Remove 2012 Remove Brands Remove Marketing Remove Platform
article thumbnail

5 Marketing Rules to Follow in 2024 From Top-Tier Brands

Convince & Convert

Invigorate your strategy with insights from marketers at TikTok, Glossier, Zillow, lululemon, and more Convince & Convert started the Social Pros Podcast back in 2012 as a way to get to know the “real people doing real things” in social media. Iconic beauty brand Glossier swears by this approach, and it has served them well.

Brands 148
article thumbnail

Snapchat as a platform for branded content?

Mindjumpers

With the growing number of social platforms, businesses have numerous ways to communicate with their customers.? Snapchat as a marketing tool? . If Snapchat deals properly with the hacking scandal, the platform has extensive potential. Since its first launch in 2011 and rebranding in 2012, Snapchat has grown rapidly.

Platform 229
article thumbnail

The Top 5 Challenges for Digital Brands in 2012

Direct Marketing Observations

But then I started to think about 2012 and the challenges that most brands will face and thus the basis for this post was born: The challenges for a digital marketer or a digital brand in 2012. 1) Driving traffic - The challenge in 2011 is the same in 2012. Keep your users focused in 2012.

Brands 176
article thumbnail

2012 in Recap: The Year of Visual Social Media

Mindjumpers

But 2012 was also characterised by being the year when visual content came into focus, as Sara predicted. The large cover image displayed at the top of your Timeline made it possible to showcase brand identity visually and creatively. Facebook Timeline. Facebook & Instagram: success and turbulences.

article thumbnail

Pinterest interest? 5 Reasons It Should Stay In Your 2022 Marketing Strategy

SocMed Sean

Over time, Pinterest has changed to become more of a video and e-commerce platform, generating revenue through advertising and more specifically through promoted pins, which are paid for by advertisers and marketers to sell their products. Is Pinterest still a good marketing platform for businesses in 2022?

Strategy 195
article thumbnail

Is YouTube for you? 5 Reasons To Keep It In Your 2022 Marketing Strategy

SocMed Sean

That is, you need it as part of your digital marketing strategy for 2022. This popularity is an opportunity for marketers to leverage YouTube to grow their brands in 2022. Is YouTube still a good marketing platform for businesses in 2022? Is YouTube Still A Good Marketing Platform? You need YouTube.

YouTube 204
article thumbnail

Top Social Media Case Studies of 2012

The Realtime Report

What were the most popular social media case studies in 2012? Facebook fans were able to interact with Lowe’s on Pinterest without ever leaving Facebook’s platform; the results included a 32% increase in Pinterest followers for the brand, and follower gains of 60% for certain featured boards.