The Realtime Report

DECEMBER 31, 2012

What were the most popular social media case studies in 2012? Facebook fans were able to interact with Lowe’s on Pinterest without ever leaving Facebook’s platform; the results included a 32% increase in Pinterest followers for the brand, and follower gains of 60% for certain featured boards.

Case Study 194

Case Study Study Social Media Film 194

Mindjumpers

OCTOBER 4, 2012

InSitesConsulting recently released a report of the status of social media in 2012 with more than 2.000 facts & figures about social media in 19 countries. Mobile is the perfect accelerator for social media adoption and usage: 51% of internet users are smartphone owners and social network apps are the most popular ones.

Social Media 239

Social Media Collaboration Report Instagram 239

The Realtime Report

JUNE 20, 2014

billion monthly active users. Twitter: 255 million monthly active users. Qzone: 599 million monthly active users. Google Plus: 343 million monthly active users. Mobile Video Now Accounts For 21% Of All Online Video Plays. In 2012, that figure was at 3.4%; in 2013 it was 9%. Facebook: 1.23 via Facebook.

Social Networking 175

Social Networking Mobile Video Tumblr 175

Webbiquity SMM

JANUARY 2, 2013

Today’s most effective marketers are optimizing content across channels, coordinating search and social marketing activities with traditional PR, and measuring their web presence and performance with sophistication. Just 4% of marketers said their companies were “very effective” at measuring social marketing in 2012.

Social Media 245

Social Media B2B Marketing SEO 245

Mindjumpers

OCTOBER 22, 2014

Today we are taking a look at the mobile app ‘Snapchat’, that allows for its users to send images that automatically delete themselves a few seconds after being viewed. Since its first launch in 2011 and rebranding in 2012, Snapchat has grown rapidly. Best practice for brand communication on Snapchat.

Platform 229

Platform Brands Content Mobile 229

Mindjumpers

JUNE 25, 2012

Tweet Cannes Lions International Festival of Creativity 2012 was held last week and was the 59th annual festival. Cannes Lions Awards sets the benchmark for excellence in creative communications and this year Cannes Lions welcomes new entry sections for Mobile Lions and Branded Content & Entertainment Lions.

Film 168

Film Small Business Curation Mobile 168

Buzz Marketing for Technology

DECEMBER 21, 2012

Posted in Customer Experience Mobile. It’s predicted that shoppers around the world will have purchased about $119 billion worth of goods and services through their mobile phones by 2015. Either way, mobile will be instrumental in expanding brands’ reach and connecting them to new and existing audiences in a different way.

Mobile 225

Mobile Marketing Exercises Applications 225

The Realtime Report

DECEMBER 18, 2012

Mobile gaming is growing more rapidly in the US than either social or online casual gaming, according to an eMarketer report. With its rapidly expanding audience, mobile gaming will also lead in advertising growth. The top sources of revenue for mobile gaming are: paid downloads. in-game advertising. in-game advertising.

Mobile 187

Mobile Advertising Social Networking Report 187

The Realtime Report

OCTOBER 25, 2012

A new study by Adobe found that brand engagement (defined as likes, comments, and shares) on Facebook rose 896% year-over-year. Mobile engagement is also way up; around one-quarter of Facebook engagement came from mobile users. What led to the increase in brand engagement? more effective social marketing by brands.

Engagement 194

Engagement Automotive Brands Paid Search 194

Webbiquity SMM

AUGUST 18, 2012

Find the answers to those questions and many, many more in this collection of 72 fascinating social media marketing facts and stats for 2012. Yet only 47% of b2b marketers say they are actively using LinkedIn vs. 90% on Facebook. 94% said C-suite social media participation enhances a brand image. Marketingeasy ). eMarketer ).

Statistics 198

Statistics Social Media B2B Marketing 198

Mindjumpers

JANUARY 18, 2012

It is pretty impressive to see that Facebook has grown to more than 800 million active users, adding more than 200 million (that is one fourth of the total number of users) in last year. Twitter now has 100 million active users and LinkedIn has over 64 million users in North America alone. billion have a mobile and only 4.2

Social Media 280

Social Media Statistics Mobile B2B 280

Mindjumpers

JULY 30, 2012

Tweet Last week, Adobe Digital Marketing released their Q2 2012 Global Dig­i­tal Adver­tis­ing Update , which evaluates digital advertising activity for Q2 2012 and predicts trends for search spend growth for the remainder of the year. Search spend among adver­tis­ers remains strong with a grow­ing empha­sis on mobile devices.

Report 246

Report Engagement Facebook ROI 246

Convince & Convert

AUGUST 8, 2019

But what is dark social, how does it affect your brand, and how you can measure it? The prize: billions of active monthly users, including coveted millennial and Generation Z consumers. The four most popular messaging apps already have more monthly active users than the four major social networks. mobile users in the U.S.

Brands 155

Brands Analytics Consultant Data 155

The Realtime Report

AUGUST 13, 2012

Four in 10 of the Interbrand Top 100 brands are now on Instagram, according to a new study by Simply Measured. How active are these top brands on Instagram? 37 have an active profile. But overall, luxury brands are the real leaders on Instagram - Burberry, Tiffany & Co. 26 post more than one photo per week.

Instagram 189

Instagram Brands Comparison iPhone 189

SocMed Sean

MARCH 1, 2022

This popularity is an opportunity for marketers to leverage YouTube to grow their brands in 2022. As of September 2021, YouTube had 2 billion users, up from 800 million in 2012. While this is an extremely large audience, the key for marketers is to understand whether this audience is a good fit for your brand.

YouTube 204

YouTube Strategy Automotive Marketing 204

The Realtime Report

NOVEMBER 5, 2012

Instagram adoption growth is outpacing that of other social networks among the world’s top 100 brands, according to a new report by Simply Measured. The majority (54%) of the top 100 brands are now using Instagram, according to the study. Between August and November 2012, brand engagement has increased significantly.

Instagram 178

Instagram Brands Mobile Study 178

The Realtime Report

JANUARY 31, 2014

billion monthly active users. Twitter: over 218 million monthly active users. Qzone: 599 million monthly active users. LinkedIn: 259 million active users. Google Plus: 343 million monthly active users. WhatsApp: 200 million monthly active users. Over 50% of Facebook’s Q4 Revenue Comes From Mobile Ads.

Social Networking 150

Social Networking Mobile Tumblr Statistics 150

Mindjumpers

DECEMBER 13, 2012

Last week, music streaming service Spotify announced their impressive numbers : 20 million active users worldwide, out of which 5 million are paying subscribers. The increased focus on apps opens up for a number of branding possibilities. Experimental branding on Spotify.

Brands 237

Brands Notification Influencer Library 237

Mindjumpers

NOVEMBER 23, 2012

As of 2012, social is already too big to ignore. In the beginning of this year, Sara predicted that 2012 would be the year of visual communication – and she was quite right. It’s an example of a company truly taking part in activities similar to those of a media company by offering a non-branded service to their target group.

Social Media 269

Social Media Nielsen Aggregator Mobile 269

Writtent Blog

JULY 10, 2013

Mobile isn’t just a trend, it’s a total revolution in the way consumers interface with technology and businesses. In fact, experts estimate that mobile usage will overtake desktop and laptop usage by the end of this year. Mobile devices will account for 25% of global internet traffic by 2014. Source: HubSpot ). There are 6.8

Statistics 108

Statistics Mobile comScore Marketing 108

Mindjumpers

AUGUST 7, 2012

The results in this report are based on data from telephone interviews conducted by Princeton Survey Research Associates International from January 20 to February 19, 2012, among a sample of 2,253 adults. use Twitter as of February 2012, and 8% are daily users. Similar Posts: The Impact of Mobile Web Usage [Infographic].

Study 264

Study Twitter Mobile Survey 264

Mindjumpers

MAY 22, 2013

The number of monthly active users has more or less stagnated and has only grown 23%. The number of mobile active users is up 54% from last year, so Facebook is really accommodating to their users’ behaviour and needs. Similar Posts: What Facebook’s New News Feed Means For Brands. Photos: Facebook.

Facebook 226

Facebook Activities News Feed 226

Mindjumpers

JUNE 27, 2012

Tweet Last month, I asked the question: “ Should brands give up on QR codes ” ? Now, a new and maybe even more engaging alternative has arrived, which might replace the QR codes and allow for brands to interact with their users in unique ways: Blippar. Mobile augmented reality for consumer engagement. Read the blog post here.

Engagement 257

Engagement Mobile Buy Team 257

yMarketingMatters

FEBRUARY 10, 2014

T his is a game changer for businesses engaging in marketing, sales, customer service and other business activities. Social is now the top Internet activity: Americans spend an average of 37 minutes daily on social media, a higher time-spend than any other major Internet activity, including email. billion monthly active users.

Social Media 279

Social Media Mobile YouTube Social Networking 279

The Realtime Report

APRIL 29, 2014

The site has produced 1600 videos since September 2012; those videos have earned over 1.1 BuzzFeed also showed videos it produced for big brands including G.E., Will brands be impressed enough to pay attention? On Monday, BuzzFeed’s first presentation at NewFronts had a strong focus on video. billion views on YouTube.

Video 167

Video Statistics Mobile Social Networking 167

The Realtime Report

DECEMBER 28, 2012

Facebook: 1 billion active users. Qzone: 599 million monthly active users. LinkedIn: 187 million active users. LinkedIn: 187 million active users. Google Plus: 135 million monthly active users. residents between July 9 and July 12, 2012, regarding their Facebook usage and interest in social commerce.

Social Networking 180

Social Networking Products Posterous Tumblr 180

Buzz Marketing for Technology

JUNE 5, 2013

Thanks to the Internet, another critical moment for consumer/brand interactions is also getting attention: the Zero Moment of Truth (or ZMOT). According to a study by Google (who came up with the ZMOT concept), before deciding whether or not to buy: 50% of shoppers used a search engine to get more information on a product or brand.

Bazaarvoice 230

Bazaarvoice Mobile How To Focus Group 230

Mindjumpers

DECEMBER 9, 2015

India is a mobile first country where 41% of total mobile users are active on social media. The increasing affordability and use of Smartphones as internet devices means India is serving data to almost one billion mobile phones, and an individual spends an average of 3 hours on social media every day irrespective of device.

Social Media 100

Social Media Trends Mobile Social Networking 100

Twist Image

MARCH 20, 2014

For most brands, when they think of Instagram, three ideas probably enter their noggins: 1. The fact that the company got bought by Facebook in back in April 2012 for about one billion dollars (it still stings for most). What if there was a way - a real way - for brands to make money (serious money) on Instagram? advertorial.

Instagram 97

Instagram Brands iPhone Adwords 97

Mindjumpers

JULY 6, 2012

Obviously, this also brought along changes for brand pages, such as having to adjust to the new Timeline design by creating new profile pictures, cover photos, tab images etc. In a previous post on our blog , we have listed some of the important guidelines for brands to follow in this regard. Read more about it here.

Features 220

Features Policies Mobile Module 220

Webbiquity SMM

JULY 2, 2012

” Looking at the same sample of 40+ b2b technology websites used in the recent b2b mobile website strategy post here, the average for the first quarter of 2012 was about 39%. But the difference in the increase between sites with active SEO programs (18% average increase) and those without (5% average growth) was significant.

SEO 188

SEO B2B Social Bookmarking Organization 188

Mindjumpers

JULY 6, 2012

Obviously, this also brought along changes for brand pages, such as having to adjust to the new Timeline design by creating new profile pictures, cover photos, tab images etc. In a previous post on our blog , we have listed some of the important guidelines for brands to follow in this regard. Read more about it here.

Features 205

Features Policies Mobile Module 205

Sprout Social

MAY 10, 2019

billion active users on YouTube. billion active monthly users logging into YouTube. YouTube reaches more 18-49-year-olds on mobile alone than any cable TV network or broadcast. 4. Mobile devices dominate YouTube views, but TV is gaining. 1. There are 1.9 Currently, there are 1.9

YouTube 111

YouTube Strategy B2B Marketing 111

The Realtime Report

JANUARY 11, 2013

Facebook: 1 billion active users. Qzone: 599 million monthly active users. LinkedIn: 200 million active users. LinkedIn: 200 million active users. Google Plus: 135 million monthly active users. Mobile usage of the site is rapidly expanding in China, Brazil, Portugal, India and Italy. via Facebook.

Social Networking 164

Social Networking LinkedIn Posterous Tumblr 164

Sprout Social

MAY 21, 2019

Pinterest was the fastest standalone site in history to reach 10 million unique users in 2012. Pinterest usership remains strong as its audiences frequently turn to the platform for social activities that require more attention and focus, such as learning things through how-to posts or planning out boards for visual inspiration.

Statistics 111

Statistics Marketing Travel Buy 111

Mindjumpers

DECEMBER 11, 2012

A survey done in 2012 by McKinsey, showed that 95 percent of those living in Tier 1, Tier 2, and Tier 3 cities are registered on a social media site and proves at the same time to be the most active users. They prefer services that have a good mobile interface, services like Sina Weibo & Weixin (WeChat). com, hao123.com

Social Media 254

Social Media Privacy Nielsen Social Networking 254

The Realtime Report

AUGUST 27, 2012

As a mobile-friendly platform, Twitter has been used by farmers to share information, check realtime conditions, and connect with customers from its earliest days – CNN reported on this as early as 2009. Now, with the drought of 2012 creating extreme conditions for farmers across a great swath of the U.S.,

API 178

API Education Social Media Research 178