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Snapchat as a platform for branded content?

Mindjumpers

With the growing number of social platforms, businesses have numerous ways to communicate with their customers.? If Snapchat deals properly with the hacking scandal, the platform has extensive potential. Since its first launch in 2011 and rebranding in 2012, Snapchat has grown rapidly. Snapchat as a marketing tool? .

Platform 229
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5 Marketing Rules to Follow in 2024 From Top-Tier Brands

Convince & Convert

Invigorate your strategy with insights from marketers at TikTok, Glossier, Zillow, lululemon, and more Convince & Convert started the Social Pros Podcast back in 2012 as a way to get to know the “real people doing real things” in social media. Iconic beauty brand Glossier swears by this approach, and it has served them well.

Brands 148
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2012 in Recap: The Year of Visual Social Media

Mindjumpers

But 2012 was also characterised by being the year when visual content came into focus, as Sara predicted. The large cover image displayed at the top of your Timeline made it possible to showcase brand identity visually and creatively. Facebook Timeline. Facebook & Instagram: success and turbulences.

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The Top 5 Challenges for Digital Brands in 2012

Direct Marketing Observations

But then I started to think about 2012 and the challenges that most brands will face and thus the basis for this post was born: The challenges for a digital marketer or a digital brand in 2012. 1) Driving traffic - The challenge in 2011 is the same in 2012. Marketers and brands will need to land the plane in 2012.

Brands 176
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Top Social Media Case Studies of 2012

The Realtime Report

What were the most popular social media case studies in 2012? Facebook fans were able to interact with Lowe’s on Pinterest without ever leaving Facebook’s platform; the results included a 32% increase in Pinterest followers for the brand, and follower gains of 60% for certain featured boards.

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2012 Is The Year of Visual Communication

Mindjumpers

The integration between the three platforms makes it even more clear that visual content is here to stay. Here are three key reasons why brands should put more effort into producing and distributing visual content as a part of their social media marketing tactics. Strengthen your brand identity. Create involvement easier.

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Which social media channels should your brand be present?

Visually SM

A big part of succeeding in Digital Marketing is finding out the right channels to promote your brand. But with so many social media platforms out there, how can your company make such a big decision? By the end of this article, you will be able to understand: Why does a brand need a social media presence? Are you ready?