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Studies Determining The Value of a Facebook Fan

Mindjumpers

Naturally, this also means that they have made use of fans of some of the big brands on the social network in order to create the most accurate picture of what a fan is actually worth. … This is the conclusion made by Hitwise , an online competitive intelligence service. Propensity to recommend. Brand affinity.

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Will The Rise of the Photo Apps Kill the Written Word?

Convince & Convert

Ekaterina Walter is a social media strategist at Intel. She is a part of Intel’s Social Media Center of Excellence and is responsible for company-wide social media enablement and corporate social networking strategy. Better connections with customers which leads to increased loyalty and advocacy.

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