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The Social Media Analytics Compass: What and How to Measure

Razor Social

Are you using the right social media analytics tools to monitor, assess and improve your social media performance? What analytics are you measuring and what should you be measuring in your social media tracking ? The Social Media Analytics Compass. No time to read this article now?

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10 Tips to Build Better Converting Twitter Traffic

Sprout Social

Twitter is an integral part of social media marketing these days. In fact, data from Shareaholic on all major social media sites found Twitter to be the least effective in terms of driving clicks. It’s not that easy because Twitter users are lurkers. Almost every business, big and small, is on Twitter.

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The Ultimate List of Social Media Definitions You Need to Know

Hootsuite

Social media is a constantly evolving field. It can be difficult to keep up with all the new social media definitions that seem to emerge almost every month. That’s why we’ve created this comprehensive glossary of social media terms. Bookmark this page! AMA (Ask Me Anything). Artificial Intelligence (AI).

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Reddit Marketing: What Is Reddit & How Can You Use It As A Marketer?

Keyhole.co

Subreddits are typically categorized by interests and are designated by an “/r/”, which also translates to the subreddit’s URL. What is a lurker on Reddit? A lurker is someone who visits the site, but doesn’t post or participate in the conversations. Do not repost from your other social media platforms or website.

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