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The Oscars: content marketing success

Sherrilynne Starkie

The Academy Awards 2013 have come and gone. And, while the awards show and its host, Seth McFarlane , were both widely criticized even as the broadcast was just going out for being boring, badly written and not funny, it was a clear, out-of-the-ballpark content marketing success for the global entertainment industry.

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7 reasons I’m thrilled about AllFacebook Expo 2013

Firebelly

When: June 5, 2013. Each year MediaBistro hosts AllFacebook Expo which provides the world a deep look into Facebook innovations and issues impacting both social media and digital marketing. This will be a conference rich in conversation and discussion between breaks and during meals. It’s really social?.

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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity SMM

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. The first step to improving digital marketing results is to understand the emerging trends and best practices. What do buyers really want from social media marketers?

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The 3 Social Media Lessons of 2013 – And What’s In Store for 2014

Convince & Convert

From Cision , a free ebook called Power Your Story: Content Marketing Essentials. From Janrain , a free guide to improve your conversion rates and your data quality. And from Expion , a free report on the top 50 retail brands’ social media use in 2013. Lessons from 2013: The Big Bang of Social. Listen Now.

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#measurePR Recap: The Jenster is Back!

Waxing UnLyrical

I was a little rusty, as this was my first guest host of a chat in 2013. As always the full #measurePR Transcript, May 14, 2013 is available. Jen Zingsheim is Vice President of Products and Services for eOutreach , driving product development plans to better meet the needs of public relations and marketing professionals.

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As TED 2013 Takes Place, Here Are 10 TED Talks To Help You Re-imagine Your Business

Twist Image

Thousands of very lucky individuals are seated in the Long Beach Performing Arts Center as you are reading this and they're having their minds blown by business leaders, scientists, innovators, agitators, inventors, designers and artists at TED 2013. Watch this TED talk to inspire more creativity in your work and personal life. arab spring.

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4 Ways This Big Brand Blew It on Twitter

Convince & Convert

Sprint (@sprint) September 20, 2013. 27 (@LachonPhillips) September 20, 2013. Matt M — T-Mobile (@TMobile) September 20, 2013. T-Mobile (@TMobile) September 20, 2013. If you’re trying to get someone to cancel a phone contract, why are you wasting precious characters pushing a marketing-speak hashtag?