article thumbnail

The Next “Facebook Platform” for the Modern Web, and Why Twitter’s Running the Wrong Way

Stay N' Alive

.&# Now, I don’t think all walled gardens will die – Ev William’s own original startup, Blogger.com , remained closed in a time where sites like LiveJournal and WordPress were going completely open source and it was still bought by Google.

article thumbnail

What does the future of decentralized social media mean for marketers?

Sprout Social

Below is a quick overview of some of the most popular decentralized social media networks: Mastodon Founded in 2016, Mastodon is the largest open-source, microblogging platform in the world with over three million users. Like other social platforms, Mastodon users can share text-based content, GIFs, images and videos.

article thumbnail

How I Went Viral on X (Formerly Twitter): An In-Depth Analysis

Buffer Social

  Tanay Jaipuria , an architect of social media algorithms , broke down X’s algorithm after it open-sourced how it works in spring 2023. The in-network source contributes about half of these tweets. Here are some key takeaways.