Bill Hartzer

MAY 18, 2015

May is small business month, so as a follow-up to a blog post I wrote recently , I tracked this small business owner, Ira Zoot from TicketStub.com, and interviewed him. Mr. Zoot originally claimed that he, as a small business owner, has been crushed by Google. If so, how has it suffered?

Small Business 60

Small Business Google SEO Adwords 60

Bill Hartzer

JULY 31, 2013

I think the title of this post, “be careful when choosing an SEO” (search engine optimization) professional really says it all. Tactics for Dealing with the Latest Google Algorithm Updates – Pubcon New Orleans 2013 from Bill Hartzer. Date: Wednesday, July 31, 2013 7:23 AM. SEO is dead, long live SEO.

SEO 146

SEO Press Release Google Social Bookmarking 146

Webbiquity SMM

SEPTEMBER 26, 2017

If you want to produce business leads, LinkedIn is a must in your social media marketing strategy. AICPA uses its LinkedIn group to share educational and marketing tools with CPA members. As a result, this LinkedIn marketing strategy converted 22 percent of the leads generated into customers. Start a Group. Make a List.

LinkedIn 186

LinkedIn How To CPA B2B 186

The Social Media Incubator

NOVEMBER 12, 2013

It was rolled out in late August, 2013. Either they’re getting better at rolling out updates or the SEO community is getting worse at detecting them. That aside, however, the question on the table is this: What does Hummingbird mean to search and content marketers? No one noticed.

SEO 130

SEO Engineering Google Small Business 130

yMarketingMatters

APRIL 15, 2013

Smartphones and tablets are becoming a paramount marketing consideration, and skyrocketing mobile use has critical implications for business. Mobile marketing should definitely be an integral part of your overall marketing strategy. In 2013, 91% of Americans own a smartphone.

Mobile 100

Mobile Smart Phone Marketing Adwords 100

Webbiquity SMM

AUGUST 2, 2018

At some point today, a social media marketer is going to get fired. If it were possible for a marketer to wave a magic wand to make social media content go viral, someone would have figured out how to do it, monetized the solution, and bought a small Croatian island with their profits. The reason? They’ll Google You.

Social Media 107

Social Media B2B Engineering SEO 107

Buffer Social

AUGUST 16, 2023

and our commitment to keep up with market rates when it comes to how we pay our team. For us, that’s a rewarding indication we’ve stayed true to our mission and strategy to support small businesses. Marketing Our Marketing budget includes costs for advertising (i.e.,

Price 70

Price Buy Insurance Cost 70

Lucy Hall

APRIL 28, 2015

What are the SEO implications of republishing content to your blog from linkedIn? Is my SEO affected if I publish the same content on my blog and Linkedin? The thing is back in 2013 - Matt Cutts said: if your content isn't stuffed with keywords and isn't spammy you don't really need to worry. Why do I say this?

SEO 60

SEO LinkedIn Publishing Delicious 60

Kikolani

NOVEMBER 23, 2012

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, freelancing, SEO, and social media on kikolani.com. Premise is the complete digital sales and marketing system for WordPress. Search Engines / SEO. Black Friday & Cyber Monday Promotions.

Mashup 113

Mashup Resources Discount WordPress 113

Kikolani

MAY 17, 2013

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, SEO, and social media on kikolani.com. How to Generate More Leads With Your Blog: 5 Tips – Learn how businesses with top marketing blogs generate leads with social media and content marketing.

Mashup 134

Mashup Resources Google Domain Name 134

Absolute PA

JANUARY 25, 2013

I’ve been named as a one of 50 Top UK Online Marketing Influencers & Bloggers in 2013 by TopRank, a highly influential blog on social, search and content marketing. To make the list, a blogger needed to write consistently about online marketing and have an engaged audience. I approach it like a client meeting.

Blogger 110

Blogger List Influencer SEO 110

Writtent Blog

DECEMBER 22, 2013

No one needs conferences more than digital marketers. Inbound marketing is a rapidly-changing field, which is why opportunities to learn the latest strategies and best practices from thought leaders are invaluable. Adobe Summit: The Digital Marketing Conference – March 24-28, 2014. IRCE: Forward Mobility.

Conference 60

Conference Marketing Education Hubspot 60

Small Business Mavericks

AUGUST 7, 2014

Here are a few highlights from the survey: more businesses are spending $10 to $50k a month on link building (including content projects) — 37% instead of 2013′s 11%. You know your business and your customer, and the links you have built into your site should be links that are useful to that customer.

Directory 87

Directory Survey Project SEO 87

Kikolani

MARCH 18, 2013

Kikolani – A community to discuss all things blog marketing related including content, search, and social media marketing. Mari Smith – Facebook marketing expert and social media superstar! Ric Dragon – Author of Social Marketology, speaker, artist, drummer, and marketing blogger. Native Iowan (Hawkeye).

Engagement 167

Engagement Twitter Klout How To 167

Convince & Convert

OCTOBER 2, 2013

Editor’s Note: The following is an excerpt from Joe Pulizzi’s new book Epic Content Marketing: How to Tell a Different Story, Break through the Clutter and Win More Customers by Marketing Less (McGraw-Hill, 2013). Assign an editor to help them tell a story that works for your content marketing program.

Crowdsourcing 131

Crowdsourcing Curata Mobile Content management systems 131

Webbiquity SMM

DECEMBER 17, 2013

Content marketing success starts with developing a strategy and roadmap, but the rubber hits the road with the execution of tactics (and measurement of marketing results to support continual improvement). So it is with Content Marketing Week. Where do you find ideas and inspiration for content marketing topics?

Tips 203

Tips Flipboard Content Screencast 203

Webbiquity SMM

OCTOBER 8, 2013

The use of social media and social networks for marketing has rapidly advanced in the past few years from the “should I do it?” ” level to the current “how do I measure and optimize social media marketing efforts?” And 92% of small businesses say that social media is an effective marketing technology tool.

Social Media 207

Social Media ROI B2B Marketing 207

Webbiquity SMM

JANUARY 30, 2014

grow 125% in 2013? Find the answers to those questions and many more here in a dozen of the best Pinterest marketing guides of the past year. 7 Creative Ways To Use Pinterest To Cross-Promote Your Business by Rebekah Radice. How Small Businesses Can Use Pinterest To Boost Traffic by Assist Social Media.

Marketing 191

Marketing Crowdsourcing Social Networking Hubspot 191

Kikolani

SEPTEMBER 13, 2013

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, SEO, and social media on kikolani.com. In case you’re curious why I don’t write as many posts here, it’s because I’ve been busy elsewhere. Blog Post Promotion is LIVE! Then give Commun.it

Marketing 126

Marketing Paid Search Mashup Forums 126

Webbiquity SMM

DECEMBER 16, 2014

Though the use of social media and social networks for marketing is now nearly ubiquitous, and 78% of companies have dedicated social media teams, many marketers sill struggle with certain aspects of social marketing, such as formalizing strategies and measuring results. How are social media marketing best practices evolving?

Social Media 245

Social Media Tumblr Marketing B2B 245

Writtent Blog

JULY 9, 2013

Content marketers need to be empathetic, detail-oriented, and tech-savvy. You simply can’t lead a winning content marketing strategy if you’re playing by the old rules of SEO, or blogging to the wrong buyer persona. Content Marketing Institute: 2013 Must-Know Trends and Benchmarks. Organizing for Content Marketing.

Case Study 105

Case Study Study Research Report 105

Kikolani

JUNE 28, 2013

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, SEO, and social media on kikolani.com. 3 Marketing Tools I Miss (and Their Alternatives) – If you used PostRank, Formulists, or Google Reader, here are the best alternatives. Business / Career.

Marketing 119

Marketing Postrank eBook RSS 119

Kikolani

SEPTEMBER 20, 2013

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, SEO, and social media on kikolani.com. Business / Career. Search Engines / SEO. Added Bonus for Blog Post Promotion Students! Featured Posts.

Marketing 128

Marketing Embedding Mashup Template 128

Kikolani

AUGUST 30, 2013

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, SEO, and social media on kikolani.com. But they’re powerful tools that marketers have used for decades. Business / Career. Search Engines / SEO. The Resources Mashup. This Week on Kikolani.

Marketing 136

Marketing SEO Mashup Training 136

Webbiquity SMM

JANUARY 17, 2011

For anyone in marketing or PR being asked to make “data-driven&# decisions “based on the numbers&# (and doesn’t that include pretty much everyone in marketing and PR these days?), How do social media marketing strategies in small businesses differ from those in larger enterprises?

Research 210

Research Social Media B2B Marketing 210

Janet Fouts

JUNE 5, 2014

They are marketers, authors, trainers, CEOs, and some are just plain geeks. CEO, president & co-founder of Marketo, the leading provider of cloud-based marketing software, successful serial entrepreneur & author of Revenue Disruption. Social Media and Internet Marketing consultant for small to medium businesses.

Consultant 196

Consultant Klout B2B Influencer 196

Webbiquity SMM

NOVEMBER 12, 2013

As the use of social media in marketing has become ubiquitous, marketers have turned their attention to making the use of business social media more sophisticated and strategic. How can marketers help their organizations move from “social media marketing” to “social business”?

Statistics 226

Statistics Social Media B2B Journal 226

Webbiquity SMM

FEBRUARY 25, 2014

Despite the reputation Google+ has in some circles for being the social network that everyone has joined but no one uses , marketers are increasing viewing it as a vital platform for branding and engagement. Find the answers to these questions and many others here in 18 Google+ marketing tips and guides from more than a dozen experts.

Google 198

Google Yammer Social Networking SEO 198

Webbiquity SMM

AUGUST 5, 2013

As marketing becomes more data-driven, it’s vital to use data to keep up with trends, competitor strategies, and developments in your market. of all marketers love blog posts about marketing statistics. For example, 93% of marketers use social media for business. Small businesses?

Statistics 214

Statistics Social Media B2B SEO 214

Socialmedia.biz

OCTOBER 29, 2016

A marketing manager could wake up to discover worldwide approval for a witty tweet, only to face a tidal wave of bad press an hour later because of a hashtag that went wrong. With so many millions of campaigns, ads, products and personalities shouting for attention, what can a new business do to be seen through all the chaos?

Influencer 60

Influencer Social Media Resources HootSuite 60

Navolutions

JANUARY 2, 2014

It’s that magical time of the year again when everyone tries to guess what’s next for SEO. 2013 was a downright bizarre year for SEO, which is why you’re bound to see all sorts of wacky predictions for 2014. What Happened to SEO in 2013? 2013 was the most turbulent year for SEO since they invented the internet.

SEO 100

SEO Adwords Small Business Google 100

ProBlogger

MARCH 11, 2014

In this article I’ll dive into content marketing smart, not hard. Introduction to content marketing smart. Content marketing smart is all about using your existing content in creative, practical ways that save you time and energy but give you a great return on your investment. Let’s market smart, not hard.

Content 52

Content Case Study eBook Statistics 52

Webbiquity SMM

MARCH 11, 2013

Online advertising doesn’t directly affect organic search, but it is a vital component of online visibility and can support social and content marketing efforts. How can you best manage a team of digital marketing professionals to coordinate and optimize overall efforts? You have to have a way to get the word out.

SEO 192

SEO Paid Search Engineering Reputation 192

yMarketingMatters

JANUARY 27, 2014

Statistics also show that Google+ is the second most actively used social platform boasting users in over 31 markets. But, the most important reason to use Google+ is to improve SEO results for your business, even if none of your clients actually use Google+ itself! Google+ activity directly affects SEO. Read more here.

Google 275

Google URL Real Estate Statistics 275

Webbiquity SMM

MAY 14, 2013

Particularly with Google’s emphasis in its recent Panda and Penguin algorithm updates on content that is fresh, compelling, unique, social, and naturally linked to, blogs have become even more essential to SEO strategies. Dozens of reasons why corporate blogs still matter in B2B marketing by Content Marketing Experience.

Resources 195

Resources Tips Syndication SEO 195

ProBlogger

APRIL 14, 2014

Garret Moon proposes re-writing your blog headlines at least three times to A/B test your headlines using Twitter and email marketing. At SearchDecoder blog we did an in depth headline analysis looking at the most popular posts of 2013. Top 10 Most Popular Posts on SearchDecoder Blog in 2013. Use Power Verbs.

Case Study 55

Case Study Curation Study Startup 55

Convince & Convert

JUNE 24, 2016

Kate Volman : Hello, everyone and welcome to Talk Digital to Me, conversations on marketing and customer service with the pros over at Convince & Convert. You know, it’s something that is near and dear to my heart as a marketing person but also just as a lover of efficiency. That’s just the nature of digital marketing.

Content 113

Content How To eBook Platform 113