2011, LinkedIn, Marketing and Mobile

A digital media framework for smart marketing communications

Sherrilynne Starkie

OCTOBER 15, 2018

Balancing activities across owned, earned, shared and paid media strategies is the best way to get a demonstrable return on investment (ROI) for today’s marketing and communications campaigns. Almost half of Canada’s population, 46 per cent, are on LinkedIn. Time spent reading newspapers is down 75 per cent since 2011.

Marketing

Marketing Syndication Adwords Social Media

LinkedIn Reaches 174 Million Members, Revenue Up 89%

The Realtime Report

AUGUST 7, 2012

LinkedIn now has 174 million members, up from 116 million one year ago. LinkedIn’s revenue sources include display ads, subscriptions for premium services, and jobs board. Unlike Facebook, LinkedIn does not rely largely on advertising as a revenue source. Mobile is also starting to play an important role.

LinkedIn comScore Comparison Mobile

8 Marketing Trends to Implement in Your 2012 Marketing Plan

yMarketingMatters

JANUARY 19, 2012

What a year was 2011 for social media and marketing! I watched and experienced first-hand the marketing and social media landscape change, consolidate, focus, develop and evolve all at the same time. As I’ve said before, social media needs to be INTEGRATED into your overarching marketing plan. It’s not the magic pill.

Trends

Trends Marketing Mobile Wireless

Your 2011 Digital Marketing Reboot

Twist Image

JANUARY 6, 2011

Any other year, I may have used the words "online channels" instead of "digital channels," but 2010 tilted the marketing world a whole lot more. Small businesses can now effectively leverage the digital marketing channels in a cost-effective way. Don't forget about the social media spaces: Twitter, Facebook, LinkedIn , etc.

Hitwise

Hitwise Findability Domain Name Wikipedia

The Nifty 50 Top Women of Twitter for 2011

Webbiquity SMM

MAY 3, 2011

The answer may come from the email marketing field. Many of these were other B2B marketers, but others were social media experts, journalists, PR professionals, or just plain fascinating personalities. This list will be posted on Cheryl Burgess’ Blue Focus Marketing Blog. What is it? Jennifer Aaker. Allison Mooney. allimooney.

Twitter

Twitter Pharmaceuticals B2B Biotechnology

Social Media Stats [Infographic]

Mindjumpers

JANUARY 18, 2012

Tweet 2011 was a great year for social media where we saw true integration of “social” to our lives. To demonstrate the growth of social channels in the last one year, here is an interesting infographic designed by Internet marketing firm Dream Systems Media based on the data provided by AdAge. billion own a toothbrush.

Social Media

Social Media Statistics Mobile B2B

102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity SMM

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. The first step to improving digital marketing results is to understand the emerging trends and best practices. What do buyers really want from social media marketers?

Social Media

Social Media B2B Marketing SEO

Is Brandon Prebynski The Most Eligible Man In Social Media Marketing?

Firebelly

NOVEMBER 3, 2011

He’s most recently fascinated by video, mobile, and analytics. I don’t know if “techertainment” is a thing or not, so if not, (c) 2011 Brandon Prebynski. Are you the most eligible man in social media marketing? LinkedIn is… where you wear a suit and tie. Are you a social being in person?

Social Media

Social Media API Marketing Mobile

LinkedIn, Social Media And Bubbles

Twist Image

MAY 24, 2011

Late last week, LinkedIn became the biggest U.S. The commentary mostly revolves around this being either a sign of the new apocalypse or what is to be the next great Internet stock market bubble (in some business circles, these are the same thing). The big question is: is LinkedIn just hype or is this the real deal?

LinkedIn Social Media Hotels Social Networking

Social Media is a Helpful Tool – But NOT Behind the Wheel!

The Social Media Incubator

APRIL 21, 2011

by admin on April 21, 2011 Social media is an incredibly convenient communication vehicle and a powerful business tool as well. Copyright © 2009-2011. Public Relations Small Business Mavericks Loading Quotes. scan or click the QR code to see the packages we offer Social Media is a Helpful Tool – But NOT Behind the Wheel!

Social Media

Social Media Tools Foursquare Small Business

Do You Fear Internet Marketing & Social Media

The Social Media Incubator

SEPTEMBER 1, 2009

scan or click the QR code to see the packages we offer Do You Fear Internet Marketing & Social Media by admin on September 1, 2009 Social media is getting as hot as a high-efficiency furnace, blowing steady streams of information everywhere. The fear of losing control keeps them bound within their normal marketing box.

Social Media

Social Media Nielsen Marketing Foursquare

Clean Your Cell Phone Screen! | The Social Media Incubator™

The Social Media Incubator

MAY 10, 2011

by admin on May 10, 2011 This week the Star Tribune reported some dirty little secrets – literally DIRTY – about the germs and bacteria that you can find in some unexpected places. Copyright © 2009-2011. Public Relations Small Business Mavericks Loading Quotes. Tagged as: branding , C.E.L. ,

Social Media

Social Media Foursquare Small Business Report

Webinar Recap: A Decade in Social Media. What’s Now. What’s Next?

Ignite Social Media

JULY 31, 2017

In 2011/2012, there were new media opportunities and there was a push for brands to buy fans to build a following and reach. During this time, LinkedIn was the first to go public and Facebook soon followed. Influencer marketing and paid is another way to gain exposure. Marketers are looking for efficiencies.

Social Media

Social Media Trends Community building Hosting

Facebook Identity commenting | The Social Media Incubator™

The Social Media Incubator

MAY 4, 2011

Copyright © 2009-2011. Public Relations Small Business Mavericks Loading Quotes. Tagged as: admin facebook , branding , C.E.L. Tagged as: admin facebook , branding , C.E.L. All Rights Reserved www.thesocialmediaincubator.com. All Rights Reserved www.thesocialmediaincubator.com

Comments

Comments Social Media Facebook Small Business

Did President Obama Kill the Automated Tweet? | The Social Media.

The Social Media Incubator

MAY 6, 2011

by admin on May 6, 2011 Much has been written already about the news heard ’round the world last Sunday when President Obama announced the death of Osama Bin Laden. Copyright © 2009-2011. Public Relations Small Business Mavericks Loading Quotes. All Rights Reserved www.thesocialmediaincubator.com.

Social Media

Social Media News Foursquare Small Business

A Deeper Look into Social Authority

The Social Media Incubator

APRIL 19, 2011

CEL PR , Facebook , marketing tools , social media , Social media as business tool , social media becoming mainstream , social media news , social media sites , Star Tribune Leave a Comment Previous post: Social Authority and ROI Next post: Social Media is a Helpful Tool – But NOT Behind the Wheel! Copyright © 2009-2011.

ROI

ROI Foursquare Small Business Industry

Facebook status goes viral over bra colors?

The Social Media Incubator

JANUARY 15, 2010

I didn’t think much about it at the time but as I saw more and more people talking about their colors I realized that this was a GREAT marketing scheme! Copyright © 2009-2011. I soon started seeing tons of people pop up with their colors and my male friends getting frustrated that they didn’t know what was going on.

Facebook

Facebook Foursquare Small Business ROI

Caroline Melberg speaks on social media

The Social Media Incubator

JANUARY 13, 2010

Social Media

Social Media Small Business Foursquare Consultant

Time Spent Online Matches Time Spent Watching TV

Idaconcpts

DECEMBER 16, 2010

Small wonder, it turns out, that projections forecast internet advertising will outstrip print advertising for the first time ever in 2011. Borrell Associates is “forecasting a moderate increase in overall ad spending for 2011, but continued strong growth for online advertising, including mobile.”. Share this on LinkedIn.

Survey

Survey Technorati StumbleUpon Digg

Is Social Media a Fad?

The Social Media Incubator

DECEMBER 31, 2009

by admin on December 31, 2009 Social Media has revolutionized the world of marketing. Copyright © 2009-2011. Public Relations Small Business Mavericks Loading Quotes. scan or click the QR code to see the packages we offer Is Social Media a Fad? On April 12, he posted that it had reached 200 million. You decide!

Social Media

Social Media Foursquare Consultant Small Business

Social Media Users Pass 4 Billion: Digital 2020 October Statshot Report

Hootsuite

OCTOBER 27, 2020

Marketers may be missing out on some of today’s biggest digital opportunities. Download the complete Digital 2020 report to learn where to focus your social marketing efforts and how to better target your audience. Number of people using mobile phones around the world: 5.20 A clear ‘age gap’ defines digital use in the workplace.

Report

Report Social Media Yahoo Analysis

Is Coach Fur Real? | The Social Media Incubator™

The Social Media Incubator

NOVEMBER 3, 2010

The strategy behind this will vary based upon a variety of factors,” said Marketing Maverick Caroline Melberg. “If Copyright © 2009-2011. Instead, they allowed their community (Coach has over 1.2 million “likes&# ) who loves them to come out and support their brand with messages back to PETA right on the page.

Social Media

Social Media Small Business Foursquare News

FTC passes new rules and regulations on social media

The Social Media Incubator

NOVEMBER 23, 2009

scan or click the QR code to see the packages we offer FTC passes new rules and regulations on social media by admin on November 23, 2009 The world wide web has been a buzz with the newly passed rules regarding social media and full disclosure on blogs and other online marketing avenues. Copyright © 2009-2011. It’s called Cmp.ly

Social Media

Social Media Foursquare ROI Sample

True Social Media ROI is All About Integration

The Social Media Incubator

NOVEMBER 16, 2009

Success with social media is inextricably linked to your entire marketing plan. “ Integrating social media into search and PR are the two most obvious and proven success tactics in the industry ,” says Aaron Kahlow of ClickZ. “ Integrate social and see the results. Copyright © 2009-2011.

ROI

ROI Social Media Foursquare Consultant

Roskilde Festival is on Foursquare

Mindjumpers

JULY 5, 2010

Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « Defining a Strategy To Use Content In B2B Marketing Meet The Founder of The Bees Awards » Roskilde Festival is on Foursquare Posted by Anne Herngaard Jul 5th, 2010 Tweet I’ve been attending Roskilde Festival.

Foursquare

Foursquare Badge Disqus Fashion

How to setup a Twitter account.

The Social Media Incubator

DECEMBER 31, 2009

Twitter

Twitter How To Foursquare Small Business

Hawaii Social Media Trends 2011 – SMCHI, Jan 18

Bare Feet Studios

JANUARY 25, 2011

There is no “one size fits all&# solution, however by examining the possibilities, combined with your own market knowledge and company culture, you can put things into focus. Mobile Interactivity and Smart Phone Apps. How are you managing mobile communication and customer support? Have you upgraded your phone recently?

Social Media

Social Media Smart Phone Trends Policies

20 Percent of Job Searchers Use Smartphones to Look for Jobs

Bill Hartzer

APRIL 29, 2011

LinkUp reported that mobile traffic jumped to 20.8% LinkUp offers mobile job apps for Android, iPhone/iPod, and iPad. Of all the regions in the US where people are looking for jobs using a mobile phone, Washington, D.C. The regions/states that showed the lowest percentage of mobile visitors: Nebraska. in Q1 2011.

iPhone

iPhone Apple iPad StumbleUpon

Friday's 5 Fun Social Media Finds

Firebelly

AUGUST 6, 2010

Digitalia | Indianapolis Social Media Marketing « Ball Memorial Hospitals Facebook Nightmare | Main | Firebelly VP Co-Authors Corporate Blogging for Dummies (Out Now!) Bold & Digital Men of Social Media 2011 Calendar Seriously. Chad Richards is the Social Program Manager at Firebelly Marketing. Have a great weekend!

Social Media

Social Media Paid Search SMS Syndication

List of Brand-Side Corporate Social Strategists: Twitter Edition

Webbiquity SMM

FEBRUARY 28, 2011

It’s an outstanding list, categorized by industry including Automotive, Chemicals, Electronics, Telecommunications, and a dozen other sectors, but all of the names were linked to the individuals’ LinkedIn profiles—no Twitter links! List of Corporate Social Strategists for 2011. Anyway, on to the list!

List

List Twitter Brands Microsoft

Fetching Friday – Resources Mashup & The Phoenix Haboob

Kikolani

JULY 8, 2011

12 SEO strategies and marketing tactics for photoblogs – photography bloggers, this one is specifically for you! 7 ways to drive traffic to your blog from LinkedIn – from the bare minimum you need to do on LinkedIn to some advanced features. The Phoenix Haboob of July 5th, 2011 from Mike Olbinski.

Mashup

Mashup Resources RSS SEO

Social Media: The Key to Transforming Doctor-Patient Communication [Redux]

Waxing UnLyrical

JULY 24, 2013

But while a few doctors including Wendy Sue Swanson, MD , author of the Seattle Mama Doc blog and Natasha Burgert, MD , author of KC Kids Doc blog , are using digital communication to communicate better with their patients, according to a 2011 survey by AMN Healthcare only 8% of physicians said they use social media at work to connect with patients.

Health Care

Health Care Social Media Insurance Education

Facebook Page Promotion - OfflineOffline | Small Business Mavericks

Small Business Mavericks

FEBRUARY 21, 2011

The general consensus is that they make great marketing promos for businesses of any size. I would bet that you do most of it online through your other Internet marketing channels. But have you considered offline marketing? Offline marketing still works. Did Facebook Screw Up? Maybe you should too.

Small Business

Small Business Hubpages Facebook Case Study

This Week in Social Media – 5/22/2013

Social Media Marketing

MAY 22, 2013

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media

Social Media Yahoo Privacy Flipboard

The Most Amazing Internet Stock Of The Year

Twist Image

AUGUST 10, 2012

I'm not saying this because I'm a contributor to The Huffington Post (which AOL bought in 2011 for over $300 million) or because I have any kind of personal relationship with Tim Armstrong (I don't). content marketing. mobile advertising. mobile content. So, who do you think it was? Priceline ? it was AOL. Not really.

GPS

GPS Apple Newsletter LinkedIn

Easily Turn Your Nook Color Into A Full Android Table Without Voiding The Warranty

SocMed Sean

JANUARY 11, 2012

Tablets were definitely THE Christmas present of 2011! That was until she discovered that the Nook Color didn’t have access to the Android Market. Share this on LinkedIn Share this on Tumblr Share this on del.icio.us For the first week, everything was great! No Fruit Ninja? No Falling Ball? Where are all the free apps?

iPad

iPad Tumblr StumbleUpon Digg

Fetching Friday – Resources Mashup & Canary Sky

Kikolani

APRIL 27, 2012

Blogging / Content Marketing. 6 Reasons Why Content is a Must for Online Marketing – Content creation, development, and marketing are an essential part of online marketing. Stanford Smith of Pushing Social finds 5 content marketing sources at your fingertips. Here are six reasons why! Here’s why. Freelancing.

Mashup

Mashup Resources Klout Remix

Toyota's "Sienna Family" YouTube Campaign

Firebelly

FEBRUARY 17, 2010

Related posts: Social Search: Tempur-Pedic "Ask Me" Commercial Dentyne "Friend Request" Commercial: 60 Connections In Every Bottle Motorola Backflip Commercial And Social News TurboTax: Taxes Social Media Style Chad Richards is the Social Program Manager at Firebelly Marketing. This prevents automated programs from posting comments.

YouTube

YouTube Campaign URL Paid Search

Guest Interview with Mark Schaefer on The Tao of Twitter

Ari Herzog

DECEMBER 15, 2011

Mark Schaefer introduced his book, “The Tao of Twitter,” on his blog on February 15, 2011. If you go into Twitter with the mindset that you are trying to “sell” or market to people you’re probably to fail. Are there specific Twitter tools you recommend someone use, whether desktop or mobile? You imply there are?

Handbook

Handbook Twitter Class Tweetdeck

87 More Vital Social Media Marketing Facts and Stats for 2012

Webbiquity SMM

OCTOBER 16, 2012

Though social media marketing is now used in about 90% of companies, techniques, platforms and best practices continue to evolve. Increase use of video marketing? Marketing Pilgrim ). 90% of marketers now use social networks in their marketing efforts, but growth has plateaued; the figure was 89% in 2011.

Social Media

Social Media Hubspot B2B Marketing

Fetching Friday – Resources Mashup & Supermoon 2012

Kikolani

MAY 11, 2012

Your Blog, Your Rules – Why Marketing Should Always Begin at Home – Don’t rely solely on social platforms for housing your content. Read the benefits of having your own blog and using social media to market it. 26 Tips for Success With Location-Based Marketing – What’s SoLoMo? Business / Career.

Mashup

Mashup Resources SEO RSS

Best Internet Marketing Posts of 2011

Techipedia: Tamar Weinberg

JANUARY 5, 2012

In January of 2011, I said that I’d make our Internet Marketing Posts of 2011 subscriber only. This year, I am pleased to bring back our Best Internet Marketing Posts of 2011 thanks to an excellent sponsor, HubSpot. New Edition of the Ranking Factors for 2011 is Now Live !: Marketing Automation.

Marketing

Marketing SEO Case Study Small Business

How to use emoji in marketing to drive engagement

Sprout Social

MAY 21, 2020

Using images in your marketing campaigns can communicate a lot about what types of emotions you’re trying to convey. Whether your audience is young and hip to the latest internet trends, or are take a more traditional approach, emoji have a place on a variety of marketing channels. Why use emoji in marketing?

Engagement

Engagement Marketing How To Notification

A digital media framework for smart marketing communications

LinkedIn Reaches 174 Million Members, Revenue Up 89%

Trending Sources

8 Marketing Trends to Implement in Your 2012 Marketing Plan

Your 2011 Digital Marketing Reboot

The Nifty 50 Top Women of Twitter for 2011

Social Media Stats [Infographic]

102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Top Tips for Putting LinkedIn to Work | The Social Media Incubator™

Is Brandon Prebynski The Most Eligible Man In Social Media Marketing?

LinkedIn, Social Media And Bubbles

Social Media is a Helpful Tool – But NOT Behind the Wheel!

Do You Fear Internet Marketing & Social Media

Clean Your Cell Phone Screen! | The Social Media Incubator™

Webinar Recap: A Decade in Social Media. What’s Now. What’s Next?

Facebook Identity commenting | The Social Media Incubator™

Did President Obama Kill the Automated Tweet? | The Social Media.

A Deeper Look into Social Authority

Facebook status goes viral over bra colors?

Caroline Melberg speaks on social media

Time Spent Online Matches Time Spent Watching TV

Is Social Media a Fad?

Social Media Users Pass 4 Billion: Digital 2020 October Statshot Report

Is Coach Fur Real? | The Social Media Incubator™

FTC passes new rules and regulations on social media

True Social Media ROI is All About Integration

Roskilde Festival is on Foursquare

How to setup a Twitter account.

Hawaii Social Media Trends 2011 – SMCHI, Jan 18

20 Percent of Job Searchers Use Smartphones to Look for Jobs

Friday's 5 Fun Social Media Finds

List of Brand-Side Corporate Social Strategists: Twitter Edition

Fetching Friday – Resources Mashup & The Phoenix Haboob

Social Media: The Key to Transforming Doctor-Patient Communication [Redux]

Facebook Page Promotion - OfflineOffline | Small Business Mavericks

This Week in Social Media – 5/22/2013

The Most Amazing Internet Stock Of The Year

Easily Turn Your Nook Color Into A Full Android Table Without Voiding The Warranty

Fetching Friday – Resources Mashup & Canary Sky

Toyota's "Sienna Family" YouTube Campaign

Guest Interview with Mark Schaefer on The Tao of Twitter

87 More Vital Social Media Marketing Facts and Stats for 2012

Fetching Friday – Resources Mashup & Supermoon 2012

Best Internet Marketing Posts of 2011

How to use emoji in marketing to drive engagement

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