Buzz Marketing for Technology

DECEMBER 8, 2010

Around this time last year I wrote about the 10 B2B Marketing Predictions for 2010 and while I would say 7 out of 10 have already materialized and the others are on their way. So that begs the question – what’s on the horizon specifically for B2B Marketers next year? Keep in mind we all start in the same place and that’s at ZERO!

B2B 279

B2B Marketing Mobile CPM 279

Sprout Social

FEBRUARY 27, 2017

Mobile accounts for 86% of Twitter’s ad revenue. Twitter is accessed through a mobile device by 82% of its monthly active users. 94% B2B organizations rely on LinkedIn for content marketing and distribution. Mobile accounts for nearly 80% of time spent on social media networks. Instagram Statistics.

Statistics 40

Statistics Social Media LinkedIn Instagram 40

Twist Image

MARCH 4, 2016

It was (and continues to be) a huge paradigm shift that has forced all businesses (B2B, B2C, small, medium and large) to change how they operate, how they communicate, and even how they innovate. When Snapchat first launched, I called this the beginning of The Impermanent Internet (back in 2012). Not just the bad stuff. everything.

Brands 40

Brands Feed Feedly Engineering 40

Webbiquity SMM

JANUARY 15, 2013

As noted in 21 (of the) Best Facebook Guides, Tools and Rants of 2012 So Far a few months back, Facebook remains the 800-pound gorilla of the social networking world. Find the answers to these questions and more here in two dozen of the best Facebook guides, tips, stats, facts, raves and rants of 2012. Facebook Tips and Guides.

Facebook 192

Facebook Small Business Advertising Hubspot 192

Webbiquity SMM

DECEMBER 19, 2017

Yet another post about 2018 B2B marketing trends? This piece compiles and analyzes the predictions of more than 100 B2B marketing professionals as published in 10 highly-ranked posts over the past month (best!). Content marketing itself first started emerging a hot trend five years, at the end of 2012.

B2B 293

B2B Trends Analysis Marketing 293

Oktopost

AUGUST 15, 2022

In 2012, Facebook launched their mobile ads program, and also acquired Instagram. With the pandemic locking down social interaction to social channels, B2B brands relied on social media to connect with their customers and prospects. In 2021, the Digital 2021: Global Overview report stated announced nearly 4.2 Social Media Today.

Social Media 174

Social Media MySpace Tweetdeck B2B 174

Webbiquity SMM

FEBRUARY 7, 2012

How are B2B marketers using social media differently from their B2C counterparts? Researchers To Marketers: Go Social, Mobile by MediaPost Online Media Daily. Aden Hepburn shares a wealth of social media ROI statistics here, such as that 74% of CMOs believe they will get a handle on social media ROI in 2012.

Statistics 190

Statistics Research Social Media B2B 190