Twist Image

MARCH 4, 2016

It was (and continues to be) a huge paradigm shift that has forced all businesses (B2B, B2C, small, medium and large) to change how they operate, how they communicate, and even how they innovate. When Snapchat first launched, I called this the beginning of The Impermanent Internet (back in 2012). Not just the bad stuff. everything.

Brands 40

Brands Feed Feedly Engineering 40

Sprout Social

FEBRUARY 27, 2017

94% B2B organizations rely on LinkedIn for content marketing and distribution. In 2012, the average internet user had three social media accounts –now the average is closer to seven accounts. Instagram Statistics. Instagram’s growth and recurring success shows why it’s one of the most powerful social media networks.

Statistics 40

Statistics Social Media LinkedIn Instagram 40

Convince & Convert

MARCH 29, 2012

Read on for insights from Chris, and Eric’s Social Media Stat of the Week (this week: social media as a B2B lead generator!). Eric’s Social Media Stat of the Week: Social Media is the Best Source of Leads for 11% of B2B Companies. Jay: Yeah, even more so than email in a B2B circumstance. Listen Now. Eric: Yeah.

B2B 120

B2B Software Social Media Survey 120

Convince & Convert

MARCH 29, 2012

Read on for insights from Chris, and Eric’s Social Media Stat of the Week (this week: social media as a B2B lead generator!). Eric’s Social Media Stat of the Week: Social Media is the Best Source of Leads for 11% of B2B Companies. Jay: Yeah, even more so than email in a B2B circumstance. Listen Now. Eric: Yeah.

B2B 120

B2B Software Social Media Survey 120

Webbiquity SMM

FEBRUARY 11, 2013

As the fourth-largest social network, and the fastest growing in 2012 , Twitter has emerged as a serious platform for business professionals to share breaking news, promote thought-leadership content, and engage with customers, prospects, peers and industry influencers. Twitter Tips and Guides. ” Your Twitter Archive by Twitter Blog.

Tools 192

Tools Twitter Tips HootSuite 192

Webbiquity SMM

JANUARY 15, 2013

As noted in 21 (of the) Best Facebook Guides, Tools and Rants of 2012 So Far a few months back, Facebook remains the 800-pound gorilla of the social networking world. Find the answers to these questions and more here in two dozen of the best Facebook guides, tips, stats, facts, raves and rants of 2012. Facebook Tips and Guides.

Facebook 192

Facebook Small Business Advertising Hubspot 192

Webbiquity SMM

OCTOBER 23, 2012

Find the answers to those and many more questions here in more than two dozen of the best Twitter how-to guides, resources, tools and reviews of 2012 so far. Secrets of Becoming a Pro B2B Tweeter by Social Media Today. The Top 20 Twitter Clients being Used in 2012 by WindMill Networking. Twitter Tips for Newbies. Hastag.org.

Tools 203

Tools Tips Twitter Klout 203

Sprout Social

JUNE 27, 2023

In 2012 while working and traveling for Phi Delta Theta General Headquarters, he launched The Traveling Unicorn , an Instagram account documenting his journeys—but in a unicorn mask. Many B2B brands are concerned about proving the ROI of social. Writing emo poetry on MySpace notes revealed a passion for creative writing.

Travel 93

Travel B2B Automotive Campaign 93

The Social Media Hat

MAY 6, 2016

Column ads. These ads appear on the right-hand column of Facebook user pages and have evolved over the years to look similar to the ads that appear in the News Feed. They are bigger in size than the News Feed ads, which on the one hand gives them a spotlight of their own and on the other makes them look like clear adverts. News Feed ads.

Facebook 156

Facebook Feed Feedly News 156

Webbiquity SMM

DECEMBER 19, 2017

Yet another post about 2018 B2B marketing trends? This piece compiles and analyzes the predictions of more than 100 B2B marketing professionals as published in 10 highly-ranked posts over the past month (best!). Content marketing itself first started emerging a hot trend five years, at the end of 2012.

B2B 293

B2B Trends Analysis Marketing 293

Keyhole.co

JANUARY 30, 2024

In fact, TikTok counted around 37 million users who were born between 1997 and 2012. However, if you are a B2B company, you must prioritize LinkedIn’s wide network of industry professionals. In case Gen Z makes up most of your target audience on social media, Instagram and TikTok are the channels for you.

Social Media 59

Social Media How To Patterns Sports 59

Oktopost

AUGUST 15, 2022

In 2012, Facebook launched their mobile ads program, and also acquired Instagram. With the pandemic locking down social interaction to social channels, B2B brands relied on social media to connect with their customers and prospects. In 2021, the Digital 2021: Global Overview report stated announced nearly 4.2 Social Media Today.

Social Media 174

Social Media MySpace Tweetdeck B2B 174

Webbiquity SMM

MARCH 27, 2013

Indisputably the largest business-oriented social network, LinkedIn has emerged as a crucial site for professional networking, B2B marketing, hiring and job seeking. As a key driver of both traffic and online visibility, LinkedIn is a key component in any B2B firm’s web presence optimization framework.

LinkedIn 207

LinkedIn Tips Hubspot B2B 207

Convince & Convert

MARCH 8, 2013

LinkedIn, too, has potential, especially in the B2B market and with the recent changes they have made. In November 2012, 54% of companies were using Instagram, while just three months later, that percentage had risen to 59%. We couldn’t do it without them! Listen Now . The RSS feed is: [link]. Find us on iTunes: [link].

Curation 127

Curation Content How To LinkedIn 127

Webbiquity SMM

JULY 7, 2014

7 LinkedIn Marketing Tactics Designed To Boost B2B SEO Performance by KoMarketing. A Guide for Optimizing Your LinkedIn Company Page by B2B Inbound. 7 Ways to Optimize Your LinkedIn Company Profile for B2B Conversions by Ignite. ” Best LinkedIn Company Pages of 2013 by LinkedIn on SlideShare.

LinkedIn 200

LinkedIn B2B Social Networking Groups 200

Kikolani

DECEMBER 14, 2012

Last Fetching Friday of 2012. 3 B2B Content Lessons To Learn from Mom Marketing – It takes a content-first approach to build loyalty that mutes competitors’ messages. B2B brands can learn from and apply these mom-centric B2B content cases. Business / Career. Kitten Hugs.

Mashup 134

Mashup Resources SEO B2B 134

Mindjumpers

AUGUST 28, 2012

billion last year in advertising alone – and the estimate for 2012 surpasses $5 billion. How Social Is B2B? Roughly 94% of all businesses utilize at least one social media platform as a brand marketing strategy. The leading platform, Facebook, earned $3.8 Similar Posts: Social Media is Going Corporate [Infographic]. Infographic].

Strategy 228

Strategy Facebook Metrics Advertising 228

Webbiquity SMM

FEBRUARY 7, 2012

How are B2B marketers using social media differently from their B2C counterparts? Aden Hepburn shares a wealth of social media ROI statistics here, such as that 74% of CMOs believe they will get a handle on social media ROI in 2012. ” B2B Marketing Research and Statistics. How are marketers measuring social media success?

Statistics 190

Statistics Research Social Media B2B 190

Kikolani

JUNE 29, 2012

What Marketers Need to Know About the Bing in 2012 – Bing has gone through a lot of changes in 2012. 12 B2B Facebook Cover Photos to Get Your Creative Juices Flowing – Look at these 12 examples of excellent Facebook Timeline cover photos from B2B organizations. Including meerkats! Baby Meerkats.

Mashup 115

Mashup Resources eBook RSS 115

Convince & Convert

MARCH 3, 2010

corporate expenditures on social media will increase by an AVERAGE of 34% a year , and that by 2012, as much will be spent on social media as on email marketing. Forrester Research shows that from 2009-2014, U.S. Agencies, are there any other services you provide likely to grow 34% each year? Between bit.ly All rights reserved.

Social Media 121

Social Media Strategy CoTweet CoTweet 121

Convince & Convert

MARCH 22, 2012

I have my weekly rant on social media, my thought of the week, Eric, and it is all about this Kony 2012 video. The video part of Kony 2012 is the least important part of its success. Because we’re a white label company and a B2B company, awareness is tough sometimes. Listen Now. The RSS feed is: [link]. You saw the video?

Bazaarvoice 114

Bazaarvoice Metrics Influencer Data 114

Convince & Convert

MARCH 22, 2012

I have my weekly rant on social media, my thought of the week, Eric, and it is all about this Kony 2012 video. The video part of Kony 2012 is the least important part of its success. Because we’re a white label company and a B2B company, awareness is tough sometimes. Listen Now. The RSS feed is: [link]. You saw the video?

Bazaarvoice 114

Bazaarvoice Metrics Influencer Data 114

Convince & Convert

FEBRUARY 2, 2012

2012 Edelman Trust Barometer: Global Deck. In 2012, only 38% of the people deemed information from the CEO as extremely or very credible. If you’re a B2B company that gets four tweets a day, to say that you need to staff that nights and weekends is probably not worth the additional expense, but you never know. Listen Now.

Social Media 116

Social Media Committee Team Questions 116

Kikolani

OCTOBER 27, 2016

This was how I started my blog in 2012. A recent research by Content Marketing Institute proved that 83% of B2B marketers use email newsletters for content marketing. B2B marketers that use blogs receive 67% more leads than those that do not. Could it be that your mentor didn’t show you the real deal? Sound familiar?

Adsense 60

Adsense Blogger Hosting List 60

Kikolani

OCTOBER 27, 2016

This was how I started my blog in 2012. A recent research by Content Marketing Institute proved that 83% of B2B marketers use email newsletters for content marketing. B2B marketers that use blogs receive 67% more leads than those that do not. Could it be that your mentor didn’t show you the real deal? Sound familiar?

Adsense 60

Adsense Blogger Hosting List 60

Convince & Convert

FEBRUARY 16, 2012

I’ve seen a few, in particular, B2B software companies, use Pinterest as a visual gallery for whitepapers and videos and things like. For social business or social media over 2012, it’s one of my six key objectives, to use brand humanization. Next week’s guest is Lauren Fernandez from Landry’s Restaurants.

Sharepoint 115

Sharepoint Meeting Social Media Team 115

Webbiquity SMM

MARCH 6, 2012

And while its primary marketing value is on the B2C side, more than a third of B2B marketers also rate it as their most active social network. Using Facebook for B2B Marketing. 7 Steps For Awesome B2B Facebook Marketing by Social Media B2B. 7 Steps For Awesome B2B Facebook Marketing by Social Media B2B.

Tips 219

Tips Facebook Tools B2B 219

Convince & Convert

JUNE 14, 2012

Read on for insights from Katie and our Social Media Stat of the Week ( this week : 47% of B2B companies do not track brand mentions on social media). Social Media Stat of the Week: 47% of B2B Companies Do Not Track Brand Mentions on Social Media. They surveyed over 1,000 B2B and B2C companies worldwide. Listen Now.

Hashtag 115

Hashtag B2B Social Media Metrics 115

Webbiquity SMM

APRIL 29, 2014

The B2B Marketing Guide to Paid Content Distribution by B2B Digital Marketing. ** 5 STARS. ” Couldn’t agree more; it’s a vital component of a WPO strategy. As noted above in the introduction to this post, WPO is about coordinating the efforts of everyone on your team involved in content creation or digital marketing.

Brands 204

Brands SEO Press Release Engineering 204

Sprout Social

OCTOBER 17, 2016

If you're in the B2B space, LinkedIn is a must. Advertising on LinkedIn LinkedIn is the perfect network for social media advertising in the B2B arena. Limit yourself to one hashtag per Tweet. Resource How to Find the Best Twitter Hashtags Metrics to Track Impressions The number of times your Tweet appeared in a user’s search or feed.

Social Media 40

Social Media Marketing Hashtag LinkedIn 40

agora pulse

FEBRUARY 22, 2020

But first, let’s take a look at the latest 2020 marketing budget stats: An average of 2% of all revenue is spent directly on a company’s B2B marketing budget. B2B industry professionals list lack of budget (59%) as their biggest obstacle. I’ve been a Canva advocate since it was launched in 2012, and it just keeps getting better.

Social Media 175

Social Media UGC Tips CPM 175

Writtent Blog

JULY 16, 2013

The average marketer made 145 website updates in 2012 – assuming the majority of those changes are new blog articles , that’s around 4 fresh articles each week! If you think that blogging doesn’t work for B2B companies with serious buyer personas, you’re probably doing it wrong. Your Competitors Are Blogging, a Lot.

Sysomos 88

Sysomos Hubspot SEO ROI 88