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A digital media framework for smart marketing communications

Sherrilynne Starkie

How Canadians use Social Media. Canadians love social media. Almost half of Canada’s population, 44 per cent, are on LinkedIn. Most people think of media as being in two blocks: social media and mainstream media. Earned Media is what PR people like me used to depend upon.

Marketing 367
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A digital media framework for smart marketing communications

Sherrilynne Starkie

How Canadians use Social Media. Canadians love social media, especially in Ottawa. Almost half of Canada’s population, 44 per cent, are on LinkedIn. Most people think of media as being in two blocks: social media and mainstream media. Owned Media is self-published content.

Marketing 195
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A digital media framework for smart marketing communications

Sherrilynne Starkie

How Canadians use Social Media. Canadians love social media. Almost half of Canada’s population, 46 per cent, are on LinkedIn. LinkedIn is introducing more social features and is becoming more content friendly. Most people think of media as being in two blocks: social media and mainstream media.

Marketing 199
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Make Your LinkedIn Profile Work for You | chrisbrogan.com

Buzz Marketing for Technology

Covering social media business strategy and personal power. Make Your LinkedIn Profile Work for You. LinkedIn is a professional network built around one’s employment capabilities. People who use LinkedIn expertly, like Christopher S. Here are some thoughts on amping up your LinkedIn presence.

LinkedIn 279
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How to Use UTM Parameters to Track Social Media Success

Hootsuite

Bonus : Download a free guide and checklist to help you convince your boss to invest more in social media. UTM parameters are just short pieces of code that you can add to links — for example, the links you share in your social posts. Paste your link into your social media post and shorten it if you have not already done so.

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Social Networking Stats: Reddit Earns 56 Billion Pageviews in 2013, #RLTM Scoreboard

The Realtime Report

LinkedIn: 259 million active users. via LinkedIn. Founded in 2005, Reddit has played an interesting role in internet culture, but has yet to achieve profitability. Will Reddit’s niche market – with users that are notoriously wary of heavy advertising - respond well to this venture into e-commerce?

Reddit 149
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Top 17 Social Media Monitoring Vendors for Business

Socialmedia.biz

For instance, internet users create new social media accounts every day. You cannot underestimate the power and impact of social media in the business world today. Previously, people used social media platforms to chat, create friendships, share files, and perform other social activities.