Keyhole.co

OCTOBER 27, 2022

Hashtags are a powerful tool in your marketing toolbox, but only if you use them strategically. Next obvious question that might bug you is how to measure hashtag performance. Table of Content Why Should I Measure Hashtag Performance? Which Hashtag Metrics Should I Track? How to Measure Hashtag Performance.

Hashtag 98

Hashtag Analytics Metrics ROI 98

Sprout Social

APRIL 25, 2024

There are social media templates available for virtually any task you can think of—from content production to reporting to team onboarding. Consider this: When you spend an hour formatting a spreadsheet, you’re losing an hour that you could have spent on your social media marketing strategy. Download the template 2.

Template 79

Template Templates Social Media RFP 79

Hootsuite

NOVEMBER 24, 2021

YouTube Studio is where you manage videos, analyze the performance of your channel, respond to comments you’ve received, and start to make money from your channel by adding ads to your content. Think of YouTube Creator Studio as the backend of your channel—a place to measure, optimize, and improve your videos for performance and growth.

YouTube 137

YouTube How To Metadata Metrics 137

Keyhole.co

JANUARY 28, 2023

If your business hasn’t started making video content , now is the time to start. But before you do, you have to pinpoint the YouTube Analytics metrics that matter most to your business, and which YouTube analytics tools you can use to track them. Investing in video—and YouTube in particular—is key to a strong marketing strategy.

Metrics 98

Metrics Analytics YouTube Price 98

Convince & Convert

JULY 24, 2019

From a marketing perspective, there is no such thing as “social media.” For example, a study by CoSchedule found that the “optimal” number of daily posts on Twitter (your mileage may vary) is 15, but just one to two posts per day on Instagram and Facebook are the sweet spot. Measurement(s). Audience(s).

Social Media 153

Social Media Strategy Content Template 153

Postcron

OCTOBER 26, 2022

Analyze the effectiveness of your posts, focusing on key metrics to boost your Instagram account to make better decisions for your business. With Insights for Instagram, you can track your key metrics and statistics to analyze your content’s performance and understand what works for your audience. . Take note: Engagement rate.

Instagram 70

Instagram Statistics Metrics Data 70

Keyhole.co

MAY 3, 2023

Hashtags are a powerful tool in your marketing toolbox, but only if you use them strategically. Measure your hashtag performance Luckily, there are several hashtag analytics tools that can take the load off your shoulder. Why Should I Measure Hashtag Performance? So what better way than to invite them in on a conversation?

Hashtag 52

Hashtag Social Media Sentiment How To 52

Hootsuite

MAY 26, 2021

marketers have unsurprisingly become eager to measure their performance. And while you can still use these steps for a quick check on a specific Reel, it is now possible to measure and track the performance of your larger Reels strategy via Instagram Insights. Useful Reels metrics. Reels analytics metrics.

Instagram 142

Instagram How To Metrics Template 142

Sprout Social

MARCH 16, 2022

People share video with friends twice as much as any other content. You want your time and effort to go toward content that is effective for your channels and your brand. You want your time and effort to go toward content that is effective for your channels and your brand. Facebook video metrics to watch.

Engagement 125

Engagement Report Video Metrics 125

Waxing UnLyrical

AUGUST 20, 2014

The August 5th edition of #measurePR featured Cision’s Senior VP of Digital Content (and my good friend!) How do PR people get their content out? Know beforehand & avoid vanity metrics #measurepr. Disclosure: Heidi Sullivan, the featured guest on this month’s chat, is an executive with SBC client Cision.

Vocus 198

Vocus Metrics Eventful Consultant 198

Keyhole.co

MARCH 9, 2023

Here’s a full roundup of the top social listening tools for marketers and agencies, updated for 2020: 1. Keyhole Keyhole helps marketers measure the impacts of their marketing campaigns. HubSpot HubSpot is an all-in-one stack of marketing, sales, and service tools.

Tools 84

Tools Sentiment Hubspot Price 84

Dave Fleet

FEBRUARY 28, 2013

Do you aim for consistency and economies of scale or responsiveness at a local market level? Embrace proactiveness – don’t wait for people to come to you; use analytics and insights to drive proactive content to answer questions ahead of time. Measurement: Turning a challenge to a competitive advantage.

Social Media 393

Social Media Communities Overview Forums 393

Pam Moore

SEPTEMBER 8, 2017

The sad thing is nobody in the conference room has the guts to state the obvious… that there is no budget, time, or resources to implement the new random act of marketing or social media with any level of success. No defined metrics for success. “ 15 Reasons Random Acts of Marketing (RAMs) Do NOT Work!:

Social Media 166

Social Media Marketing ROI Metrics 166

Sprout Social

AUGUST 31, 2022

You have to juggle multiple plates and wear several hats, from content ideation to video production—basically, you have a lot to handle. Consider your brand’s goals, resources, current content types, your audience, your competitors and the industry you’re in. Measurable: You need to track any social goal with numbers.

Social Media Management 103

Social Media Management Organization Products Social Media 103

Oktopost

NOVEMBER 9, 2023

Jump ahead: Examples of Paid Media for B2B Marketers Why Do You Need A Paid Media Plan in Digital Marketing? 7 Essentials for Paid Media Plans Take Your Paid Media Results to the Next Level with Oktopost Examples of Paid Media for B2B Marketers There are three main categories of media: paid, earned, and owned.

Examples 62

Examples B2B ROI CPA 62

Convince & Convert

MARCH 8, 2017

From a marketing perspective, there is no such thing as “social media.” For example, a recent study by CoSchedule found that the “optimal” number of daily posts on Twitter (your mileage may vary) is 15, but just one to two posts per day on Instagram and Facebook are the sweet spot. Measurement(s).

Social Media 165

Social Media Strategy Template Templates 165

Sprout Social

MARCH 25, 2021

To most social marketers, metrics like impressions, engagements, conversions and clicks need almost no explaining. These are the numbers you’re likely already tracking on a regular basis to help measure your social performance and identify areas for improvement. — Jen Hartmann (@jenalyson) October 15, 2020.

Report 113

Report Social Media Metrics Team 113

Hootsuite

OCTOBER 28, 2019

What are social media metrics? If your boss asks you to talk data, take the opportunity to be a pro and go beyond the surface-level, “vanity” metrics—the likes and shares and retweets. This article identifies the social media metrics that really matter, why they’re important, and how to track them. Table of contents.

Metrics 112

Metrics Social Media CPM CPC 112

Webbiquity SMM

DECEMBER 10, 2013

Content marketing has become ubiquitous, with 93% of B2B marketers now using it. And it continues to expand: 82% of marketers plan to increase their budgets for content marketing in 2014. In addition, nearly half of marketers say they are unable to measure the value of their content marketing efforts.

Statistics 207

Statistics B2B Content Marketing 207

Oktopost

OCTOBER 28, 2021

In this post, we’ll explore the benefits of social selling for B2B, and how marketers can take advantage of social selling tools to meet their buyers where they’re at – and get them to convert. B2B marketers place a high priority on making sales conversations as minimally invasive and as natural as possible. Oktopost.

Tools 144

Tools B2B Price ROI 144

Sprout Social

JANUARY 4, 2022

It’s no secret that video is becoming a staple in innovative brands’ marketing strategies. Of those social media marketers who use video, 93% say it’s a vital component of their strategies. Social media video marketing statistics. 26% of marketers state that Stories are the most valuable type of social content.

Statistics 142

Statistics Social Media Video Marketing 142

Sprout Social

FEBRUARY 24, 2022

Follow this guide to understand the do’s and don’ts of creating a social media marketing resume. Using metrics in your resume to quantify the impact you made in past positions differentiates you from other applicants in the stack. Use Sprout Social’s reports to quickly and easily pull these metrics.

Template 107

Template Templates Data Social Media 107

Hootsuite

JULY 7, 2022

Looking for some help on how to incorporate nanoinfluencers into your marketing campaigns? Let’s start with the basics: Influencer marketing! Unfortunately, not every brand has the budget to hire Huda Kattan or Alexa Chung to help run influencer marketing campaigns. Not sure what a nanoinfluencer is? Feeling ready to become one?

HootSuite 103

HootSuite How To Influencer Price 103

Hootsuite

MAY 21, 2020

But before we do, let’s look at exactly what social media monitoring is and why it’s critical to any successful social marketing strategy. Social media monitoring helps you track key social metrics like brand awareness and social share of voice. You can also use this information to test messaging and measure ROI.

Social Media 145

Social Media Tools HootSuite Sentiment 145

Later

JUNE 28, 2021

Micro influencer marketing is great for businesses who don’t have the budget to work with Macro influencers, and want to reach a more niche audience. But what is Micro influencer marketing, how much does it cost, and why should it be part of your social strategy? Table of Contents . What Is a Micro Influencer?

Influencer 133

Influencer How To Marketing Instagram 133

Waxing UnLyrical

AUGUST 3, 2016

The first question for Aly and Heather was about what they do, how they each arrived at that spot, and what got them interested in measurement. A1: but there was nothing to help us really measure what mattered, beyond vanity metrics. So how can PR pros move beyond impressions and report “smart” metrics? measurePR. —

Report 100

Report HootSuite Metrics Hosting 100

Webbiquity SMM

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. The first step to improving digital marketing results is to understand the emerging trends and best practices. What do buyers really want from social media marketers?

Social Media 245

Social Media B2B Marketing SEO 245

Sprout Social

MAY 15, 2020

Leveraging social data is one way to help pinpoint what’s working: what type of content drives attention, who your audience is and how you should schedule your posts to reach them. Unfortunately, finding the time to distill social data is also an ongoing challenge for marketers. How social stacks up across industries.

Industry 123

Industry Real Estate Social Media Sports 123

Pam Moore

NOVEMBER 30, 2019

The sad thing is nobody in the conference room has the guts to state the obvious… that there is no budget, time, or resources to implement the new random act of marketing or social media with any level of success. No defined metrics for success. 15 Reasons Random Acts of Marketing (RAMs) Do NOT Work!: RAMMIES: .

Marketing 78

Marketing Metrics ROI Project 78

Sprout Social

JANUARY 27, 2021

Why measuring your YouTube Analytics is so important. Content themes relevant to your target audience (think: how-tos, tutorials, vlogs, webinars). In short, YouTube Analytics can provide a detailed roadmap to guide your video marketing strategy. Watch Time and Audience Reports. Engagement Reports. Earnings Reports.

Analytics 142

Analytics YouTube Video Embedding 142

Koka Sexton

DECEMBER 7, 2020

We are going to talk about marketing strategy and execution for startups. So when you talk about marketing strategy and execution, there’s a lot that goes into it and I’m going to break it down as far as I can. Now, I believe that marketing is an art and a science that when businesses can go become predictable.

Strategy 103

Strategy Marketing Startup System 103

Hootsuite

AUGUST 10, 2021

Influencer marketing—also known as branded content or working with creators—is a surefire way to expand the reach of your brand on social media. Bonus: Get the influencer marketing strategy template to easily plan your next campaign and choose the best social media influencer to work with. What is influencer marketing?

Influencer 145

Influencer Social Media Marketing How To 145

Keyhole.co

SEPTEMBER 12, 2023

billion people , social networking sites are a goldmine of sales and marketing opportunities. Keyhole Social media marketing is much more than fun posts and replying to comments. The platform examines several online forums, groups, and conversation threads to measure the audience’s perception and alert you.

Tools 52

Tools Social Media Curata Price 52

Firebelly

JUNE 6, 2011

3 Key Metrics To Measure Social Media Success. By Clay McDaniel Social media marketing has entered a new era. Brands are no longer content to simply experiment with a Facebook page and a Twitter account and “hope for the best.” 15 Slideshare Marketing Secrets. 15 Slideshare Marketing Secrets.

Social Media 189

Social Media Sentiment LinkedIn Metrics 189

Waxing UnLyrical

JUNE 26, 2015

In line with our June theme (content! content!), We welcomed four stellar guests including the Washington Business Journal ‘s Jennifer Nycz-Conner , digital marketing brand strategist for V3B Shelly Kramer , founder of Red Shift Writers (and regular contributor to this blog!) A1 I’m a marketer.

Content 100

Content Journal Adwords Consultant 100

Social Media Strategies Summit

OCTOBER 24, 2018

According to a 2018 industry report by Social Media Examiner , 87% of all marketers indicated that their social media efforts generated more exposure for their businesses and 78% reported increased traffic to sites. Content performance, recorded by asking the following questions: What type of content performs best?

Social Media 113

Social Media Strategy Guidelines Template 113

Unmetric

JUNE 11, 2019

But luckily there are several analytical tools to help marketers automate such mundane activities. And not just that, these analytical tools give key data insights on your social media performance to help you fine-tune your marketing strategy. CoSchedule is a one-stop platform for all your marketing needs. G2Crowd Rating: 4.1.

Analytics 125

Analytics Tools Social Media Curation 125