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Why Human-Curated Content Outstrips Computers Every Time

Convince & Convert

Elias Roman , Co-founder of Songza , joins the Social Pros Podcast this week (on the 99th episode!) to discuss the undeniable power of excellent curation, delivering content to users that is perfect for the moment, and what makes people hit the “share” button. The RSS feed is: [link]. Listen Now. Tweetable Moments.

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Do You Know When to Create and When to Curate?

Convince & Convert

Paul Haskell , Social Media and Content Marketer at Omaha Steaks , joins the Social Pros Podcast this week to discuss curation versus creation on different platforms, success in visually focused social media platforms, and the culture at a family-owned company. The RSS feed is: [link]. Holy Social!

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This Week in Social Media – 4/3/2013

Social Media Marketing

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

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Social Media Stories: What Brands Need to Know About Ephemeral Content

Ignite Social Media

Social media stories, originally popularized by Snapchat, have seen significant growth and adoption across nearly all major social networks. A recent report from GlobalWebIndex found that Instagram and Facebook users are increasingly viewing and creating social media stories. Source: Statista.

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We Made These 10 Social Media Mistakes so You Don’t Have To

Buffer Social

But, despite building a product that helps people succeed on social media , we have committed a good number of social media mistakes ourselves. Let’s get started… Learn from These 10 Social Media Mistakes We’ve Made. Being on all social media platforms.

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How Companies Like Bored Panda, REI, and Vox Are Growing Their Organic Reach on Social Media

Buffer Social

In 2013, a Facebook Page could easily reach about 12 percent of its fans with each post. That means for every 100 fans of a Page, an organic post will reach, on average, only five or fewer people 1 These data are from a research by Social@Ogilvy. Is it the end of organic reach on social media? I don’t think so.

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SOCIAL MEDIA: EXPLORATION IS A NECESSITY

Myrland Marketing

I’m in the midst of researching and gathering posts that deal with predictions for 2013 in all areas of marketing and communication. As you might guess, the ones that are written about the most have to do with digital and social media. ” Indeed, Olof! Exploration is a necessity.