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10 BtoB Marketers Predictions for 2010

Buzz Marketing for Technology

Here are 10 concrete ways I think the environment in which BtoB Marketers operate will evolve in 2010. Facebook Advertising will take off – This year Facebook saw their advertiser base triple! Mobile Marketing – Frankly I think Social Media is just a warm up for Mobile Marketing. Mark it down people. Tweet This!

Marketing 217
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10 BtoB Marketers Predictions for 2010

Buzz Marketing for Technology

Here are 10 concrete ways I think the environment in which BtoB Marketers operate will evolve in 2010. Facebook Advertising will take off – This year Facebook saw their advertiser base triple! Mobile Marketing – Frankly I think Social Media is just a warm up for Mobile Marketing. Mark it down people ;-).

Marketing 157
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10 Reasons Market Research is Critical to Social Media

Adam Cohen

Brian Solis has a terrific series starting this week on the changing marketing, advertising and communications, where he adds a 5th P: People. While it's certainly important for any analysis of customer data to be actionable, and timeliness and context are important, I believe we need to get there through solid statistical methods.

Research 265
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How to Plan Your Social Media Strategy for Better Engagement

Visually SM

Having a well-crafted strategy will help you clarify your opportunities, weaknesses, strengths, and threats, as in a SWOT analysis. This was particularly effective in the pre-mobile marketing days when desktop internet consumption was unrivaled. So, it’s like evaluating your brand to discover what you need to improve.

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Reflections on the changing digital agency environment

Dave Fleet

The (actual) year of mobile. The first five years – 2006-2010 – were catalysed by constant change. Between 2010 and 2013 (or so), we saw things slow slightly. The blurring of the lines is nothing new (I wrote about this as far back as 2010 ), but the changing platforms mean these dynamics are continuing to shift.

Mobile 105
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Time Spent Online Matches Time Spent Watching TV

Idaconcpts

Small wonder, it turns out, that projections forecast internet advertising will outstrip print advertising for the first time ever in 2011. Borrell Associates is “forecasting a moderate increase in overall ad spending for 2011, but continued strong growth for online advertising, including mobile.”.

Survey 132
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BrightEdge Awarded Patent for Operationalizing SEO

Bill Hartzer

Beyond their web site, they can also leverage blogs, social media, video sharing, mobile content, and many other channels. Filed: August 12, 2010. The method of claim 7, further comprising performing a keyword frequency analysis on the pages crawled during the crawling step. ” Here is more info on the patent: Abstract.

SEO 98