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8 Google Analytics Tricks For Marketers

The Realtime Report

8 Google Analytics Tricks For Marketers. When someone wants a tool to analyze the traffic coming to their website, nothing comes close to Google Analytics (GA). Almost every other website uses it, making the Google software the most popular and trusted analytic solution on the globe today. By Varun Sharma.

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Most Popular Digital Marketing Jobs

The Realtime Report

Most Popular Digital Marketing Jobs. Data Analyst is currently the most popular – most searched for – job in digital marketing. Interest in Content Manager, PPC Manager and CRO Manager roles in decline, per Google trends. Interest in Content Manager, PPC Manager and CRO Manager roles in decline, per Google trends.

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Google, Social Media, and the Wisdom of Enigmas

Convince & Convert

Guest post by Daniel Lemin of marketing innovation consultancy Social Studio. He provides brands and agencies with the research, insights and good old-fashioned know-how needed to be more effective marketers. In the early part of my career I was fortunate to land a job on the corporate marketing team at Google.

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HP’s Printing 2.0 Is Advantage Over Google

Socialized

HP has a huge advantage over Google in an endeavor like this. I was at HP from 2004 to 2007 and one year I was fortunate enough to be a judge at the company’s OneVoice marketing awards. Web Business Blurb Google Hewlett Packard HP on-demand printing Print 2.0 That’s right, in print. In book form.

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How Facebook Marketing is Changing (And How to Be Prepared)

Buffer Social

Facebook, as a platform, is barely recognizable from the social network that launched to connect Harvard University students in February 2004. But what does this mean for marketing on Facebook? Moz’s Whiteboard Friday has made their blog a go-to destination for search engine marketers for a few years. That’s no bad thing.

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How Obama Sets Online Marketing High

Ari Herzog

It has nothing to do with Obama himself, other than the fact that his team was the first to use online marketing strategies effectively in the execution of a presidential campaign. The online marketing industry will benefit greatly from the competitive spending that will surely follow this $1 billion campaign.

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How to Use Social Media to Market Your Business Like a PRO

Rebekah Radice

Marketing your business on social media is tougher than ever. That doesn’t include Twitter, Instagram, Google Plus and the many other social networks. We discussed social media, blogging, content marketing and so much more. How did I get involved with social media marketing? There’s no doubt about it.