Jason Yormark

MAY 7, 2012

I’ve worked on my fair share of social media campaigns, and every once in awhile, a project comes my way that I have an extra ounce of vested interest in making a success. They turned to social media as an area to focus on and I had the opportunity to craft and implement a plan for them.

Social Media 249

Social Media Case Study Marketing Project 249

Laurel Papworth

JANUARY 30, 2012

If you are in Sydney, Melbourne or Brisbane I am teaching some one day hands on courses on social media campaigns, Facebook and Twitter, also 1/2 day courses on LinkedIn or Google Plus. Social Media Campaign (one day course). Google Plus reached 49 million members (Dec 2011) in only a few months!

Training 76

Training Social Media Class Course 76

The Realtime Report

DECEMBER 3, 2012

In support of World AIDS Day, Durex created the #1Share1Condom Twitter hashtag campaign to help fight the spread of HIV. 1SHARE1CONDOM — Durex USA (@Durex_USA) November 30, 2012. 1SHARE1CONDOM — Durex USA (@Durex_USA) November 30, 2012. million people newly infected with AIDS in 2011, according to UNAIDS ( AdAge ).

Campaign 142

Campaign Retail Hashtag Price 142

Unmetric

OCTOBER 25, 2019

Falcon.io , a subsidiary of Cision , is a leading player in the social media space, providing its global customer base with a platform to manage their social media listening, engaging, and publishing requirements. In 2011, we set out to elevate the way marketers create and analyze their social media strategies.

Social Media Management 114

Social Media Management Class Compete Social Media 114

Buffer Social

JUNE 30, 2017

Do you remember your first social media profile? Or, how about your first social media post? Social media has changed and evolved so much since the early days, it’s almost hard to believe how far we’ve come. How people use social media has changed as well. Let’s dive in!

Social Media 111

Social Media MySpace Hashtag News 111

Kikolani

MAY 11, 2012

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, freelancing, SEO, and social media on kikolani.com. Your Blog, Your Rules – Why Marketing Should Always Begin at Home – Don’t rely solely on social platforms for housing your content. Blogging / Writing.

Mashup 113

Mashup Resources SEO RSS 113

Social Media Marketing

JANUARY 26, 2012

million iPads in the fourth quarter of 2011 alone. The Airlines To my knowledge, Southwest was the first airline (or at least the most prominent early on) to get involved with social media. JetBlue made a name for itself in the social media space after a difficult travel situation thanks to severe winter weather in 2007.

Travel 165

Travel Social Media Airlines iPad 165

Bill Hartzer

JULY 3, 2013

taxpayer dollars on two separate social media campaigns: to increase the number of Facebook Likes on their Facebook page. What’s even worse, is that these two social media campaigns were complete flops, with less than 2 percent actually engaging with their posts. Social Media'

Facebook 164

Facebook Buy Campaign Report 164

Mindjumpers

OCTOBER 22, 2014

Since its first launch in 2011 and rebranding in 2012, Snapchat has grown rapidly. Let the users create the content: Encourage the users to participate in campaigns by sending images or videos of them using the product. Snapchat as a marketing tool? . Thank them with coupons, more contests or whatever makes sense to your brand.

Platform 229

Platform Brands Content Mobile 229

Convince & Convert

FEBRUARY 22, 2013

“Most brands are completely tone deaf, even if they’re on social media.” He has been running their social media scene for a few years but has always done so as a contractor from social media agency M80. All of these examples show the brand’s social agility. Holy Social! .

Brands 136

Brands Film Hashtag Campaign 136

Writtent Blog

FEBRUARY 7, 2014

2011 was the year of social media. 2012 was the year companies began to realize the value of content marketing. As inbound marketing becomes more and more mainstream, businesses are increasingly choosing to align their content marketing and social media into a unified form of outreach.

Social Media 93

Social Media Metrics SEO Yahoo 93

ProBlogger

DECEMBER 30, 2011

This year, I tried to go outside of the social media echo-chamber and focus on people who are expanding beyond their blogs. Do you know of someone that has really stood out in 2011? Kristi Hines is a freelance writer, online marketing consultant, and social media enthusiast that blogs at Kikolani. Maria Popova.

Blogger 53

Blogger Blogosphere Curation Case Study 53

Webbiquity SMM

AUGUST 26, 2014

This question is particularly compelling today as we see Facebook set new records in terms of users, market valuation and revenue growth and wait with anticipation to see if Myspace can reinvent itself after conceding its market leadership position in social networking back in 2008. Background on the two social media sites.

B2B 190

B2B MySpace Startup Social Networking 190

Firebelly

MAY 17, 2012

His creativity and successes put him on the prestigious Indiana Business Journal’s 2011 “Forty Under 40.” We have some aggressive growth plans for the remainder of 2012. We always consider the social element in marketing campaigns. What’s next – once you get the book done?

Social Capital 196

Social Capital Journal Energy Campaign 196

Idaconcpts

AUGUST 7, 2012

In July 2012, I was asked by Bloomberg Businessweek my opinion about the Twitter partnership with American Express to promote Twitter Ads to small businesses. She started advertising on Twitter in May 2012 and was pleased with the results she got. How often did you access the platform for tweaking your campaign? Yes, I was.

Small Business 124

Small Business Advertising Project Course 124

Webbiquity SMM

MAY 3, 2012

Consider these 2012 statistics: • Twitter estimates 55% of users access the site through a mobile device. • In the fourth quarter 2011, smartphone click-throughs were 1.25%, tablets were 1.31%, and desktop/laptops were.95%. Mobile media marketing puts your brand right into the hands of your target audience. Still not convinced?

Mobile 180

Mobile iPhone iPad Training 180

Bare Feet Studios

JANUARY 1, 2012

It is the last day of 2011 and I want to add an exclamation point of gratitude on each of my blogs – most of which suffer from neglect from me. Luckily, I had already prepared this video for our local Hawaii chapter of the Social Media Club’s year end party, which featured our social media accomplishments of 2011.

Travel 92

Travel Vimeo Hotels Blogger 92

Kikolani

MARCH 17, 2016

The app has already earned several distinctions since its launch in May 2011. The accolades include TUAW’s 2011 Video App of the Year and Gizmodo’s Essential Apps of 2011 and 2012. A free tool that will tie in with your social media campaigns, Vine allows you to create six-second looping videos.

Video 100

Video Content Marketing Applications 100

Kikolani

JANUARY 13, 2012

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, making money online, SEO, and social media on kikolani.com. 6 Ways To Tell If You’re Social Media-Ready – Some companies would fare better to run like hell from social media than use 2012 to join the conversation.

Mashup 115

Mashup Resources Quantcast Yahoo 115

Writtent Blog

MAY 20, 2014

Meaning, if your content campaign today looks just like it did in ‘07, then it isn’t as effective as it was in 2007. Example: one of my Internet marketing buddies’ content marketing campaign was built heavily around article directory submissions (think Ezine Articles ). Social Media Reigns King. Image source.

Trends 95

Trends Content Marketing Curation 95

Kikolani

JUNE 8, 2012

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, freelancing, SEO, and social media on kikolani.com. How to Use Social Media to Aid in Your Search for Employees – The following are some ways to incorporate social media into your search for qualified employees.

Mashup 113

Mashup Resources Meme SEO 113

Social Media Strategery

APRIL 3, 2014

Today we have Search Engine Marketing (SEM) Managers, Search Engine Optimization (SEO) analysts, Digital Analysts, Community Managers, Content Marketing Specialists, and way too many social media ninjas, gurus, and rockstars. There’s paid media, earned media, owned media, shared media, and something called omni-channel media.

Syndication 103

Syndication Marketing Advertising SEO 103

Hootsuite

APRIL 6, 2023

The history of social media is a long and storied one. It’s bursting with pivotal moments like the launch of Instagram Stories, to that one time Zuck was on trial for Facebook privacy issues, to…honestly, let’s just look at the entire social media history timeline. So, how old is social media?

Social Media 145

Social Media MySpace Tumblr Foursquare 145

Buffer Social

JUNE 28, 2022

To mark this year’s Pride, we wanted to showcase six LGBTQ+-owned small businesses and highlight the ways they’ve celebrated Pride Month on social media. There, she speaks openly about the realities of transitioning and has provided viewers with updates on her journey since 2011. brands to do so.

Social Media 73

Social Media Fashion Small Business Instagram 73

Webbiquity SMM

DECEMBER 4, 2012

How can you make sure your company’s social media policy doesn’t run afoul of employment law? What under-utilized site has been called a “social media powerhouse,” and which highly popular social bookmarking site is frequently overlooked by marketers? Social Media Marketing Guides and Tips.

Social Media 213

Social Media Resources Tips Policies 213

Techipedia: Tamar Weinberg

JANUARY 5, 2012

In January of 2011, I said that I’d make our Internet Marketing Posts of 2011 subscriber only. This year, I am pleased to bring back our Best Internet Marketing Posts of 2011 thanks to an excellent sponsor, HubSpot. Sign up right now at a totally reduced cost for 2012 for a limited time. This data is compiled here.

Marketing 264

Marketing SEO Case Study Small Business 264

Hootsuite

FEBRUARY 14, 2023

When it comes to social media, top influencers have cracked the code. Frankly, we think it’s social success at its best. These influencers have cultivated their audience for years to build their brand on social media from the ground up. Are they the face of an ad campaign? Type of partnership.

Influencer 110

Influencer Instagram Collaboration YouTube 110

Mindjumpers

DECEMBER 18, 2012

Meanwhile teaching, she has held a position as marketing planner at Chendu Media Group. She has always been interested in social media marketing, in particularly in its development in China. But they often don’t realize that they are part of one of the most booming social media markets.

Content 208

Content Marketing Press Release Mobile 208

Mindjumpers

FEBRUARY 28, 2012

And since the beginning of 2012, daily users has increased by more than 145 %. GE is a great example of how to leverage and feature user content with a board only devoted to fan photos taken during their #GEinspiredME campaign. What F8 Developer’s Conference 2011 Holds for Brands and Users. million in September.

Brands 271

Brands Social Bookmarking Retail Statistics 271

Hootsuite

FEBRUARY 24, 2021

What are the most common social media questions marketers get asked? We put the question to our LinkedIn community and based on the responses one thing is clear: There’s a lot of people out there who don’t know what social media marketers do. Can social media really be a full-time job?

Questions 141

Questions Social Media HootSuite Marketing 141

Convince & Convert

FEBRUARY 2, 2012

This is Episode 1 of the Social Pros Podcast : Real People Doing Real Work in Social Media. This episode features Taulbee Jackson , CEO of Raidious , the social and content agency that built and is managing the Super Bowl Social Media Command Center. 2012 Edelman Trust Barometer: Global Deck.

Social Media 117

Social Media Committee Team Questions 117

Laurel Papworth

JUNE 11, 2012

Here are some social media courses for you (or perhaps, for someone you know) for June and July. All social media training below is held in Sydney – please contact laurel [at] communitycrew.com for other locations and inhouse corporate training. More social media courses are available here.

Foursquare 91

Foursquare Training Google Social Media 91

Mindjumpers

AUGUST 7, 2012

The results in this report are based on data from telephone interviews conducted by Princeton Survey Research Associates International from January 20 to February 19, 2012, among a sample of 2,253 adults. use Twitter as of February 2012, and 8% are daily users. The State of Social Media in Norway. Takeaways for marketers.

Study 264

Study Twitter Mobile Survey 264

Webbiquity SMM

FEBRUARY 7, 2012

How widespread, really, is the use of social media for marketing? How are B2B marketers using social media differently from their B2C counterparts? How are marketers measuring social media success? General Social Media Statistics. Infographic: Social Media ROI Statistics by Digital Buzz.

Statistics 190

Statistics Research Social Media B2B 190

ProBlogger

JUNE 5, 2017

It must have been 2011, maybe 2010. She was one of the first journalist I’d seen make that switch from mainstream media to blogging but also because she was someone who was blogging smart. With the social media that it’s around now, it’s a very different possibility with that. I’m thinking October 2008.

Blogger 42

Blogger Groups Groups Fashion 42

Akamai Marketing

MARCH 14, 2013

But if you’re really committed to creating a viral video marketing campaign: Creating viral content is this easy. Judson was as surprised as anyone at the response, he wasn’t already famous (like some other viral video creators) and he didn’t have a huge social media following at the time. And this difficult.

Marketing 100

Marketing YouTube Creative Commons One Spot 100

ProBlogger

JUNE 5, 2017

It must have been 2011, maybe 2010. She was one of the first journalist I’d seen make that switch from mainstream media to blogging but also because she was someone who was blogging smart. With the social media that it’s around now, it’s a very different possibility with that. I’m thinking October 2008.

Blogger 36

Blogger Groups Groups Fashion 36