alternatives. It started as a feature only for verified celebrities on mobile using the Mentions app, then gradually opened to all users on mobile.

Video 136

Video Facebook Notification Ustream 136

Rebekah Radice

FEBRUARY 15, 2016

Social media has shifted how your company interacts and engages with prospective buyers and customers. According to Cisco , your employees have 10 times more followers than your company and 8 times the engagement you do. Sure, you could accomplish this on a Google Hangout, but that’s so 2014. It’s no secret.

Trends 114

Trends Social Media Survey Mobile 114

Sprout Social

JUNE 13, 2016

Next to publishing quality and engaging content, the next best way to reach your audience on the social network is through Facebook Ads. Get installs of your app: Use this objective to drive up installs for your mobile app. In 2014, “Shop Now” was favored by 74% of marketers , while “Learn Now” reigned as top performer.

Examples 40

Examples Facebook Advertising Study 40

Janet Fouts

MAY 4, 2015

Shortly afterward Facebook launched their own app, Riff for mobile devices which allows you to create a video on your device and your Facebook friends can add their own clips to the video creating a collaborative story. We love to watch videos that let us feel like we are right there, and it’s easy to make them on our mobile devices.

Video 70

Video Ustream Twitter API 70