Unmetric

OCTOBER 25, 2019

The IPOs of Facebook in mid-2012 and Twitter in 2013 was the beginning of the shift from social being a niche channel to social being the new mass-media channel that all brand campaigns were run through. family, customers will get the missing piece of the social media puzzle. Pictured above: The Unmetric platform in 2012.

Social Media Management 114

Social Media Management Class Compete Social Media 114

yMarketingMatters

JANUARY 10, 2014

92% of marketers in Marketing Sherpa’s 2013 Email Marketing Benchmark Survey said that email is producing, or will produce, a positive ROI for them. Blogging helps your social media efforts. Again, each social media and online channel overlaps and influences measurements. Social media can also be measured in definitive sales!

Social Media 277

Social Media Tips Marketing Mobile 277

Ari Herzog

NOVEMBER 19, 2013

The below graphs and data from Google Analytics say the rest. But we also know that less John Smiths were using social networking. The above subject says it all. Phil Gerbyshak asked me to provide background to my last post on Twitter that occurred October 17, wondering if that action had any impact on blog visitors.

Quantcast 161

Quantcast Metrics Social Networking WordPress 161

Josh S Peters

MARCH 19, 2013

What a coincidence: The day before Facebook is set to reveal changes to its news feed , rival social network Google Plus revealed a redesign of its profile pages… 6. Content Marketing Essentials 2013 via Mandloy s. Excellent Analytics Tip #22: Calculate Return On Analytics Investment! via Avinash Kaushik.

Google Reader 149

Google Reader Wikipedia Analytics Google 149

Ignite Social Media

JANUARY 10, 2018

1 Due to its portability and ease of use, 90% of mothers use mobile devices to access the internet and social media. 1 Since 2016, the percent of mothers who use social networks has increased 5% – resulting in 93% of mothers using social networking sites. hours using the internet per day.

Social Media 113

Social Media How To Survey Social Networking 113

Convince & Convert

JUNE 2, 2013

The report for the first quarter of 2013 peered into more than 500 million online shopping browser sessions. But I refuse to believe that all of our posting, sharing, and liking isn’t at least contributing to ecommerce traffic and sales , considering that we spend more time on social media than on web browsing and email combined.

Social Media 148

Social Media URL Conversation Report 148

Convince & Convert

JANUARY 2, 2014

Using Buffer’s built-in analytics , I was able to look at the number of clicks, favorites and Retweets each of our Tweets received. We often share our blog posts multiple times on social networks, for a few difference reasons. A/B Test on Social Networks. — Buffer (@buffer) November 25, 2013.

Social Media 168

Social Media Content Tips Marketing 168

Kikolani

AUGUST 9, 2013

Announcing the 2013 Local Search Ranking Factors Results – Those of you who attended MozCon a couple weeks ago got a sneak preview of these results, but I’m guessing that few of you had a chance to fully digest them in the 14.2 Social Media / Social Networking. Social Media / Social Networking.

Marketing 119

Marketing Mashup SEO Metrics 119

Kikolani

DECEMBER 7, 2012

How to Track Offline Marketing Campaigns with Analytics – Easy ways to track your offline promotions online through Google Analytics and various other strategies. Social Media / Social Networking. With that, we share our Social Media and Content Marketing Predictions for 2013. Business / Career.

Mashup 122

Mashup Resources Remix Google Reader 122

Kikolani

MAY 17, 2013

How Your Domain Name Will Impact SEO & Social Media Marketing – Let’s examine how a domain name impacts SEO and SMM and then analyze the factors that make a good domain name. Here are 16 secret – until now – Google Analytics advanced segments that could make you insights rich, too. Social Media / Social Networking.

Mashup 134

Mashup Resources Google Domain Name 134

Waxing UnLyrical

NOVEMBER 27, 2012

As with any social network, it takes a while for the best measurement tools to sort out, and even then, (as always) you need to pick the tool that best measures what you are looking to measure. 2013 will see us start anew! The #measurePR transcript from Oct. 16 is available for your reading pleasure, just follow that link.

Analysis 198

Analysis Metrics Questions Communities 198

Kikolani

MAY 3, 2013

The Top 75 Must-Read Online Marketing Blogs – Last year, I compiled 75 Marketing Blogs that covered conversion, content, email, paid search, SEO, analytics, blogging, and social media marketing. Social Media / Social Networking. Here are 50 ways to drive leads with social media. Featured Post.

Mashup 130

Mashup Resources Products Press Release 130

Net-Savvy Executive

JUNE 27, 2017

The third is Omniscience , which has evolved quite a bit since I wrote about it ( Driving Intelligence and Analytics with Omniscience , 2011). The map of the social media data market ( Mapping the Social Data Ecosystem , 2013) predates the changes from Twitter's entry , but I think it's still conceptually correct.

Privacy 40

Privacy Open Source Exercises Skills 40

Dave Fleet

FEBRUARY 16, 2016

As I’ve done so, I’ve highlighted five key landscape shifts that are changing the way that agencies and teams like ours need to operate: Newly (re-)accelerated change in social networks. Less “social”, more “media”. Newly (re-)accelerated change in social networks. Decline of community management (in some areas).

Mobile 105

Mobile Trends Compete Loyalty 105

Buffer Social

JANUARY 12, 2018

You’ll be able to sign up with one of your social network accounts (Twitter, Facebook, or LinkedIn) or your email. You can connect more social accounts by tapping on your profile image in the upper-left corner. From here you’ll be taken to the relevant network to log in and give Buffer access to your account.

Mobile 95

Mobile Social Media Tips Marketing 95

Convince & Convert

MARCH 29, 2013

Matt Thomson , VP of Business Development at Klout , joins the Social Pros Podcast this week to discuss the “Warren Buffett problem” his company faces, those fancy analytics at work behind the Klout algorithms, and expanding to offer brands a whole new product. Balancing Analytics with Intuition.

Klout 129

Klout Curation Social Media Analytics 129

Kikolani

MARCH 1, 2013

The Biggest Mistake Web Analysts Make and How To Avoid It – Discover 5 steps to bring extreme focus to your digital analytics efforts, identify relevant business insights and drive profitable actions. Social Media / Social Networking. Think Before You Link! Searching for information on Panda vs. Penguin?

Mashup 141

Mashup Resources Google Adsense 141

Twist Image

APRIL 19, 2013

That was the main message in the USA Today article titled, Study: Social media a bust for small businesses , published on April 17th, 2013. Yet, almost 50% say they''ve increased their time spent on social media, and only 7% have decreased their time. Social media plays on the community side of the equation. measurement.

Social Media 111

Social Media Adwords Small Business Loyalty 111

Writtent Blog

JUNE 25, 2013

Blending all the brilliance of a social network and custom RSS feed, Newsgrape connects writers with ideas in real-time. Quora is 2013’s answer to the crowdsourced question-and-answer forum. Specifically, you can customize your feed to reflect your industry, and gain exposure to relevant content as soon as it’s published.

Tools 91

Tools Content Blogger Curation 91

ProBlogger

JANUARY 1, 2014

Smarter Traffic (and Revenue) Building Through Social Media” first appeared in January 2013. Every time we publish a post on social media here at ProBlogger, readers comment that social media takes so much time —how can they get smarter about it? What sorts of social media traffic and revenue tracking do you do?

Social Media 49

Social Media Case Study Analysis Social Networking 49

Sprout Social

NOVEMBER 1, 2016

If one of your goals is to drive website traffic, start sharing links to blog posts, landing pages and other content you’re publishing on social media. One of the first things you should do when creating a profile on a social network is add your website or blog URL to your bio or about section. Research Your Destination.

Travel 40

Travel Class Social Media Hotels 40

Social Media Marketing

MARCH 20, 2013

Keep the self-driving cars, magic glasses, laptop, handheld OS, and Brazilian social network. Ditch the feed reader." — Pinboard (@Pinboard) March 14, 2013 Industry What's the difference between viral and spreadable content? The Pew Research Center has released its report Teens and Technology 2013.

Social Media 167

Social Media Nielsen Hashtag Delicious 167

Sprout Social

NOVEMBER 15, 2016

A social media strategy is a summary of everything you plan to do and hope to achieve for your business through the use of social networks. Start by creating a list of social media objectives and goals. In a 2013 study , 41% of respondents said employees are the most credible source of information regarding a business.

Social Media 40

Social Media ROI Loyalty Social Networking 40

ProBlogger

JANUARY 14, 2013

Image courtesy pictureYouth, licensed under Creative Commons Today I wanted to give you a quick way to get a better handle on your social media activities, in about five minutes, using nothing more than your site stats (I’m using Google Analytics). And here are the most popular for Facebook: 15 Bloggers to Watch in 2013.

Social Media 44

Social Media Content Case Study Creative Commons 44

Webbiquity SMM

OCTOBER 8, 2013

The use of social media and social networks for marketing has rapidly advanced in the past few years from the “should I do it?” ” level to the current “how do I measure and optimize social media marketing efforts?” 500 companies use at least one major social media platform. 90% of Inc.

Social Media 207

Social Media ROI B2B Marketing 207

Social Media Strategies Summit

NOVEMBER 18, 2022

It’s hard to remember when we weren’t all glued to social media. Yet the proportion of marketers using social media to reach new and existing audiences has risen every year since 2013: Image source. TikTok offers an exhaustive range of analytics that allow you to see under the hood of your audience insights. Image source.

Social Media 240

Social Media Strategy Influencer LinkedIn 240

Hootsuite

FEBRUARY 17, 2022

In 2013, they introduced Rich Pins, which pulled data from brands’ websites to their Pinterest content. Well, a business account is different from a personal account in many ways — it gives you access to features like analytics, ads, and a large business toolbox. Pinterest shopping features. No-brainer, right? Try it free today.

How To 111

How To Metadata HootSuite Retail 111

Ari Herzog

FEBRUARY 3, 2014

In the fall of 2012, my bounce rate was 82% and, in the fall of 2013, it dropped to 15% — dropping over 60% in a year ! Here is a screenshot from Google Analytics showing the top 10 pages you visited over the last 30 days: My blog’s homepage has a bounce rate of 7%. I grant you that a low bounce rate might be negative.

Syndication 159

Syndication Metrics Analytics Applications 159

Kikolani

SEPTEMBER 13, 2013

Find Which Social Media Links Perform Best in Google Analytics with UTM Parameters – In this post, we’re going to discuss how and where to use UTM parameters to measure what’s really effective in your social media marketing strategy. Social Media / Social Networking. Search Engines / SEO.

Marketing 126

Marketing Paid Search Mashup Forums 126

Webbiquity SMM

DECEMBER 16, 2014

Though the use of social media and social networks for marketing is now nearly ubiquitous, and 78% of companies have dedicated social media teams, many marketers sill struggle with certain aspects of social marketing, such as formalizing strategies and measuring results.

Social Media 245

Social Media Tumblr Marketing B2B 245

Webbiquity SMM

FEBRUARY 10, 2015

Is the value of social media marketing for b2c brand overrated? consumers say they “mostly” or “always” ignore brand posts on every social network. And 83% of consumers say they have had a “bad experience with social media marketing.” But 24% of brand say they do “social listening.”

Statistics 50

Statistics Social Media B2B Hubspot 50

Hootsuite

AUGUST 13, 2020

These tools for social media analytics can help you save time getting started. Since every company’s business goals are different, every company’s social media strategy will be too. , big sporting events, holidays, or viral memes can all be great excuses for a post. — Charmin (@Charmin) February 24, 2013.

Engagement 145

Engagement Social Media How To HootSuite 145

SocMed Sean

JUNE 16, 2018

My post about adding photos to Instagram from your desktop machine is still getting tons of traffic and it was originally posted in 2013. Hopefully, they’ll share the article across their social network, as well. Send your article to your email list subscribers – You do have an email marketing list, right?

Google 272

Google Analysis Reddit Engineering 272

Hootsuite

FEBRUARY 24, 2021

Skill expectations are high, ranging from copywriting to videography and mastery of various analytics and creative platforms. There’s so many roles squished into one that it can be really tough,” says Nick Martin, Hootsuite’s global social engagement specialist. Facebook reportedly offered $3 billion to acquire Snapchat in 2013.

Questions 141

Questions Social Media HootSuite Marketing 141

Likeable

DECEMBER 11, 2018

It may seem like ancient history now, but Snapchat invented Stories in 2013. The social networks want or need a piece of that pie, and have all launched their own versions of streaming services to try to get it. Clearly, there is a thirst for more longer-form, episodic content that the social networks are trying to fill.

Trends 97

Trends Social Media Survey YouTube 97

Ignite Social Media

FEBRUARY 2, 2023

I think if you took our company, Ignite, and you took all the people and slapped us together as a transformer, then we collectively would be a social media expert, but I don’t believe a single person can be a social media expert, truly. They’re not really mapping the social network.

Influencer 85

Influencer Social Media Hubspot Travel 85

Kikolani

SEPTEMBER 20, 2013

How Google Analytics Dashboards Can Make Your Life Easier – In this post, we are going to dive a bit deeper into using Google Analytics dashboards with even more free samples to import into your account, tips on creating dashboards, and even an alternative tool to use. Social Media / Social Networking.

Marketing 128

Marketing Embedding Mashup Template 128